Episode Player

Are You Setting Up Google Business Profiles Wrong? (One Listing vs. Multiple Doctors)

The Clinic Marketing Podcast | Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

Chapters
0:00
The Profile Question And Risk
1:52
Location Listing Vs Doctor Listing
3:30
How Split Signals Hurt You
4:20
When A Doctor Listing Helps
5:40
The Clean Default Setup
7:00
Fixing Former Provider Listings
9:10
Decision Filter And Maintenance Rules
11:00
Clarity Wins And Final Takeaway
The Clinic Marketing Podcast | Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers
Are You Setting Up Google Business Profiles Wrong? (One Listing vs. Multiple Doctors)
May 05, 2026
Darcy Sullivan

Should each doctor in your clinic have their own Google Business Profile, or should you stick with one listing for the entire practice?

This is a common and confusing local SEO question for clinics, and getting it wrong can lead to duplicate listings, split reviews, ranking issues, and even lost patient inquiries.

In this episode, you’ll learn the difference between practitioner and practice listings, when it actually makes sense for a doctor to have their own profile, and when it can hurt your visibility instead of helping it.

You’ll also learn:

  •  How multiple listings impact your rankings and reviews 
  •  What to do when a doctor leaves, but their listing still shows your address 
  •  How to clean up duplicate or outdated profiles without damaging your main listing 
  •  Simple steps to protect your clinic’s visibility moving forward 

If your clinic has multiple providers or plans to grow, this is a must-listen before you create or update any listings.

Episode webpage, shownotes, and blog post:
 https://propelyourcompany.com/should-doctors-have-a-personal-google-business-profile-and-a-location-google-business-profile/

Book a Google Business Profile Audit:
 https://propelyourcompany.com/google-business-profile-audit/

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. *** 

🎉 LIVE Webinar: 

The Hidden SEO Mistakes Costing Clinics Patients Right Now

(And Easy Fixes You Can Start Making This Week)


Live training: Wednesday, June 17, 2026, at 2:00 PM Eastern

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. *** 

👉Save your spot: https://propelyourcompany.com/june/ 


📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/ 


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