Media relations is all about reactive press and taking advantage of what is in the current news cycle. Today, Tony Nicholls is joined by John Sullivan as they discuss why it is a mistake to avoid media inquiries, especially when the opportunity is thrown at you. This episode is full of tips and tricks to give to organisations who are scared of media attention, and the best way to use these media inquiries to their advantage.
Media relations is all about reactive press and taking advantage of what is in the current news cycle. Today, Tony Nicholls is joined by John Sullivan as they discuss why it is a mistake to avoid media inquiries, especially when the opportunity is thrown at you. This episode is full of tips and tricks to give to organisations who are scared of media attention, and the best way to use these media inquiries to their advantage.