The internet is changing. Folks are talking about the metaverse, nfts, social tokens and blockchains. You know there are some decisions you will need to make about interacting with these technologies as an entrepreneur.
You’re comfortable with using tools like Dropbox for your file-storage, Chrome for your internet browsing and WhatsApp for your messaging needs. Plus, social media platforms like Facebook and Twitter are becoming one-stop shops for content creators.
Why would you make the move from web 2.0 to web 3.0?
In this episode you will learn:
Wanna know more about Contessa's Web 3.0 Content Curation Service? Learn more at http://neuroversecollective.com/what-do-entrepreneurs-need-to-know-about-moving-from-web-2-0-to-web-3-0
Do you wanna learn more about the crypto space with Contessa Cooper? withkoji.com/@Contessalouise
Dr. Kimberly Douglass has tools available for our neurodivergent creators. linktr.ee/Kimberly_Douglass
The internet is changing. Folks are talking about the metaverse, nfts, social tokens and blockchains. You know there are some decisions you will need to make about interacting with these technologies as an entrepreneur.
You’re comfortable with using tools like Dropbox for your file-storage, Chrome for your internet browsing and WhatsApp for your messaging needs. Plus, social media platforms like Facebook and Twitter are becoming one-stop shops for content creators.
Why would you make the move from web 2.0 to web 3.0?
In this episode you will learn:
Wanna know more about Contessa's Web 3.0 Content Curation Service? Learn more at http://neuroversecollective.com/what-do-entrepreneurs-need-to-know-about-moving-from-web-2-0-to-web-3-0
Do you wanna learn more about the crypto space with Contessa Cooper? withkoji.com/@Contessalouise
Dr. Kimberly Douglass has tools available for our neurodivergent creators. linktr.ee/Kimberly_Douglass
We are the coaches who build world's. My name is Curtis Louise, and we're going to talk about something that I think is really important. And I'm glad dr. Kimberly brought this up. Dr. Kimberly. Would you like to introduce yourself? Yes, I'm dr. Kimberly Douglas. And I am also a coach who bills worlds and I'm glad to be here with contestant who has the fabulous hair, but they can't see it. I see it. I know I'm going to have to do is You have to go to her Facebook pages because you have to see this and that's all I'm gonna say. I still have to do that line from The Wiz with the mean ol lion, which cracked me up so bad with that happen, but we're talking about web, 20 and web 30 and why content creators especially neurodivergent content. Creators should be Paying attention should engaging be, making that move. And this was actually even though this is more, my area of expertise. Dr. Kimberly is like hey, we should be talking about this. So, dr. Kitley. Can you tell us what you had in mind? When you said, you know, this is really important for our listeners. Yeah, so contest and I have been working on a project where one aspect Act of the project has to do with web 3.0 tools. And so in our conversation, It became clear to both of us that we needed to step back a little bit. and, So we were thinking about in FTS, we think about crypto, think about blockchain and then it became a conversation. Where wait a minute, this kind of a bigger thing here in the bigger thing is How do we help people transition or think about the transition from Web 2.0 to 3.0? Because that's what's happening. That's the assistance that people need. And I'm not sure, I hear people talking about crypto and Bitcoin blockchain and all that, but it's out of the context of you have to mentally and then physically transition from things, like These different platforms for use in like teachable and gumroad and all that, but there has to be a mental shift that happens from 2.0 to 3.0. It's a paradigm shift and I'm not really sure A lot of people are thinking about it in that way. The way blockchain is being presented is something that is Elite, right? And so it is doing its own, the people who already have Are doing any type of gatekeeping, but the bigger conversation is, this is how I look in 2.0. What am I going to look like in 3.0? And I think one of the reasons why many content creators aren't even messing with it is because one of the questions is, well, what does this have to do with me? Why are about this right now? And how much more work I have to do. I'm already overworked Irene things my mind. I don't need to learn. I don't want to learn. Thing new. Is there something that I can put off for right now. I tend to these things that are more important. Does it really make a difference? But if it does it really does make a difference. And we talked about this in one of our early earlier podcasts about what would what would your business be? Like if you were one of the first adopters at Instagram, well, one of them. Twitter. Well, one of the first adopters and Facebook. And here it is. We have a chance to be one of the first adopters working with web 3.0. But we're not right. Exactly and not even seeing that it has something to do with us in that it is not something that's foreign in that you can just ignore. So if we use Mark, Zuckerberg is kind of our bill weather and this hold the metaverse and all that. He gets it he gets that this transition is not only in it is going to happen. But we were talking earlier about our business pages and how Facebook has done all these things