There are two major ways of doing things in business or in life. You can either follow the traditional path of emailing or calling and hammer your way up or through networking and find yourself dining with the kings. Most people become TEDx speakers through networking and build their credibility & authority over time through their social media presence. To succeed in social media marketing, however, you need to create high-quality content that shows you are passionate and care about what you are doing. You should also be consistent and engage with your community. Join today’s conversation with Ruben Alvarez and learn how to prepare speeches, get on those TEDx stages, and use social media to help you get there.
Ruben Alvarez is a business visionary and a TEDx speaker. For the last 8 years, he has dedicated himself to sales and marketing at a manufacturing company and recently launched his own venture, The Marketing Hunters. His Podcast #INFORTHEKILL was formed from this new business, which focuses on modern-day men and women who hunt their goals down and are constantly chasing their dreams.
Ruben is a forward thinker and establishes a business or idea to its fullest before moving on to the next venture. He works primarily with manufacturers and business coaches to fix their brands' messages and create uniformity across all social media and marketing avenues. The main message you can take away from Ruben Alvarez is "Sales will bring you money, but brand will bring you legacy."
Let’s jump in!
Key Highlights
[00:01] Episode intro and a quick bio of the guest; Ruben Alvarez
[00:52] Hear more about Ruben and his backstory
[03:15] How ego can cost you as a public speaker
[08:13] Importance of focusing on one message and then spreading it out later
[12:46] How to position yourself for effective marketing on social media
[16:10] How Ruben prepared for the TEDx speech
[21:40] The most annoying thing that Ruben has witnessed with public speaking
[31:53] How to craft your speech that focuses on a particular audience that you have
[37:09] The one message that Ruben would share for the rest of his life
[38:35] How to reach out and connect with Ruben Alvarez
[39:30] Calls to action and ending the show
Notable Quotes
Most entrepreneurs are shortening their wealth curve through networking and leveraging other people’s expertise. – Philip Sessions
To succeed in social media marketing, you need to create high-quality content that shows you are passionate and care about what you are doing. – Ruben Alvarez.
Consistency is overhyped, but the truth is, he who does better wins, rather than one who is consistent in mediocrity. – Ruben Alvarez.
Failing to engage with your clients is the highest form of idiocracy. Why on earth would you do everything possible to get an attention of a person, and once you get it, you fail to engage? – Ruben Alvarez.
Let’s Connect
Ruben Alvarez
Personal Website: https://www.rubenalvarez.com/
Company’s Website: https://www.themarketinghunters.com/
Instagram: https://www.instagram.com/iamrubenalvarez/
YouTube: https://www.youtube.com/c/RubenAlvarezreal/
Philip Sessions
Instagram: https://www.instagram.com/iamphilipsessions/?hl=en
TikTok: https://www.tiktok.com/@philipsessions
LinkedIn: https://www.linkedin.com/in/philip-sessions-b2986563/
Facebook: https://www.facebook.com/therealphilipsessions
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