Fearless Founders

Dan Chancellor l Co-founder, So iLL

Midland Institute Season 2 Episode 8

In this week's conversation with Dan Chancellor, co-founder and owner of So iLL climbing, we peel back the curtain into what it takes to build a product-based company completely from scratch. From insight into the value of selling direct to consumer to the importance of building a positive team around you, Dan walks us through the ups and downs that brought his business to where it is today, a now multi-million dollar international company making waves in the climbing space. 


Be sure to follow So iLL on all platforms! 

Facebook/Instagram @soill

Website: soillholds.com

Youtube: @TakeHold