Good Business with Clay Vaughan
Good Business with Clay Vaughan is a podcast about building companies that actually matter. Not just ones that grow, but ones that last. Ones that honor God, care for people, and create real value in the world.
Every week, Clay sits down with entrepreneurs, executives, and leaders who are walking that road in their own way. The conversations aren’t fluffy or surface-level. They get into the hard stuff—how to lead through chaos, how to build culture when it’s easier to cut corners, and how to keep purpose front and center when profit is shouting in your ear.
It’s a show about the kind of business most people want to run but few actually figure out. You’ll hear wins and mistakes, stories and strategies, but more importantly—you’ll hear what it looks like to run a business that’s both good at what it does and good for the people it touches.
If you want to grow, lead well, and make an impact that outlives you, this is your place.
Good Business with Clay Vaughan
How Relationships Fuel Sustainable Growth with Dustin Reichmann
On this episode of Good Business, Clay Vaughan sits down with Dustin Reichmann, Founder of Seven Figure Leap. Dustin shares how his team helps entrepreneurs build seven-figure brands through podcast guesting, storytelling, and authentic human connection.
They explore Dustin’s relationship-first growth approach, why traditional marketing funnels fall short, and how podcast guesting creates a repeatable, trust-based flywheel that builds audience, authority, and revenue. He explains how human-to-human marketing drives consistent leads and creates unpredictable “unicorn” opportunities through genuine collaboration. He shares real-world stories of how connection leads to conversion, especially in industries where credibility matters.
From crafting connection-driven outreach to building communities of alumni and collaborators, Dustin breaks down a model that fuses storytelling, systems, and scalability. If you’re a founder, consultant, or service-based entrepreneur looking to grow without ad fatigue or cold pitches, this conversation is for you.
To explore Dustin’s work, visit https://7figureleap.com/
Schedule a marketing discovery call here: https://www.goodagency.com/schedule-call
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Apple Podcasts: https://podcasts.apple.com/us/podcast/good-business-with-clay-vaughan/id1610259222
#relationshipmarketing #thoughtleadership #trustbuilding #growthstrategy #podcastguesting
This show is sponsored by Rocketfuel, a CRM that has helped thousands of small business owners organize and automate their communications so that nothing slips through the cracks and their top-line capacity can grow. Try it risk-free today at https://www.rocketfuel.software!
