
Hip to Heart Birth Boss™
Welcome to Hip to Heart Birth Boss™ podcast. I’m your host Jodi Congdon, birth and postpartum doula agency owner, postpartum doula and lactation educator trainer, and the exact person to help birth professionals like you create a business that feels like the perfect fit for every stage of life. In this podcast, I’ll be talking to you about opportunities to grow and scale your birth and postpartum business and you will get actionable tools and strategies that are tailored to your goals and dreams. I’ll be giving you my expert insight on things like marketing, networking, using social media to get the eyes of your ideal client on you, branding, growth strategy, and the steps to building a business that has optimal scalability. The purpose here is to share my personal journey and talk about mistakes I’ve made and how I’ve turned them around into big wins. You’ll learn how to create goals to hit your financial milestones, make a huge impact on your perinatal community, create more time for the things that you love, and start to build your empire. Whether you realize it or not, you are a business owner, starting your journey as a small but mighty entrepreneur. You, my friend, are a birth boss.
Hip to Heart Birth Boss™
Embracing The Shift From Solo Doula To Agency Owner
Let's talk about a big shift that can take your doula career to new heights: transitioning from being a solo doula to owning your own agency. It's not just a change in title; it's a transformation of mindset and strategy.
In this episode, I'll tell you all about how I have been in your shoes, pouring my heart into every client and wondering how I could do even more. But it's not just expanding your business or about bringing on more doulas; it's about shifting the way you market, talk about your business, and step into a management role.
I will share how you can serve more families, impact more lives, and build a legacy. It's about empowering other doulas to shine while you focus on the big picture... and the back end. It's about embracing growth without the overwhelm.
In my journey from solo doula to agency owner, I have had many wins and also many losses. It was a few years of trial and error and sometimes it felt like throwing spaghetti at the wall and hoping something would stick. But out of that crazy, but amazing time, I built the thriving business that I run today. I also created a program that takes solo doulas to agency owners with a "done for you" model of logistics, education and tons of support, plus 12 months of guidance as you enter the growth and scaling stage. In the Hip to Heart Birth Boss® Agency program, I'll guide you through building your foundation, making these important mindset shifts and I'll show you how to thrive as an agency owner.
For more information and the application, click HERE. The next cohort starts October 1.
Join Birth Boss Society here:
https://www.hiptoheart.com/birth-boss-society-landing-page
You can find me at:
www.hiptoheart.com
https://www.instagram.com/hiptoheart
Join the Hip to Heart Birth Boss Academy here:
https://www.hiptoheart.com/birth-boss-academy
Apply to the Hip to Heart AgencyProgram here:
https://www.hiptoheart.com/agency-transition-class
Join my Facebook group for Birth + Postpartum Professionals
https://www.facebook.com/groups/businessforbirth