Storytelling for Innovation: Motion Design for Human-Centered Design
Come learn how to rethink your process as a visual storyteller to serve an industry that doesn’t play by our rules. I'm your host, Leeanne Brennan, a Freelance Illustrator / Motion Designer looking to share how we fit into the innovation landscape and how to excel at this unique way of using our creative skillset. This is a fun and fulfilling career that not many motion designers know about, and I want to share it with you!
Storytelling for Innovation: Motion Design for Human-Centered Design
McDonald's Drive-Thru of the Future: A Storyteller's Tale
Here's another perfect example of the type of project you might be on as a Motion Designer tasked with visualizing products and services that do not yet exist for Innovation teams. I saw this article about a test restaurant for McDonald's and wanted to share my take on how we might partner with a company like this to bring their ideas to life.
McDonald's article in CNN
McDonald's article in Fast Company
McDonald's article on their corporate site
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