Badass Women in Business
Welcome to “The Badass Women in Business Podcast,” where candid conversations with the most fearless leaders in the business world take center stage. Hosts Cristy and Aggie shine a spotlight on women who lead fearlessly and unapologetically.
This podcast brings together entrepreneurs, corporate leaders, and innovators who are breaking barriers and making history. Each episode dives deep into the challenges, triumphs, and unique journeys of these remarkable women. It's about real, raw, and relatable stories that inspire and empower.
Join Cristy and Aggie as they explore the untold stories behind the success of these incredible women. The discussions are honest, inspiring, and are sure to spark a flame within you.
Be part of the change. Tune in to get inspired and discover the badass woman in you. Subscribe now on your favorite podcast platform. New episodes are released every Tuesday!
Badass Women in Business
Building Businesses with Purpose: Jen Vander Roest on Sustainability, Community, and Grit
In this episode of Badass Women in Business, we sit down with Jen Vander Roest, an entrepreneur whose journey embodies sustainability, community preservation, and creative ambition. Jen shares how her background as a land-use planner and nonprofit professional shaped her transition into entrepreneurship, leading to the creation of two thriving ventures: The Flats at Front + Union, a boutique hotel celebrating Traverse City's rich history, and eelo, a sustainable textile brand committed to quality and intentionality.
Jen opens up about the lessons she learned restoring a 126-year-old building, balancing creativity with strategy, and growing businesses alongside her family. She also provides valuable insights into creating products that resonate with consumers, staying true to your values, and the importance of taking risks—no matter where you are in life.
Whether you're a seasoned entrepreneur or just starting out, Jen's story is a testament to grit, perseverance, and the power of building businesses with purpose.
Show Notes
Introduction:
- Meet Jen Vander Roest, founder of The Flats at Front + Union and eelo, combining sustainability, community, and creativity.
Key Themes:
- Entrepreneurship at Any Age: Jen launched her first business in her 40s, proving it’s never too late to start.
- Sustainability Focus: eelo produces high-quality textiles with a commitment to eco-friendly practices.
- Community Roots: Restored a 126-year-old building to create a boutique hotel celebrating Traverse City's history.
- Family Collaboration: Running businesses with her husband and children, balancing roles for success.
- Advice: Take risks, embrace learning, and spend time in nature to spark creativity and maintain balance.
Where to Find Jen:
Stay tuned for more inspiring stories from Badass Women in Business!
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- Website: Badasswomeninbusinesspodcast.com
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