at all these bells and whistles to the business pages to grab people's attention, to get them back on Facebook. The reels program, in bonuses program, all those things to get people back and to spend their money on ads because he understands and he Facebook. They understand that you have to have tools to help people make this transition and what he's doing is filling in the Gap, that is going to be left when people drag their feet on this. Whoo, so Facebook technically, as a web. 200 tool. No, it's something that you've had in your life. And so he's like, I'm going to add all these. The stop you from looking anyplace. Keep you here in this space. We're going to talk about meta, right? But not a lot of people have access to you know, the matter of the tools for the better. We're going to keep you in a space that you're familiar with, right? If you don't engage with all this up-and-coming technology over here. And when we finally start to Grab these tools and make it accessible for the average folks, right, you stay where you are and going someplace else. The issue. I see with that is that when you're talking about web, 30 and you talking about Big's big decentralized and centralized Facebook will never be decentralized. Never Facebook, will always take a cut of whatever it is that you have Facebook wall. It's limit how much exposure you have. Facebook will always limit how much money you can make from them. And that difference between the 2.0 and the 3.0 where you have control over your own content. We, you have ownership of your content when you can literally opt in to decide that you want to have ads on your content. Write this book is in control over here, over there on the Web, 30 daps, you have control and and they are making some tools available to create as but you have to dig down really deep into their pages to understand what tools are available number one, but I think this conversation is a really good example of what this transition is going to look like. So, the whole point is to keep you focused in a certain direction. And that direction is dependent on Facebook and dependent on other platforms. And so, when people enter into conversations about the blockchain about crypto about those Technologies, the conversation of whether you're dependent on a platformer, not never comes up. It's just about the risk of being on those platforms. I was going to say something. And then you said and a completely lost it. Hello, neurodivergent depend on talked about dependence and keeping you focused in a certain direction. We talk about blockchain. We just think about the risk. We don't talk about the risk of being dependent on these platforms as we are now. And why should we write? Why should we talk about the risks of staying on a platform that you are comfortable with that you are especially if you're a big content creator and you're already making money and Facebook is doing that you wanted to do just like being on YouTube. If you're a huge content creator on on YouTube and you're making 56 Grand, Seven Grand a month. Why would you look towards other Technologies? When you're comfortable and you're profiting offer, where you are, all these conversations are being had and a lot of these communities on two spaces. The conversation is more of. Well, how can you make more money where you? And I see that all the time. You can make more money. This is how you can leverage this. This is how you can leverage that. There's very few conversations about How you can leverage the same type of content that you have, how you can repurpose it on web 3.0 platforms. But before you get that, the main question is. Do you even know what the fuck you're doing? Exactly, right? And so that's what I was going to say. You were talking about risk. People are not thinking about the risk of standing still. Because they don't even recognize that that is a risk. Because it feels safe. The hit the cost are so very in there. And one of the cost is that you're actually losing money because you are so dependent on a platform and you are not studying where you need to be and where you can be more fluid. You would have more control over your content. So when you don't have those conversations, that represents hidden cost. I think it's really funny that people have forgotten about when Facebook went and was just shutting down Facebook groups. Just studying at large. I mean these weren't small Facebook groups, like they worried about my little Facebook group. Right, right. Yes. Shutting down Facebook groups of large creators, who ate most of their revenue from these Facebook. They were shutting down pages. I had a friend who recently had her Facebook page, shut down. And when you shut down a Facebook page is shut down. All of her ads, get a proper ads and shut down cram. It shut down everything and she was not able to recoup that back station, was lost to me. That is a huge risk. Yes. That is a big with one company that has that for an access. Oh, your business. Yes. Yes, that's every to me. Well, and, and and as a one business coach said to me when you are That dependent in just one platform, you are essentially borrowing followers from the platform owners. So, you know, one of the things 101 is to move people from those platforms as quickly as possible. And making sure that you have a way to be in touch with them outside the platform, for example, through your email, list or discourse. I tore some of the type of site, but