Friends don’t let friends TMS....but they do tell you all about Michael Colin!
Tune in to this special episode with the Founder & CEO of MVMNT – True freight brokerage software. Learn about the challenges this incredible individual has overcome and the lessons learned on this path of leadership and entrepreneurship.
Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://bit.ly/SPILogistics
Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Friends don’t let friends TMS....but they do tell you all about Michael Colin!
Tune in to this special episode with the Founder & CEO of MVMNT – True freight brokerage software. Learn about the challenges this incredible individual has overcome and the lessons learned on this path of leadership and entrepreneurship.
Sponsored by SPI Logistics. If you're looking for back-office support such as admin, finance, IT, and sales as a freight broker - reach out to SPI Logistics today! Learn more about becoming an agent here: https://bit.ly/SPILogistics
Standing Out is a sales, marketing & leadership podcast powered by BETA Consulting Group, created to highlight best practices from industry leaders with incredible experience and insights! The goal is to entertain, educate & inspire individuals & companies to improve their sales, marketing & leadership development outcomes.
Stop, collaborate and listen. I suspect with my brand new addition, something revs a whole of me. Tight leave blows like a harpoon, daily and nightly. Will it ever stop, yo, I don't know. Turn off the light. I don't know. Turn off the light. I don't know. Turn off the light. What's up, everybody, and welcome to another episode of Standing Out.
Speaker 1:I'm Trey Griggs, your host and the founder and CEO of Beta Consulting Group, so excited that you are with us today. We've got a great show for you. Keep in mind when you're on the internet after the show. Check us out at betaconsultinggroupcom. See how we are helping transportation logistics companies tell their stories through messaging and customer testimonials. We'd love to work with you. Click that button that says schedule a call with yours truly. Tell us your story. We will help you write yours. Also, find us out on social media. You can find me at Trey Griggs 24, and Beta Consulting Group is all over the internet, so make sure you follow us. Join the community. We'd love to engage with you. Follow your content as well, so we'll see you out there on social media.
Speaker 1:Also, want to give a shout out to our sponsor, spi Logistics, for making this show possible. Listen, if you're a freight broker and you're just tired of the back office, the admin work, all that stuff that goes into it, and you just want to focus on customers and sales and book and loads. Make sure you reach out to the guys over at SPI Logistics. Check them out at successspi3plcom. Successspi3plcom. Tell them Trey sent you. Be sure to check out. They've got the technology systems and back office support to help you succeed.
Speaker 1:Good folks up there in Vancouver, british Columbia, columbia. All right, listen. We got a great show today, so excited to bring our guest on the show. I met him recently at a trade show this fall, got to learn about their product. They also were sponsors of some events that we were doing, so we got to know their team really, really well and excited about what they're doing in the space. So please welcome to the show today from Movement, the founder and CEO, michael Collin. What's up, man? How you doing? Pretty good. How are you? Appreciate you having me on Good walk-up song? I had never heard this song before. This is brand new to me, so I love it. We never know where we're going to get here. We never know.
Speaker 1:It was difficult for me to choose. So it's the song Delta by C2C. Is that correct? Yep, yep, yeah, yeah, and I've never heard of C2C. So now I got a new band to check out and listen to you. So how did you get connected? Like, how did you find it's kind of a cool band? How did you find them?
Speaker 2:Honestly, like I spend most of my time on just YouTube recommending me stuff, I think it's a bunch of guys out. I think it's a bunch of French guys.
Speaker 1:Isn't that great. I mean, we find all kinds of new stuff we never would have found. With like YouTube recommendations and stuff like that, you can go down the rabbit trail zone and spend a lot of time online. That can be quite the time suck on YouTube, but it sure is a lot of fun, that's for sure. Alright. So, michael, thanks for joining the show. Tell everybody just a little bit about yourself as we get started today.
Speaker 2:Yeah, so my name is Michael founder and CEO of Movement. I've been in freight for about six years now. My career started out as a brokerage and found movement about almost coming up on four years, so yeah, I didn't know that it was four years.
Speaker 1:We talked a little bit about it. For some reason in my head I was thinking like maybe like two years or something like that, but you've been working with this for four years.
Speaker 2:We've been working on like the current iteration of movement for about two years. I went out on my own about in September of 2019 and then there was like six months of ideating, a year of not having any idea what I was doing and then starting to kind of like hone in on the actual kind of like TMS.
