Real Talk with Mike Burke

Ep. 74 🎙️ Ryan Townsley talks breaking into the XPEL Marine Industry | Real Talk with Mike Burke

Mike Burke Episode 74

Ryan Townsley joins us in Sydney, Australia! Ryan is currently heading up the rapidly growing marine program at XPEL after the acquisition of PFS.

In this episode, we dive into:

✅ Ryan's Journey: Building a marine program from the ground up, starting with a bold idea and a blank canvas.
✅ Challenges in Education: Overcoming obstacles in educating boat owners about the importance of paint protection films and coatings, amidst widespread misconceptions.
✅ Luxury Marine Insights: Collaborations with high-end brands like Pavati and Maxim Yachts, plus critical impact areas for protecting wakeboard boats.
✅ Installation Differences: Contrast between automotive and marine installation challenges, including handling significant quantities of film for larger vessels.
✅ Global Expansion: Upcoming launches in Canada, Europe, and Abu Dhabi, highlighting exciting developments in marine protection products.