In this episode of The Clinic Marketing Podcast, we’re tackling the five most common Google Business Profile mistakes that keep clinics hidden from potential patients—and showing you exactly how to fix them. 

You’ll get quick, actionable tips to improve visibility in nearby searches, attract more patients, and stay ahead of the competition—no fluff, just results. Tune in now! 

Episode webpage & shownotes: https://propelyourcompany.com/google-business-profile-mistakes/

Ready to dive deeper?

Download our free guide and checklist, or book a comprehensive Google Business Profile audit. 

Send in your questions. ❤ We'd love to hear from you!

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A simple five-minute website update could be the key to boosting your clinic’s visibility on Google and attracting more local patients.

In this episode of The Clinic Marketing Podcast, we’ll reveal a quick, free, and proven SEO strategy that helps Google recognize your clinic’s location—improving your rankings in both organic search and the local pack.

Healthcare is inherently local, and by making this small change, you’ll send a strong signal to Google that puts your clinic in front of more potential patients.

Tune in to learn exactly what to do and how it can impact your search results.

Episode webpage & show notes: https://propelyourcompany.com/website-update-to-improve-local-seo/

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Stop throwing money away on ads that lead nowhere! In this episode, we tackle a common question that could be costing your clinic thousands in wasted marketing dollars: What's the difference between website pages and landing pages, and when should you use each?

Episode webpage and show notes: https://propelyourcompany.com/landing-pages-for-promos/ 

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Are you ready to take your clinic's SEO to the next level? In this episode, we share our #1 SEO website secret for boosting your online presence and attracting more patients to each of your clinic's multiple locations.

How? It's all about optimizing your website's location pages.

Your location pages can be powerful digital ambassadors for each office, driving both search visibility and patient bookings. 

You’ll discover:

• The common pitfalls that hold location pages back
• Essential on-page SEO tactics every page needs
• Key content elements that build trust and conversions

Tune in now and unlock the secrets to building out and optimizing location pages that drive traffic and conversions for your clinic's multiple locations.

Episode webpage & shownotes: https://propelyourcompany.com/seo-website-tip-multiple-location-clinics/

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Ready to supercharge your clinic’s website? Discover whether a complete website overhaul or targeted facelift is the key to more patient bookings. 

You'll uncover:

• The tell-tale signals that point to “redesign” versus “refresh”
• How fast-acting content and SEO tweaks can lift traffic (and patient calls) in weeks
• Why cookie-cutter clinic website content templates fail and can tank your rankings
• And more

Episdoe webpage & shownotes: https://propelyourcompany.com/website-refresh-vs-redesign/ 

Craving a clear roadmap? Book your FREE discovery call at propelyourcompany.com and turn your site into a patient-booking powerhouse!

Send in your questions. ❤ We'd love to hear from you!

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Live Webinar Replay: How AI Is Redefining Search for Clinics — and What You Must Do Next

> https://propelyourcompany.com/ai-search

Sign up now to watch it on-demand (available for a limited time).

Send in your questions. ❤ We'd love to hear from you!

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Mobile healthcare providers face unique SEO challenges without a fixed location to anchor their online presence. This episode explores tailored strategies for mobile massage therapists, chiropractors, and other traveling healthcare professionals to improve their local search visibility despite not having a traditional brick-and-mortar practice.

Episode webpage and show notes: https://propelyourcompany.com/local-seo-for-mobile-medical-providers/

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"Does blogging actually help a clinic book more patients?" As a healthcare provider, you've probably wondered if spending time creating blog content is worth the effort when platforms like Instagram and TikTok seem to dominate the information landscape. The answer might surprise you.

Learn how to transform your posts into patient-booking machines.

In this episode you’ll learn:

• Patient-focused topic sourcing from FAQs and Google’s “People Also Ask”
• On-page SEO essentials and smart internal linking
• How to use AI tools without risking your rankings
• Promotion tactics to amplify reach and keep content working for you

Tune in now and start filling your schedule with the patients who are already searching for you.

Episode webpage and show notes: https://propelyourcompany.com/blogging-seo/

Send in your questions. ❤ We'd love to hear from you!

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Online listings or citations are crucial to a clinic's online presence. But how many listings does your clinic truly need for effective SEO? Let's dive into the world of citations, uncover the facts, and review a case study. 

We’ll look at how online listings affect your website ranking on Google and how they affect your Google Maps (Google Business Profile) listing. 