Speaker 1:You and the rest of us entrepreneurs. We don't have any idea what we're doing. We're all figuring this stuff out. You just have to start and then you'll figure it out along the way. Before we jump in and talk about movement and talk about your journey, we have to ask you are you a coffee drinker or a water drinker? Do you want a water bottle or a coffee mug? We're gonna send you one for being on the show today. I'm a water drinker. You're a water drinker. Okay, do you want this in black or white? We can give it to you in black or white. Which one do you want? Black looks pretty slick. Black is dope. I like black one. Yeah, I'm a big fan of it. So we'll send that to you. We appreciate you being on the show today, all right. So you started not in software, you started in brokerage, and that helped you out quite a bit in that regard. Talk about that experience real quick. So you start. Which brokerage did you start at?
Speaker 2:So I started my career at Circle Logistics. So I'm like Chicago born and raised. I went to community college in the Heights, then I went to DePaul for a little bit and like a lot of people in freight I was looking for a job and so I started. I was looking for a job at college and started out as an ops rep at Circle Logistics. So I was there for a couple of years, went from ops rep to running pricing to running ops like all of ops for the Chicago P&L, so it was kind of all over the place. And then I left to basically actually start a brokerage and realize that when I was working at Circle Logistics I was helping everybody else be better at brokerage. I was not in customer side, I was on the carrier side and so this company kind of followed that same path and like helping other brokers rather than trying to do it myself.
Speaker 1:Yeah, and before that, I mean it's interesting to look at your career history. You were a music production engineer. That's interesting to talk about that real quick. How'd you get into that?
Speaker 2:That was so I got really into making electronic music when I was in high school. So my uncle makes like he used to make arcade games. If you ever played like Rampage, you made.
Speaker 1:Rampage. Oh, yeah, yeah, yeah.
Speaker 2:Yeah, bunch of monsters destroying buildings and stuff like that, and so here's the sound.
Speaker 1:is that again? No, I've played that. Yes, I'm very familiar with it.
Speaker 2:He was like working at Valley Midway like back in back in the day. But he has his own kind of independent design studio and I did most music for a lot of games that they made over the last like 10 years. But there's a lot of like promotional games and stuff like that, not like Huge video games.
Speaker 1:Sure, sure, very good. So, well then, I have to ask you what do you think about my rendition of ice, ice baby country style? What do you think?
Speaker 2:I thought that was great. I thought that was great I it took me. It took me until like flow, like a harpoon, before I realized what song you're actually.
Speaker 1:Disguised it decently, this guy. We meant to record that I'm at the drop, that maybe a little holiday special or something for a new year We'll have to. You should do an album of just like hip-hop you know Hip-hop songs to different genres using a acoustic guitar. That that may be down the road. I'm gonna have to come to you to it to engineer something to produce that, because I, you know, I don't know what that I'm doing, we're just figuring that out. But after that you were also a bartender. Did you enjoy that? Yeah, yeah, I had a great time. Um, yeah, seems like a fun job. Like you know, being back there, everybody's your friend for the most part. I mean just pouring drinks and having to fun, having good conversations, meetings did you meet anybody big? And during your bartending days, anybody come through the joint that you know was was had some name recognition.
Speaker 2:I Don't think so, so I worked it. It's called game room in Chicago, it's in the, it's in the athletic association, so it that place is always packed. I don't think I ever got to talk to anybody particularly.
Speaker 1:But yeah, it is.
Speaker 2:It is a lot of fun and it's fun if you're working at a good bar.
Speaker 1:I mean, if you're not working at a good right, you can be pretty, pretty lame, that's for sure, but certainly bartenders, people in the service industry you learn to really help people, to serve people, and it sounds like that's your heart. That's what you want to do. It sounds like from a broker's perspective, instead of doing brokerage, you want to help brokers succeed, and that's where moving on it's got to start. So talk a little bit about why TMS man, there's a lot of TMS is out there. Why'd you go the TMS route so?
Speaker 2:That's a good question. I I feel like every softened I see somebody link that friends don't let friends TMS link.