But now you're talking about. The basic operations of your business. So yes, that's extremely risky to, to know that with the flip of a switch, everything in your business. Could just go dark. Yes, and it happens, especially on Tick-Tock, especially for creatives of color. Their whole accounts just shut down having to start again from scratch. Each and Tick-Tock isn't the same way. It was a year ago, you know, right. It's a different business model. It's a little bit harder to get back. Those hundred thousand followers. Yes, that is all words that you lost when Tick-Tock decide to shut down your account over Community guidelines that you never broke. Right? Yeah, and they keep moving. Uh-huh. Uh-huh. And so your business is at the discretion. People or of I don't even know if this people over computer programs who are deciding whether or not you've committed violations to your accounts or not and not really having a viable way to dispute anything. No, you have very limited means of appeal and it's like, speaking into the void and just not being sure if you're being heard or Readiness, but and its people right. So, even if it's programming, is people who are intentionally making decisions, even if their program and their programming policy decisions. So, that when X happens this y happens, but they don't communicate that well to people who are affected by this because they don't, 10 to communicating with. So, part of their business model. First of all, they're more add focused and understandably. So, and so that changes how they interact with the content creators, but it is more centralized behavior. And it also appears to be their decision-making appears to be more random. But actually there's nothing random about it. And so it does put a lot of creators in Jeopardy, and particularly people who are already marginalized in society. Because you could, there are Discord groups where they have coordinated groups of trolls to come in and attack people. And so, we talked about the risk of 2.0., These are very real risk, if people decided to focus on you and decided to wage a campaign against you, everything about the way to talk is set up. Is geared in their favor? Yes, and it happens. And if you for one moment, think that that cannot happen to you. All you have to do is piss off the wrong Creator, your life will be turned up side down again, limited recourse. And so those are really big risks, staying in the Web 2.0 space, right? And yeah, there's a lot of decision making that goes on behind the scenes and not only are you subject to their decision-making. You don't even have the authority to know what it is based on entirely. So, as we're talking about moving from web, 2002, web, 30. And you'll hear me, say, web 30, when three red 3.0., It's all the same, right? It all means the same. We talked about knowing what your purpose is, like. What are your in goals as a business? As a business? Do you want more ownership over your content a business? Do you want to have multiple streams of income? As your business. Do you want more passive streams of income as a business? Do you want to build a community around your business? Do you want to collaborate more? Once you decide that? Then you can decide how you can move from where you are. So almost like a almost, like, you're playing a game of chess, right? Got to this spot to this spot to this spot with ease. If you know. What direction you're going in? But if you're kind of scattered are all over the place, the first step is to figure out who you are as a business and what it is. You want in this new space and what it is you want this new space is probably what you want in the old space, but you just hadn't had a chance to sit down and actually put it into action yet. Right, right. So I remember working with someone a few years back and this the work we're doing involved. A graphic artist. And I had worked on a really big infrastructure. International infrastructure project. And one of the things I learned very early is that you do not allow allow the technology to drive the business. The technology should not be driving things. The technology is a tool or set of tools to support your strategic decisions. And so when I we started working on this project, this person was saying, We don't have to have everything figured out because the graphic artist will figure that out and help us decide that and I said no, I don't think it should work that way. The graphic artist is there to be in a supporting role for what it is. We're trying to do. They can help create content, but we need to know clearly what it is. We're trying to communicate first. Otherwise, when you go to that person, they are going to drive it in whatever Direction makes sense for them because they see a void there and they are going to fill that void in my point in sharing their story is this Yes, we going back to what Contessa was saying about. You know, your goals are probably the same. It's even more important right now, to understand what it is, you're trying to do as you move from the to ground space to the 3.0 space. Because what will happen, is that wherever you think the technology is going will drive. Your decision-making as opposed to your decision, making driving, what types of Technologies you bring into your business? You see that a lot with people who don't have a Content plan that who just kind of throws content out there. Not really having a purpose behind it, be