Joel Found - The Podcast

ALMIRA ARMSTRONG & THE EVOCATION OF PLACE THROUGH FRAGRANCE

Joel Bartfeld

Almira Armstrong is the creative visionary behind Atelier Lumira – a distinctive luxury niche fragrance brand that has taken the world by storm since its launch in 2013. Almira has managed to build an extraordinary business in a highly competitive category and opened some of the world’s most exclusive doors. 

 In the inaugural episode of the Joel Found podcast, we learn all about Almira’s background, the Lumira origin story and how any place she visits can inspire a fragrance. 

 Additionally, we walk through the incredible Lumira x Joel Found Moroccan Journey that we have planned for 2023. 

 With thanks to Almira Armstrong. Visit Atelier Lumira.

 To learn more about Lumira’s Morocco contact Joel.  

 Learn more about Joel Found

 CREDITS:
Host: Joel Bartfeld. 
Production: Pot Plant Productions

 Joel Found acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Wurundjeri people of the Kulin Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.