Speaker 2:This was a joke that I was supposed to get. I guess I haven't because we went down that route. But there's a couple different reasons. I mean, ultimately, at the end of the day, we have a pretty ambitious kind of product map that involves things that go far beyond just like what are the operations of covering a load? So we want to be able to support brokers and more than just, okay, I want to put my loads in the system and get them through and I'm done.
Speaker 2:We want to like move beyond that and help with the operations, the entire business, and it's kind of our opinion that at the end of the day, especially as more kind of Money flows into the space from, you know, an investment perspective and technology gets better, everything will eventually end up in the TMS and the TMS is the best way to support that right. So when you think about even things like how do I run my commissions Well, all that data comes from the TMS. How do I handle, you know, anything that might be on a load, that that data comes to the TMS? We want to make sure that we're kind of serving as that core point, as a system of record, and it's just an engagement for all our customers.
Speaker 1:Yeah, and I love that. And Ryan Schreiber does say you know, friends don't with their friends TMS. But I think he's meaning companies like like brokers, that say I'm gonna build a TMS, like that's not good. Oh, okay, all right, yeah, that's. That's a lot of money, a lot of time and they're not technology experts. That's not their thing. Let let the experts build the TMS, but it is a crowded space. There's a lot of TMS is out there. Some are just for brokers, some are just for carriers, some do both. What is your specializing? What's moving, really focusing on right now?
Speaker 2:So movement is only brokerage, so it's a. It's a brokerage first TMS. We don't build any tools for shippers. We don't build any tools for carriers. We feel very strongly that a lot of the like, a lot of the options that brokers do have to choose from, have been like Maybe a shipper TMS and then converted to brokerage, or a carrier TMS and converted brokerage, or a company that you know Ultimately is trying to balance, like building tools for both and can't focus on the brokerage use case. So, yeah, we build specifically for brokers. All of us, you know, at the company or not everybody at the company, but a lot of people making decisions on product roadmap have been brokers before, and so that's, that's our core focus very good.
Speaker 1:There's about, I think, five or six, maybe seven TMS's that are in a similar vein of focusing on brokers. So how is movement standing out? What are you guys doing that you're gonna differentiate you? Let's hear the pitch. Tell us what. Tells what. You guys doing this different sure.
Speaker 2:Well, there's a few things, but Ultimately, what it comes down to is what we want to do. Is our target Customer base are small and medium-sized brokerages. So a lot of our customers are from that zero to 25 mil. They when I, when I think about the segments of brokers, there's kind of like zero to 25. You're just hustling and trying to make it work 25 to 100 and talk about like Million dollars in freight spend, right, yeah, 25 to 100. You're starting to scale, you're starting to do integrations and realize that you know, process starts become important.
Speaker 2:That's really where our core customer bases and a lot of those companies don't have access to Enterprise technology. You know, friends, don't let friends TMS now that I, now that I know the backstory and so they don't have access to a lot of the things that people eventually, when they, when companies do build their own TMS, improve the architecture, give them more capabilities for managing more complex revenue streams like consolidated, partial or something like that. A Lot of the office all products don't have that and so what we've done is we bring those things downstream so that these brokers that are smaller can, especially if they come from you know, x Robinson, x Coyote They've used the proprietary system and they see that technology lacking in some of their office help options. We build that you know baseline into the TMS for them and then that Kind of like I said before that expands into the using that as the baseline for additional products that are kind of coming down the pipeline. That'll help that you don't normally associate with the TMS.
Speaker 1:Yeah, and you know, one thing I'm loving about a lot of the technology players that are out there right now, including yourself, is that your former operators, you know, used to work in the space, so you've sat in that seat. You know what that's like. I think that's so critical. Some of the best technology we're seeing in the space right now is from companies that that's their makeup. They've got an operator who is in the seat, like highway has Michael Cainy. He's an operator used to run brokerages and now he's over there helping with you know, fraud and care, identity and those types of things. I love seeing that a plowman and these new technology companies as brokers who've actually been in the space, who sat in that seat how valuable is that? I mean, you're probably still, you know, conferring with other brokers, but it has to be huge to have that personal experience of knowing what that's like.
Speaker 2:Yeah, I mean it's.
Speaker 2:I don't.
Speaker 2:I don't think we would, I don't think we'd be good at our jobs if we, if we weren't.
