To truly unlock a business's full potential requires addressing two complementary aspects in parallel. The first one is the business side: understanding the strategy, financials, planning, operations, product services, marketing, etc. The second one is the people side: the individuals that make the systems work together and fulfill the organization's purpose.
Entrepreneurs who frequently start out by themselves typically will focus more on the functional side until the business is profitable.
As the business starts to grow, they still tend to heavily favor the functional side to the detriment of the people side.
In this episode, CEO Jocelyne Morin-Nurse shares tips on what micro-business owners can do to ensure that they are growing the people at the same time as the business.
Top Five Reasons Businesses Struggle to Attract and Retain Top Talent – and What to Do About It: https://www.loxentus.com/fivereasonsfortalentstruggle
Jocelyne has been called an “architect of success” possessing an “impressive understanding of business.”
In a career that took her from public service to entrepreneur to CEO of a software company while growing her own leadership training company, she found a passion for impactful leadership, employee empowerment, sustainable growth, and business agility.
She has led teams of over 40 members, managed operations through crises and transformation, redesigned recruiting processes, and overhauled business financials leading to profitability and measured growth.
Through her company, Loxentus Inc., she draws from her expertise and insight to teach leaders the skills they need to drive business success by unleashing the real magic of a business focused on both the people AND the profits.
She is also the Chair of the Forbes Business Council's Employee Empowerment group, and Loxentus is proudly certified WBE.
Contact Jocelyne Morin-Nurse
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