Hip to Heart Birth Boss™
Welcome to Hip to Heart Birth Boss™ podcast. I’m your host Jodi Congdon, birth and postpartum doula agency owner, postpartum doula and lactation educator trainer, and the exact person to help birth professionals like you create a business that feels like the perfect fit for every stage of life. In this podcast, I’ll be talking to you about opportunities to grow and scale your birth and postpartum business and you will get actionable tools and strategies that are tailored to your goals and dreams. I’ll be giving you my expert insight on things like marketing, networking, using social media to get the eyes of your ideal client on you, branding, growth strategy, and the steps to building a business that has optimal scalability. The purpose here is to share my personal journey and talk about mistakes I’ve made and how I’ve turned them around into big wins. You’ll learn how to create goals to hit your financial milestones, make a huge impact on your perinatal community, create more time for the things that you love, and start to build your empire. Whether you realize it or not, you are a business owner, starting your journey as a small but mighty entrepreneur. You, my friend, are a birth boss.
Hip to Heart Birth Boss™
Marketing Magic
Are you always thinking about how to boost your brand?
In this episode, I'll make it easy for you by answering the most frequently asked questions around marketing and social media.
Who is your ideal client?
How do you find them?
How do they find you?
It's also very important to get comfortable with your brand and it's voice.
Who are you?
How did you get here?
Why are you doing this work?
Understanding how to engage your audience through strategic marketing is key to unlocking the true power of passive income. It’s not just about creating valuable content; it’s about continuously promoting, updating, and connecting that content with the right people.
Diving into the digital world with courses or memberships offers incredible potential for passive income, but remember, success isn't automatic—it thrives on effective marketing.
You'll get lots more gold like in this episode when you join Birth Boss Academy. In Academy, I don’t just teach you to create; I equip you with the marketing skills needed to ensure your digital products work for you, day and night.
Join today! https://www.hiptoheart.com/birth-boss-academy
Join Birth Boss Society here:
https://www.hiptoheart.com/birth-boss-society-landing-page
You can find me at:
www.hiptoheart.com
https://www.instagram.com/hiptoheart
Join the Hip to Heart Birth Boss Academy here:
https://www.hiptoheart.com/birth-boss-academy
Apply to the Hip to Heart AgencyProgram here:
https://www.hiptoheart.com/agency-transition-class
Join my Facebook group for Birth + Postpartum Professionals
https://www.facebook.com/groups/businessforbirth