Our conversation with Ms. Srijeeta Chatterjee Brand and Communications Lead, Shell India is out now! 

The marketing world is wide enough.

What is executive leadership?

How to run your brand globally?

How to incline with the consumer mindset?

How to keep going on the self-journey of establishing your brand name?

In this episode, Ms. Srijeeta talks about the art of capturing a specific target audience in the long run. She lays focus on the fact that the foremost priority of a brand is to build strong brand relevance. The kind of campaigns a brand organizes, also play a significant role in raising its awareness and building a stronger brand identity.

Check out our YouTube channel to see more video interviews with marketing experts, interviews with CEO, and CMOs: https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q/featured

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