Speaker 2:To be honest, I think, like I definitely have, like it's a big frustration of mine because there are a lot of products that are out there where you get in and you can just, you can just feel, like I, you can feel that it wasn't built by somebody that's booked a load before and that actually it actually used to say that on our I think We've kind of changed the language on our website a little bit but it used to say, like I don't know about us, like people who've actually booked a load in their life, and the reason for that is you can, you can feel when these products are not optimized for like the broker, for for the actual user, and you know you're sitting in this thing like all day, every day, if you have to do a couple extra clicks because it's inefficient, because Somebody's like buried something in the TMS that you know that you need to access all the time, get your job done.
Speaker 2:It's just. It just it feels bad, and so, like having having had that experience and knowing what that takes, I think it's been a huge advantage for us.
Speaker 1:Yeah, I agree, and humans are homogenous by nature. We know when somebody is our people, like if I'm a college golfer, I know when I'm talking to somebody they've played competitive golf before. You know I've done sales, door-to-door sales. I know when somebody's done door-to-door sales just listening to them talk. Yeah, I hear around people and you hear the language they use. You can tell all these are my people, and I think it's true in this as Well. You can tell in marketing. You can tell in technology Do these people actually know what we do? Do they are? They are people and you know for you be able to have that. You know on your coattails that you've done this before, you've moved loads before and that's a huge part of what you're doing. And I have to also ask about the name. So movement with no vowels. I love it. You know a lot of the new hats these days have having no, just no vowel words and stuff like that. What was it behind that name? Because that definitely stands out as well. I love that.
Speaker 2:The story is not. The story is not that great and we also. We often get confused with the watch company. So I guess there's a watch okay, I didn't know, that's saying they don't have an end in it. But I was at our movement Christmas party, like in 2020 or something like that. We had a little Like placard that said movement Christmas party and some guy comes up to me and he's like leaning on my on me.
Speaker 1:He's like I love this watch.
Speaker 2:I love this watch. What are you talking about?
Speaker 2:No, and he was so great the next two hours and every time I made eye contact with him it was like you know, like dog with his tail between it's, like she's completely embarrassed. But you know, the, the, the name for the, the name of the company origin is I was, I was like Shooting it with my friend and was like I don't know, we should like maybe have some like Syllable, like or synonym for movement. And then we're like, look to each other. I mean movement might actually be good and and I don't even know where the no vowels they came from.
Speaker 1:So Do you have hats with the no vowels? That's the big thing right now is hats with no vowels. We do. I'm wearing a.
Speaker 2:I'm wearing a Freight waves hat. I know I got, but I have, I have. We have movement hats that are exactly this. I actually had to like, look inside the baron, like I like these. I need to see what brand this is. So we do have. We got my All right? Well, let me just give you some advice anytime.
Speaker 1:Anytime you tell the movement origin story of the name, you got to tell that story about the guy with the watch. You got it. Yeah, it's so good. That's a love that story. That's awesome. All right, fun fact about you that we learned Is that you are a world of Warcraft champion. Oh, is correct. Yeah yeah, yep, yep. Okay. Well, you got to talk about this. What in the world like? What do you mean champion? Like, did you compete in a I mean, I didn't say the games, was it okay?
Speaker 1:Well, all right. Well, somebody said you were champ. You must be good to talk about your world of Warcraft. You know adventures.
Speaker 2:Yeah, this always gets brought up. I always try to avoid it. So when I was in high school and in college I played like high-end competitive PvE World Warcraft, so like what that means is. I was basically like on a team of 25 people that would compete against other like there's teams of 25, other teams of 25 to beat like complete content. But we were there were a couple different times where we were like ranked in like the top five Either in the US or in the world for that like set of content at the time. So it was some huge it's some real, real, real nerd stuff. When new content would release, we'd take like two weeks off and basically from when servers go up until ever, like for 16 hours a day. You would play for like two weeks straight when you're competing. So there's a lot of like Optimizing the food that you eat so that way you can stay up and focus and all this other kind of stuff.
Speaker 1:There's a lot of math involved so like physical food that you eat, not like in the game, like you know, yeah, the physical. Yeah, yeah, apples and peanut butter.
Speaker 2:Yeah, and then there's a lot of like math involved. So like, to optimize your, you need to optimize like Button clicks effectively, and so we would run like MATLAB simulations on like on our in-game characters to like make the best Decisions.
