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Hire Your Weakness, Scale Your Strength
IA Forward
IA Forward
Hire Your Weakness, Scale Your Strength
Mar 03, 2026
Season 1
Episode 306
Shane Tatum and Tonya Lied
Growth isn’t about hiring more of you. It’s about building an agency that works without you. One of the most misunderstood growth decisions in independent agencies is hiring yourself versus hiring your weakness.Many owners stay stuck doing everything because “no one can do it like I can.” That mindset keeps you busy, but it doesn’t make you scalable.
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