Hip to Heart Birth Boss™
Welcome to Hip to Heart Birth Boss™ podcast. I’m your host Jodi Congdon, birth and postpartum doula agency owner, postpartum doula and lactation educator trainer, and the exact person to help birth professionals like you create a business that feels like the perfect fit for every stage of life. In this podcast, I’ll be talking to you about opportunities to grow and scale your birth and postpartum business and you will get actionable tools and strategies that are tailored to your goals and dreams. I’ll be giving you my expert insight on things like marketing, networking, using social media to get the eyes of your ideal client on you, branding, growth strategy, and the steps to building a business that has optimal scalability. The purpose here is to share my personal journey and talk about mistakes I’ve made and how I’ve turned them around into big wins. You’ll learn how to create goals to hit your financial milestones, make a huge impact on your perinatal community, create more time for the things that you love, and start to build your empire. Whether you realize it or not, you are a business owner, starting your journey as a small but mighty entrepreneur. You, my friend, are a birth boss.
Hip to Heart Birth Boss™
Prep Your Doula Business for Summer with Alyssa Knapp
Host: Jodi Congdon
Guest: Alyssa Knapp, Founder of Integrative Wellness Journeys
Episode Summary:
In this honest and energizing episode of the Birth Boss Podcast, Jodi sits down with returning guest Alyssa Knapp to talk all things summer business planning—especially for moms juggling work, client care, and that deep craving to enjoy the season.
From "mean mommy mode" to calendar chaos, this episode dives into:
- How to prep your business now to enjoy more freedom later
- Managing mom guilt while staying responsive in client care
- Setting boundaries around time, tech, and self-expectations
- Using simple systems like timers, nine-grids, and the Eisenhower Matrix
- Reframing summer to support both fun and function
Whether you're a doula, lactation consultant, a wellness birth pro, or a service-based perinatal entrepreneur, this episode will give you both the permission and the plan to create a spacious, intentional summer—with less stress and more joy.
Timestamps & Key Moments:
00:01 – Welcome back Alyssa!
01:13 – Why prepping before summer hits is essential
03:30 – Working while the kids are outside: the guilt and the grace
05:57 – Boundaries, expectations, and excited vs. exhausted energy
10:18 – Summer planning tips: map your calendar, simplify, set goals
12:40 – Why summer is the runway for a strong fall launch
16:30 – The power of setting realistic expectations (and saying “not now”)
19:03 – Creating a summer-proof Instagram strategy with a 9-grid
24:21 – Taking social media weekends off = LIFE-CHANGING
29:39 – Tools that help: timers, visual planning, and mindset shifts
31:50 – The ultimate organizing tool you didn’t know you needed
Resources Mentioned:
- Eisenhower Matrix
- Timer strategy for boundary-setting with kids
- Instagram 9-grid idea for summer content
- Alyssa's programs and wellness planning offers (linked below 👇)
Connect with Alyssa Knapp:
🌐 Integrative Wellness Journeys
📸 @integrativewellnessjourneys
Enjoyed this episode?
Please subscribe, leave a review, and share it with a fellow boss who's ready to plan less, play more, and stay grounded this summer. ☀️💼✨
✔️ Follow Jodi Congdon:
Instagram
Website
Birth + Postpartum Professionals (Facebook Group)
✔️ Create Your Six or Seven-Figure Doula Business:
Birth Boss Society (for Solo Doulas and Agency Owners)
Hip to Heart Birth Boss Academy
✔️ From Solo Doula Business to Agency:
Hip to Heart Agency Program