Speaker 1:It's, it's so great, it's really involved for people that don't think that gamers or athletes listen is I mean you got nutrition. I mean you guys are thinking about nutrition and sleep. Playing 16 hours a day for two weeks straight that's nuts, Dude. That's crazy yeah it was fun.
Speaker 2:I mean, it was fun, I'm sure, sure, oh.
Speaker 1:I can't think of anything that I've done in my past that I would want to do for 16 hours a day for two weeks straight.
Speaker 2:I mean, I love, I don't do it anymore.
Speaker 1:There's no chance that's gonna happen. I mean, that's, that's a lot. I play basketball, I play a lot of sports. I just can't imagine doing anything for 16 hours straight for two weeks. But you know, if you want to be top five in the world, I guess that's what you got to do, right? Yes, so what are you gonna do? All right, last question, before we have a little bit of fun. So, as you I mean, we're entrepreneurs, you and I. You've known this for four years. I mean, what are some of the biggest lessons that you've learned and biggest challenges you face so far in your journey?
Speaker 2:That's. That's a good question. Um, I think there's a. There's a couple of them. I think one of them is that I was not aware when we started movement like how good, how good talent can be. So, like my experience, like I did I don't have a ton of work experience I was like in my mid-20s when we started and I, like the first set of people that I hired, I was like these people are amazing, this company's gonna be great.
Speaker 2:And then we hired some better people and I was like, oh, my barometer for talent is way off and that happened over and over and over again and it's just, it's been astounding and it's been awesome to work, continue to have the borrowable people can accomplish be raised for me, cause that has made my personal bar has gotten higher and higher Every time that we hire a new set of people that have better experience in the last and have worked at better freight companies or better startups or whatever it might be Like.
Speaker 2:It forces me to be better, which is cool, I think. The other thing, the hard thing to learn, is that, like all of the super basic, like trite advice that people give you is like all correct, but you don't know that until you screw it up the first time. So like there are tons of examples where like it's just, like it's common knowledge that everybody knows, but you're like I'm built different, it's fine, I'm going to do this my own way. And then something hits you in the face and you're like, oh, now I know where all this came from. I don't know, those are probably my two.
Speaker 1:Yeah, no, that's. Those are great points, because recruiting is definitely difficult, especially if you've not been in the seat where you're managing people or evaluating talent. You really just kind of see your bubble and what you're capable of. It is difficult to evaluate somebody and have really kind of an educated guess about what they can do. You know, because even though they you know they might interview well, they might have great references, you might see some of their work, you really don't know until they get in the seat if they're going to be great. And that's a difficult thing to do. Recruiting is difficult. Finding great talent and then and then getting those people to want to join your mission of what you're doing, that's just not easy. So I agree with you on that, that's a tough one. But you're right, the talent gets better, the company gets better and I love the fact that you said it forces you to get better. There's a lot of accountability in that regard. So that's cool, man. That's a good lesson to learn, all right? Well, that was serious.
Speaker 1:Let's have a little bit of fun. We like to have fun on the show, so today we're playing a game called Hot Takes 路急יה. Alright, michael, here's what's gonna happen. We're gonna put your your background music up so we can have a little customization here today, and what we're gonna do is we're gonna throw a banner up on the screen with a possibly unpopular opinion to spark a little friendly debate. So you have to decide if you agree or disagree with the statement. Are you ready? I I take number one. Here we go. Sloths aren't as cute in real life. Have you seen a sloth in real life or seen a video one?
Speaker 2:I've seen videos of them. I'm going to disagree with that one because, they are always zonked out on eucalyptus. No wait, that's koalas. That's koalas, right.
Speaker 1:Yeah, that's the one that like, have the long arms. They're super slow. You know they are super, but their movements are incredibly slow, you know, I See.
Speaker 2:I'm gonna, I'm gonna.
Speaker 1:I think I think they're cute. I think they're cute. Yeah, I did, I'm gonna get. I'm gonna just I'm gonna agree with you and disagree with a statement, because those things are Cute as a button. I mean I'd like to have one just wrapped around me all day. You know, they just look at you and they're just super slow and they're cuddly like. I think they're definitely cute in real life. I think that's, that's definitely false. So I'm with you on that one. Okay, all right, hot, take number two Cats make better companions than dogs.
