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The Value Pricing Podcast

Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.

All Episodes

The Value Pricing Podcast

Notes from the Galaxy: A journey from addiction to achievement

June 08, 2026 • Mark Wickersham • Season 1 • Episode 110

0:00 | 53:23

How does someone go from addiction to becoming a leader in the accounting profession?

Seth David shares an extraordinary journey of resilience, recovery, and success.

What really happens when you sell your accounting firm and start over?

The biggest productivity breakthrough isn't the app you use.

A simple shift in thinking could transform the way you manage your work.

What does the future of AI mean for accountants and bookkeepers?

An inspiring story. Powerful lessons. A fascinating look ahead.

The latest episode of the Value Pricing Podcast is now available: Notes from the Galaxy: A journey from addiction to achievement

In today's episode you will learn:

How Seth overcame addiction and rebuilt his life
Why accountants will always benefit from strong systems
The key lessons from selling an accounting firm
How to create productivity systems that actually work
Why process design matters more than software tools
What AI could mean for the future of accounting

Don't miss out on this inspiring conversation packed with powerful lessons on resilience, productivity, business growth, and the future of AI in accounting.

Listen now!

Mark Wickersham

Host