Ribera - Electric Rush - How to grow your club brand

Barcelona born and raised and kiwi adopted for over a decade, Ribera is the mastermind and resident DJ of the world-renowned brand Electric Rush, a true purveyor of deep infectious grooves from House to Techno. He has become known for his wide musical approach and seamlessly joining the dots between the past and the present with his own sense of storytelling, which has bought him to played at some of the most sought-after dance floors across the globe.

In today's chat, we touch on how to grow a brand, booking international artists, the subtle but growing NZ house music scene, and his history as a DJ.

You can check out his mixes and music via his soundcloud here below

Soundcloud: https://soundcloud.com/ribera
Instagram: @riberadj
Electric Rush: @electric.rush