Speaker 2:I Disagree with that one, hmm.
Speaker 1:Not a cat.
Speaker 2:Yeah, I'm not really a dog person either, like I'm not a pet person, but I do like, conceptually like dogs much better than cats.
Speaker 1:I mean, can we really say that a cat is a companion? I mean cats. Cats can live on their own. They often don't cuddle like dogs, do I mean, you know, they don't.
Speaker 2:They're like. I think there's studies that like a cat, like if it was large enough, like would eat you. I think it could.
Speaker 1:Obviously, if you look at lines and you know, jaguars and big cats, I mean they could certainly take us down. There's no doubt about that. So yeah, dogs, I don't know, could it could? What a dog ever? I mean, I guess there's some pretty vicious dogs, but pretty rare. I mean, I'm, I'm with you. Dogs are better companions. We're gonna go with that. All right, hot take number three. Podcasts aren't worth listening to this is a trap.
Speaker 2:This is a trap.
Speaker 1:Yeah, we have to disagree with this one, right? What are some of your favorite podcasts that you listen to? Are you a podcast? Um, you got into you check out.
Speaker 2:That's a good. That's a good question. Um, I don't really have any that I listen to consistently. I listened to the all-in podcast for a while, a lot like earlier this year, a lot of things about that one. Yeah, yeah, um I. I like it less than I did before, but a lot of there's a lot of good stuff like scattered throughout, and then Masters of scale is actually is a really good one.
Speaker 1:Hmm, very good. Yeah, that's good. I like listening Joe Rogan. It's always fun the guests he has on and I find myself more on topical podcast. So like more like a series where, for example, there was a. There was a podcast that was put out by the magazine Christianity today called the rise and fall of Mars Hill. It's about a church in Seattle that grew like quickly and then just Disappeared like they just they just folded and it's the story behind that. So it's like a 20 episode series and to me that was really interesting because it was. It was a little bit more of a like an ongoing story, like you're reading a book, but it had a starting and an ending point. So I enjoyed that one. That was good. I've heard some really good ones about history. There's some good history podcasts out there, so Podcasts are definitely worth listening to you. That's a terrible hot take. All right. Next hot take Games of Thrones was overrated. Is it games of Thrones or Game of Thrones?
Speaker 2:It's just Game of Thrones. I think I agree with that one.
Speaker 1:I have never seen it that, oh, really okay, I've never seen it either. So with this is we can't even, we can't even talk about this.
Speaker 2:I. I still think it's overrated. I haven't seen it because I think it's overrated. Good, we'll go with that I like that.
Speaker 1:Yeah, we'll go with that. Game of Thrones is overrated, all right. Next, most of us would have a pet tiger if we could.
Speaker 2:Oh, I Think I might agree with that is that a Is the statement on whether or not Like my thoughts, on whether every other like other people would.
Speaker 1:I don't think most people would want a tiger if it, if they knew it wouldn't hurt him like a regular cat, then like like, that's my concerns. The thing is gonna turn on me and I'm not big enough.
Speaker 2:Even if we could think about, like, the cost of feeding that thing, like it's true, no, but you're gonna have to feed yeah, a lot of I've been it was Feeds to meet the king, that's true, that's true over the tiger king might change that.
Speaker 1:But I'm thinking of like hangover in the movie with, like Mike Tyson, like okay, that's him, that's him interesting. You know, it's kind of a status symbol, I don't know, maybe, maybe not, maybe not on that one. Okay, man, do we have another hot tape? Let's see. Do we have any more? There we go. Sam, oh, this is Samsung is better than Apple. What do you think, michael?
Speaker 2:I'm gonna go a Little off here. I'm a Google phone kind of guy.
Speaker 1:Google phone oh yeah, but that's. Is that Android? Or is that different than it is? And right, oh, it is. Okay, it's an Android version. Okay so, but Sam's? So I will say this Samsung has great TVs, love the TVs, big fan of that, but I'm an Apple guy. Unfortunately, I drank the Kool-Aid back in 09 and I have not looked back, so yeah it's coming to fall in.
Speaker 2:I'm saying Apple yeah.
