Real Talk with Mike Burke

Ep.76 Real Talk with Saad Hafiz from Obsession Car Detailing | XDC Australia 2025

Mike Burke Episode 76

In this episode, we chat with Saad Hafiz, the owner of Obsession Car Detailing in Canberra, Australia. With nearly a decade of experience in the detailing industry, Saad shares insights on his journey, the challenges of reaching the million-dollar revenue mark, and the importance of networking at industry events.

Topics covered:
✅ Background: Saad discusses his transition from a side business to running Obsession Car Detailing full-time since 2016. 
✅ XPEL Experience: Learn about Saad’s experience with XPEL products and why he made the switch from other brands.
✅ Revenue Goals: Saad opens up about his struggle to break the $1 million revenue barrier and the strategies he's implemented to achieve his goals. 
✅ Key Takeaways: Discover the valuable lessons Saad learned at the conference, including the concept of “dating your customer” and exploring new sales avenues like architectural films.  
✅ Personal Insights: Get to know Saad's background and his journey from London to Australia, and hear his thoughts on the importance of energy and enthusiasm in business.

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