like, oh, this is cool. Let me create this. So that Isabel the create that and then you're wondering why things aren't landing on it too, why? It's not really making an impact in your business. And it's because you did that call what I call these content Loops right? There is this content doesn't have a place to go. It's just like you're just throwing darts and wherever it lands, you hope it lands. Right? Right. I think the content Loops, you know, that this content that you put out goes to this product or goes to that blog post or goes back to this course that you have or go back to you know, this ebook that you have about. It has some Place to go but if you like, oh, well, I'm just going to, you know, write a whole bunch of blog posts and I'm hoping that I'm gonna get make cryptocurrency from these blog posts, right? Why does anybody want to read some? Random-ass post that you created? That's who or that's not helping anybody else? There needs to be a purpose behind what it is that you do. And I think that's kind of like my understanding of like Having the Technology Drive you, you know, you should be using it, so you're using it but you really don't have a plan, a purpose for it. And so it's so that brings the whole thing together because If you are driving the decision making process, then you know, you have to investigate web 3.0. Right? Because there is capability. That you need that is not offered in. 2.0. There's also control that you need that is not offered in 2.0. You know, that web 3.0 is happening and will happen. And so in terms of your decision-making, one of the things you have to think about is the environment in which were operating, so we have to factor that in. So if you are driving the decision making, you are looking at At 2.0. We're looking at what it offers you and thinking about, how you make this transition, how you integrate? How you move into this 3.0 States? I want you to say more, I like I was waiting, so. Just become. So when thinking about Technologies and not letting the Technology Drive the situation, we tend to talk about it in terms of new technologies and bringing on new technologies, but it can also be backward-looking as well. That's also not a reason to hang on to something that you're already using. So if if you're deciding to just stay in a place, And you're not making conscious decision about. You need to be. That is still letting the technology drive the conversation and its technology, but it's also your comfort and your, he's in the situation as well. I just remember what I was going to say. Okay? Okay. So to me, this is almost like staying in a relationship that, you know, you have no business staying. Come on now, baby in it because you're comfortable, you stay at it because they're financing, you know, your lifestyle, you're staying in it because I'd much rather be with this than with nobody. You're staying with it because well, everybody says it should work. So I Know why it's not working. So I'm just going to try harder and maybe we can come together and maybe this be successful and then when you finally do leave it your me like why didn't I do this a long time ago? Right? Right exactly. Hey more freedom over here. I have more of a voice over here. My business is going in the direction that I have. Wanted it to all this time over here, but everybody had me believing That I should stick with what I had and that's what Facebook is doing right now. They're trying to get you pick it with is that you have and it's nothing. And when you're going from one to another, it's not an all-or-nothing situation. I want you to break up with Facebook and go over to this brand new platform. It's and he's into despair. You don't have a lot of people. Good for you. Yes, you don't, you don't have time. I mean, it would be nice for me to be like, I'm cutting everything off great. And I'm going to focus on these three platforms. You can't be platforms. That was, you should know that because you've tried it. I tried to fight it. You cannot build three platforms at once. So, you take the one that's already successful. Start implementing that in a similar platform but over there in the 3.0 space because you already know how to make this successful, right? It's a beautiful start with the one that's not doing anything. You start with the fun that we had success, with the same type of things over there. Let that be a mirror to what it is that you're already doing. And that is you The success that is there is your decision making in making that connection migrating from one and it really is like a friend of mine to another frame of my Excellence from 2.0. 3.0 is deliberate. Intentional. It is driven by you and your decision-making processes as opposed to running to a new technology just because it's the hottest thing or hanging with the technology because that's what you are used to. In either case, that is your comfort or your anxiety, driving the process. And we're saying that That's there's another way and the way has to do with approaching this with your eyes wide open recognizing that. Yeah, you may be doing fine. But now I said time to start thinking about three more know and how to make that shift if you need to make a gradually or whatever Pace you need to make it, but it is something that you will have to recognize it at some point. And it's much easier to do it. Now. When you have time when you have space, when you can do a gradually rather than the platform