Here you’ll learn:

• What citations are
• Key elements of online listings
• Whether you should pay for citation listing services 
• How and when you should conduct a citation audit 
• How many citations do you really need
• And more 

Whether you're focused on optimizing your visibility or just keeping your business information accurate, this episode offers practical advice to help you navigate the complex landscape of local SEO. Tune in for all the details!

Episode webpage: https://propelyourcompany.com/online-listings-for-seo/

📌Also, be sure to grab our local listing bundle guide: https://propelyourcompany.com/local-listings/

Send in your questions. ❤ We'd love to hear from you!

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Struggling with AI-generated content for your healthcare practice? You're not alone. Google isn't against AI content—it's against lazy implementation that lacks the human touch patients need when making healthcare decisions.

This episode tackles the critical balance between leveraging AI's efficiency and maintaining the authenticity your patients demand. We dive deep into the three specific red flags that trigger Google penalties. 

The heart of this discussion is our practical HUMAN framework—a five-step process transforming robotic drafts into content that resonates with both search engines and patients. We walk through each step with real examples.

🎉Episode Website & Shownotes (includes HUMAN framework) - https://propelyourcompany.com/generic-ai-copy-tanking-your-clinics-rankings/

Ready to fix your existing AI content without starting from scratch? 

We provide actionable steps you can implement immediately, taking just 10-15 minutes per post. 

🎉Episode Website & Shownotes (includes HUMAN framework) - https://propelyourcompany.com/generic-ai-copy-tanking-your-clinics-rankings/

Send in your questions. ❤ We'd love to hear from you!

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Struggling to write a professional bio that truly represents you? In this episode of The Clinic Marketing Podcast, we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-written bio can help you build trust, establish connections, and stand out from the competition.

Tune in to learn what details to include, how to make your bio resonate with your audience, and where to download the template that makes crafting your bio a breeze.

👉 Download the free bio template here: propelyourcompany.com/chiropractic-bio-website-template

Grab your guide to improving your website About Us Page here: https://propelyourcompany.com/your-about-us-page/

Send in your questions. ❤ We'd love to hear from you!

Propel Marketing & Design
Improve your online presence with local SEO. Grow your website traffic. Acquire new patients.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead. 

Episode Webpage & Show Notes: https://propelyourcompany.com/seo-for-chiropractors-what-works/

Send in your questions. ❤ We'd love to hear from you!

Propel Marketing & Design
Improve your online presence with local SEO. Grow your website traffic. Acquire new patients.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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How to Optimize Photos for Your Google Business Profile:  Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics Google Business Listings

Today, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO campaign.

Episode Webpage: https://propelyourcompany.com/photos-google-business-profile/

Send in your questions. ❤ We'd love to hear from you!

Propel Marketing & Design
Improve your online presence with local SEO. Grow your website traffic. Acquire new patients.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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In this episode, we break down what Google’s new AI Mode is, how it’s reshaping search results, and what it means for your clinic’s local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can’t afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results. 

Episode Webpage: https://propelyourcompany.com/google-ai-mode/ 

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This episode explores the differences between traditional and local SEO and local SEO. 

Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility.

• Understanding what SEO is
• Differentiating traditional SEO from local SEO
• Importance of local intent in searches
• How to recognize if your business needs local SEO
• Key ranking factors for local SEO
• Strategies for optimizing your Google Business profile
• The role of local citations and online reviews in visibility

💥 Episode Webpage: https://propelyourcompany.com/local-seo-vs-traditional-seo/

💥 NEW Webinar: How to Dominate Local SEO -- https://propelyourcompany.com/learn

Send in your questions. ❤ We'd love to hear from you!

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Internal linking is a simple yet powerful strategy to improve your clinic's SEO and website performance without spending money. By strategically connecting pages throughout your website, you can boost visibility, enhance user experience, and help Google better understand your site's content and structure.

📌 Episode webpage and show notes: https://propelyourcompany.com/internal-linking/

💥Free local SEO webinar: propelyourcompany.com/learn

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Today, we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. 

If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this!

So, what’s the big news? Google now lets you create a QR code that takes your patients or customers straight to your review page—no searching, no hassle. 

🛑 But before you start printing these QR codes to post around your office, there’s something important you need to know that we’ll dive into in this episode. 

🚀 In this episode, I’ll walk you through how to set this up, where to use your QR code, and why this simple tactic can significantly impact your business.

Episode webpage: https://propelyourcompany.com/google-new-review-feature/

Send in your questions. ❤ We'd love to hear from you!

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Reviews can make or break your local rankings, build trust with potential patients, and drive more people through your doors. But here’s the catch: if you’re not careful about how you get those reviews, Google could remove them—or worse—wipe out your entire review history.

