Spill the biz

31 years at Snap-on Tools and still passionate about the brand!

Sarah Stowe from Inside Franchise Business Season 2 Episode 3

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 26:46

What does it take for a brand to keep trading for 100 years? The US mobile tool retailer Snap-on Tools operates in a niche marketplace and has been trading in Australia for 35 years. And for 31 of those years Ajit Ponnambalam has been part of the business. So what’s the secret to its success?