that you were saying. Okay, we're now moving to a 3.0 space if they need to be moved over by this date or you're going to lose all your shit. Like that's the situation. You want to be when you want to be honest. You can make choices where you can make the decisions or you and your team or you and whoever you are. Collaborating with or you and your Mentor or you and whatever space that you're in. Can talk about these things. And go ahead and make the best decisions for you. Yes. This is very necessary and I want to encourage people. There's a lot of language out here. This that makes it sound like these technologies have nothing to do with us and makes these Technologies sound exclusive and off-limits, but just know that you cannot afford to ignore them. Learn the language, learn how to connect with the language because it is a risk to automatically count yourself out. The point is to sound elitist to sound inaccessible, but that is not your problem. And if you don't have the information to make the decisions that you need to make for your business on here, I am here to help you learn the information, learn the technology, learn what you need to do and wherever this post is, I will put a link so that you can schedule the chat with me so we can go ahead and get you started on this process again. I'm in a paste. That's comfortable for you. And, you know, so we wrap this around a conversation about migration from 2.02 to 3.0. But I think we can pan out even further and say that this is really a conversation about you. You're driving the decision making process and doing it with your eyes wide. Open using information to guide you using. Data to guide you but you being firmly in control of your decision-making processes and how you going to show up in the future. Absolutely, you know, last week we talked about why content creators, don't ask for help. if you have a listen to that episode, go and listen to that episode because This is a space where there's so much information and things are changing all the time that you're going to need to ask for help. And so also to get up that courage to get rid of some of old ways of thinking to say, I can't do this alone. I cannot build this alone. I need a community. I need someone to talk to. I need help. And doing this. Go ahead and do that. Yes, it is. So important. The things that we are building right now are too big. The shifts that were making right now is shifts that you cannot do on your own. One of the things that dr. Kimberly and I are adamant about changing the way that some of these systems that we have been stuck in that we teach them and we're going to break. Them and do it on her own. I got my own together. Can make the necessary changes to the coaching industry. We can make changes into the way that we deal with girl Divergence. We can make changes with the way that we're having relationships with eaters. We can start making changes, but we can't do it alone. That's we each other as we're moving to this group..0 space. We need each other more than we ever have before. So listen to that episode. Dr. Kimberly. Do you have anything you'd like to add before? We we kind of wrap this up? Sure. So what I hear you're saying here in the last few minutes is that people will help cure rating. These experiences. Because there's so much out there. There's so much out there. That could be overwhelming. And when I say so much, there are many products and Technologies and all that. But there's so much information that makes it hard to understand how to manage risk in the situation. So what I encourage people to do is to seek out Contessa. And talk about what she can curate for you. So that you can block out the noise and you can just hear what it is. You need to hear to make an informed decision. I'm going to create a sound, a sound bite out of that because I could not have said that as eloquently as you just said and I hate you so much. Talk to carefully. I was like, I was trying to be quiet because I was like, yes, yes. Thank you. Yeah, that was beautiful. That was wonderful. Thank you. Thank you so much for that. Thank you for. I just I just really want to publicly. Thank you for all the support that you've given me, you know, working on, as we're working on this note notebook at this workbook together and help organize my thoughts. Really. If you need someone to help you organize your thoughts in a way that Makes sense because my mind is everywhere. And the way that I create thoughts is probably like no other person but simply was able to see my thoughts in a way that I can't even see them and put them in a way that made sense. And so that is something you need. I'm telling you, you need to get to that get with dr. Kimberly because she is phenomenal at what do you think very clearly how your thoughts? And they make sense to me. So the rest of the world will get it and if they don't they know that was. That's right. It? It was, I don't do. They know. You're right. Exactly Tick-Tock culture. Oh, thank you. Thank you so much for listening today, ever. Thank you so much. Dr. Kimberly for being who you are. Thank you. All of you. Wonderful listeners. Don't forget to share. Share share share. You want to know how to support us. You want to know how to make sure that we keep coming up with episodes week after week after week. Share share. Tell someone else about this podcast. We love you. We cannot wait to record another episode next week until then. Bye.