Speaker 1:Yeah, there's some difference. I mean, apple did an amazing thing with the green bubbles. That was pretty epic. Google tried to like sue them over that. I know it's in court right now. I heard I think it's in court right now. We'll see what happens with that, but that's, that's pretty. That's pretty funny, that's for sure. I actually like having.
Speaker 2:I like having the green bubbles, because that means I never get added to a group text. Everybody else is like oh, I get, I get left out of so much stuff because I have green text. I'm like nope, I don't want you to text me.
Speaker 1:So you actually like the fact that you're on the outside, like you? Yes, like the part of the game. All right, okay, do we have any more hot takes, or was that the last one? I think that might. Oh yeah, pugs are ugly. Who is making these up today? Have you seen a pug? The dog? You know the face? Yeah, but what? Yeah.
Speaker 2:I mean that's kind of the point, though. Right, Like they're cute because they're like. You know, I don't you rarely do you see me, it's true technically, but I think it's false in spirit.
Speaker 1:I guess it's your statement. Yeah, I don't know about that. I think pugs are cute, even though they kind of look. They look different, I wouldn't say ugly. They're all the skins off. I love it. I love that. It's a good thing. All right, uh, is that the last one? I don't know, that might be the last, that might be the last one. I think it's the last one. Okay, so that was this edition of hot takes. Well done, nice job. Thanks for participating. Appreciate that. Let me ask you one last question before we wrap this baby up and tell people how they can get connected with movement what has been the biggest? Uh, I'll say aid, or what's helped you the most succeed? Has there been a person, has it been mentoring? Has it been books, like? What has helped you succeed as an entrepreneur most?
Speaker 2:Oh, um, let's say that's a really good question. I mean, I feel like this is gonna like this. The answer sounds cheesy, but it's definitely true. Um, it would. It would be my team, um, the everything that has.
Speaker 2:I am not. I am not the type of person to I can, I can do, I can you know what, from like a product perspective or sales perspective or Marketing or whatever it might be, I can get something like 80% of the way there. Um, I'm generally like I'm a generalist. I'm pretty good at most things, um, but I'm not. I I'm not gonna take something to like 100% on anything and I think that, like the way that startups are successful, the company that I have like a vision for building All requires like it, like, I'm very, like, very, very high standards, very, very anal about like how does our more, how does our branding look, how does all of this other kind of stuff? And I have all this. I have these super high standards for all of it. I can't get anything to that point and you know, without everybody else who like deals with my like kind of weird mad scientist vibe and and stuff like that, like is the only way that this, any of this, is possible.
Speaker 1:So, yeah, I think that's a great answer, because you know the? I heard this one time and it's started. You probably feel this too. It's starting to come true. Is somebody said, if you want to go fast, go by yourself. If you want to go far, go together.
Speaker 1:Yeah, and I've learned in my short journey as well that the company will always be hindered by my capacity to grow and to let things go Like to delegate and get things off my plate, which is such a weird thing, because the reason we start companies is because we're doers, do things, we want to do things. We're doers, doers, doers. And then when you realize that the one thing that's holding your company back is you, that's humbling. It's like, wow, I have to change my entire philosophy About what I'm doing. I have to do less so that we can do more, and that's such a weird, kind of a weird feeling. So I agree with you on that. Your team really does make, make you better. Like you said earlier, it gives you the accountability, all that good stuff. It's so critical, all right. So, michael, how can people learn more about movement and connect with you?
Speaker 2:Uh, so our, our website's movementio, which is a lot of vowels um.
Speaker 1:Or a lot of consonants followed by Lacking a lot of consonants, a lot of random letters in a row, I guess is what I meant.
Speaker 2:So yeah, that's mvmtio Is our website. You can book, you know. If you're interested, you can book a demo from there, or you can always shoot me an email. Email, uh, it's michael at movementio. Love it, man.
Speaker 1:Love it. We'll appreciate you being on the show and telling your story. So excited to connect with you guys and hear your story and looking forward to partnering with you guys soon. I'm doing some stuff. We got to do something together, man. We got to have a lot of fun together. That'll be a great time. So thanks for being on this episode and we'll see you again real soon. Yeah, thanks so much for having me. All right, everybody, make sure you come back every Tuesday for another great episode. Hope you're having a wonderful new year's and we will see you guys real soon. Thanks again to our friends over at SPI logistics. Again, check them out at successspi3plcom. We'll see you soon. You.