202. The Marketing Advice that Every Solopreneur Needs to Hear from Fractional CMO Carly Ries Artwork

The Good Enough Mompreneur Podcast: Confidence, Mindset & Success for Mom Entrepreneurs

Are you a mompreneur struggling to balance your business growth with family life? Do you crave confidence, clarity, and success while navigating the highs and lows of entrepreneurship and motherhood?

Welcome to The Good Enough Mompreneur Podcast, where we empower ambitious, heart-centered moms to build thriving businesses without burnout!

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The Good Enough Mompreneur Podcast: Confidence, Mindset & Success for Mom Entrepreneurs

202. The Marketing Advice that Every Solopreneur Needs to Hear from Fractional CMO Carly Ries

September 29, 2025 • Angela Masciulli • Season 4 • Episode 202

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In this episode of The Good Enough Mompreneur Podcast, Angela chats with marketing expert and Fractional Chief Marketing Officer, Carly Ries, about what solopreneurs truly need to know about marketing strategy. With nearly 20 years of experience from local startups to Fortune 500 companies, Carly brings clarity to the chaos of marketing for small business owners and mompreneurs.

We unpack what a Fractional CMO actually does (hint: it’s way more than social media), the biggest mistakes solopreneurs make in hiring marketing help, and how to start focusing your time and energy where it truly matters for your business.

🎧 In this episode, you’ll learn:

The first type of marketing solopreneurs should focus on
What a Fractional CMO really is and how they can support your business
Red flags to watch for when hiring a marketing contractor or coach

✨ Top 3 Takeaways:

Marketing is strategic, not just aesthetic
Hiring the wrong support can slow your growth
You don’t have to go it alone — aligned support can change everything

📚 Learn more and grab Carly’s upcoming book: Solopreneur Business for Dummies at lifestarr.com

💬 Keep the conversation going with Angela at mombusinesscoach.com

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