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Inside The Trades
Inside The Trades seeks to find the answers on closing the talent gap and making the skilled trades an attractive destination for the next generation.We see the solution to this problem sits with the youth of today and helping them learn how the skilled trades are a pathway to a lucrative career. We talk with community and business leaders and hear their stories about the education, innovations and technology they're using today to build fulfilling careers. If you are a parent, school administrator or employer looking for ways to highlight the benefits of a skilled trades career please like, follow and share our show. If you have a story to tell that you think will help this mission please reach out to us!
Inside The Trades
EP: 35 Sara Nay of Duct Tape Marketing and the Importance of Marketing During a Slow Economy
When looking for marketing help in your business, it helps to know there are providers that specialize in small business trades owners and Duct Tape Marketing is right there! We sat down with their COO, Sara Nay, and learned how they're supporting the trades by offering strategic advice or providing full agency services.
Key Takeaways:
- Importance of Professional Presentation as a residential service provider - Dress and manners matter when you're going into someone's home!
- Stay on top of your online reviews - potential customers are going to give preference to a business with more than 2 reviews.
- Marketing doesn't need to dominate your life. Even taking an hour a week to engage with social media followers can make a difference.
Duct Tape Marketing
Strategic Growth Quiz
Connect with us:
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