Spill the biz

From Noodle Box to Acai Bros: Concept Eight’s CEO talks growth and strategy

Sarah Stowe from Inside Franchise Business Season 3 Episode 10

You may not recognise the Concept Eight name but under its umbrella sit a dozen popular restaurant brands, from Noodle Box, Huxtaburger and Acai Bros to virtual brand Supreme Leader.

Founders Dave Milne and Josh James started the business in 1996 and today Concept Eight CEO Grant Lee leads a team that is 100 per cent focused on creating food that people love, he says.

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