The World Intellectual Property Organization (WIPO) recently released its annual Madrid Yearly Review, providing a comprehensive overview of international trademark registration trends. This year’s theme focuses on the expansion of geographical protection through subsequent designations. For businesses, especially those aiming to protect their trademarks internationally, the insights from this review are invaluable. This episode aims to distill key information and actionable advice from the 2024 review, helping trademark lawyers and IP practitioners make informed decisions.

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About the authors:
Alexander P. Wharton
Jacob S. Wharton