The Nova Society

Breaking the Red Wall with Adrianne Marsh of Altum-Insight S5E26 03.04.2026

Dr. Mark George Bound, Dr. Scott Gerschwer, & Dr. Brooklynn Ann Welden Season 5 Episode 26

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0:00 | 1:19:00

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Today, we welcome our guest, Adrianne Marsh, the CO of Altum-Insight, a research group studying the electorate from a fascinating perspective. Her team helps candidates and organizations translate research into compelling narratives and effective operations. 

Adrianne has spent two decades helping Democrats win races from Barack Obama’s 2008 campaign to Claire McCaskill’s 2012 re-election

They’re currently finalizing a new study focused on rural voters in Nebraska, and one finding stood out immediately: a deep, under-discussed fear of AI. 

Not the sensational, sci-fi version, but real concerns about accountability, trust, and who’s responsible as AI starts affecting daily life. 

Check out the work of Altum-Insight at https://www.altum-insight.com/ 

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