So today, we’re going to talk about how to get more Google reviews the right way and the best practices to make sure they actually stick around. Let’s get into it.

Episode webpage & blog post: https://propelyourcompany.com/mistake-that-gets-google-reviews-deleted/

Other Helpful Links:

• Free local SEO webinar
• Clinic Local SEO Guide
• Google Business Profile Ultimate Guide

Send in your questions. ❤ We'd love to hear from you!

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Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? 

Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you’ve got excellent options. 

Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. 

We're going over numerous site considerations, including:

• Hosting
• Design features
• Customer support
• Data ownership
• Admin access
• Content rights
• And more

🌟 Episode webpage show notes: Best Website Platform: WordPress, Squarespace, Wix, or Something Else?

We know your website platform must deliver a stimulating experience for your visitors. Usability, scalability, and the impact of future SEO developments are all high priorities. This episode explores insights that will empower you to make the optimal choice for your clinic's online presence.

If you’d like to talk SEO shop, book your free discovery call with Propel Marketing & Design and get ready to transform your website into a powerful business tool.

Send in your questions. ❤ We'd love to hear from you!

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Today, we're diving into how clinic owners can optimize for "near me" searches to capture high-intent local patients actively seeking healthcare services in their area.

Millions of daily searches like "chiropractor near me" or "acupuncturist near me" represent valuable opportunities to connect with patients ready to book appointments.

The big question is—how do you make your clinic show up in those results?

Let’s break it down.

💥 Episode webpage and show notes:  How to Rank for “Near Me” Searches: A Local SEO Guide for Clinics

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As a clinic owner, your website serves as the digital front door to your practice. It's crucial to ensure that your site effectively represents your clinic and you, providing an excellent user experience (UX) for visitors. 

However, you may have elements on your website that are hindering its performance, turning potential patients away. In this episode of the Propel Your Practice Podcast, we'll discuss 12 things you need to remove from your clinic website right now and why they need to go.

Clinic owners can enhance the UX by addressing these twelve key areas, which contribute to their search engine optimization (SEO) efforts. The ultimate goal is to create a digital space that is not only reflective of your clinic's brand but also inspires, informs, educates, and entertains your current and potential patients. 

📌 Episode Webpage & Shownotes: 12 Features Hurting Your Website’s Performance & How to Fix Them

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FAQs aren't just convenient information for patients—they're a powerful SEO strategy that can boost your clinic's search rankings while making your website more useful and reducing phone calls.

When strategically implemented, they can help you rank for natural question-based searches, appear in rich results, and build trust with potential patients.

Episode webpage: How to Leverage FAQs to Improve Your Website’s SEO and User Experience

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AI writing tools, heard of them? Well, get ready to unlock the secret weapon that's revolutionizing content creation. AI-powered writing is no longer a thing of the future; it’s here and here to stay, so go on and embrace it. And, trust us, it’s easier than you think. 

In this popular episode replay, we explore cutting-edge tools that are transforming how we brainstorm, outline, and generate ideas. But it's not just about the tech—we uncover the ethical considerations and safety measures that set these content game-changers apart.

We’ll discuss:

• How to supercharge your creativity with AI assistance
• The evolution of writing tools from basic grammar checks to advanced assistants
• Practical tips to elevate your content and stand out from the crowd
• The art of balancing AI power with human creativity

Don't miss this episode, which is packed with actionable insights that will transform your writing process. We promise your content will never be the same again.

💥 Complete episode details, show notes, and related resources webpage - https://propelyourcompany.com/ai-writing-tools/   

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We're diving into the essentials of website tracking for clinic owners who want to understand their performance without getting overwhelmed by data.

A listener of The Clinic Marketing Podcast asked: 

“I just set up my new website. I know it’s important to track how it’s performing, but without getting overwhelmed… Where should I start? What should I be looking at in Google Analytics and other tools?”

Such a good question—and one I know a lot of clinic owners wonder about, especially when they’ve just launched a new site and aren’t sure what to expect next.

So, in this episode, we’re going to break down:

• What “good performance” actually looks like for a clinic website
• Which tools to use 
• And what to focus on inside Google Analytics—without drowning in data

Let’s get into it.

Episode webpage: Tracking Website Performance Without Drowning in Data

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Learn five advanced strategies to boost your Google Business Profile listing and help your clinic stand out from competitors, focusing on tactics that most businesses overlook. [🎧 Popular episode replay]

📌 Episode Webpage -- Boost Your Google Business Profile: 5 Advanced Strategies

⚡ Download FREE Guide -- Google Business Profile Listing
Ultimate Guide

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