Storytelling for Innovation: Motion Design for Human-Centered Design
Come learn how to rethink your process as a visual storyteller to serve an industry that doesn’t play by our rules. I'm your host, Leeanne Brennan, a Freelance Illustrator / Motion Designer looking to share how we fit into the innovation landscape and how to excel at this unique way of using our creative skillset. This is a fun and fulfilling career that not many motion designers know about, and I want to share it with you!
Storytelling for Innovation: Motion Design for Human-Centered Design
An Innovation Overview with Kristin Sjo-Gaber
If you're wondering what everyone means by the word "innovation," this is the episode for you. Kristin Sjo-Gaber, Director, Design Research & Strategy at athenahealth, explains the design thinking process and the points along the way where they might use a visual storyteller.
There's also some great discussion here on what makes a great story for innovation teams, why it needs to be low-fidelity, the function these stories serve overall to move ideas forward in an organization and why it's SO different than what we're used to as traditionally trained motion designers.
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