One Hell Of A Life Outdoor Podcast
The One Hell Of A Life Outdoor Podcast hosted by father-son duo Tony Vogel and Tristan Vogel, Owners of Zero Duck:30 and Zero Buck:30 . Our passion lies in bringing every hunter the REALITY of what it REALLY takes to hunt their target animal while equipping them with the knowledge to be a successful hunter and promoting the lost "old school values" that laid the foundation for the sport we love so much today.
One Hell Of A Life Outdoor Podcast
How Two Georgia Hunters Built An App To Connect You With Outfitters, Leases, And Essential Services
I saw Parker and Brody posting about their new app Wildlife Retreats recently and wanted to get these guys on the podcast to learn about it! It is brand new so keep in mind they are working on getting services on the app but they are on to something for sure! Description of the podcast below:
We talk with Parker and Brody about Wildlife Retreats, a BRAND NEW app built by two Georgia waterfowlers to solve access and logistics across hunting trips. They break down features for booking, payments, maps, and services while sharing stories from guiding, travel hunts, and Canada freelance lessons.
• limited access on private land and public pressure as the problem
• one-stop app for outfitters, leases, taxidermy, processors, dog tracking
• built-in calendar, photos, pricing, and payments for providers
• browse-free for users with fees only at booking
• subscription plans for services and a premium tier for leases plus guiding
• rollout focus on Georgia, Arkansas, and nearby states
• candid talk on guiding work, client experience, and logistics
• travel insights from Louisiana hard lessons to Canada feeds
• marketing by cold calls, expos, and building real relationships
Download wildlife retreats
Follow us on instagram! https://www.instagram.com/onehellofalifepodcast/?hl=en
Follow us on instagram! https://www.instagram.com/onehellofalifepodcast/?hl=en
Hey guys, it's Tony. We're real excited to share this new Wildlife Retreats app that Parker and Brody are working on. Just keep in mind they're still adding resources to the app, so it's a work in progress, but these guys have a great idea.
SPEAKER_05:What's going on, guys? Tristan and Tony back with another episode of the One Hove Life Outdoor Podcast. Today we got Parker and Brody on from Wildlife Retreats. These guys are actually right up the road from us uh here in Georgia. And uh I saw a post on I think Georgia Deer hunting or something about their app that they created um to connect, you know, the average person to taxidermists to outfitters to land. Um and I actually got it downloaded on my phone already and kind of been flipping through it, but just thought uh it was interesting and wanted to have these guys on to learn about it. So, guys, thank you for coming on and uh just kind of give everyone a little background on y'all and your relationship and the app and all that.
SPEAKER_04:Yes, sir. We appreciate it. Thank you guys for having us on. Yeah, pleasure.
SPEAKER_05:Absolutely, absolutely.
SPEAKER_04:Um, I'm Brody Schubert. Uh that's Parker Gibbs. Yep. Um, what drove us to create the app, you know, was just the adventures along the way of you know, hunting public land out of state is one thing, but being on the East Coast is another thing. So being on the East Coast, finding land to hunt out there, you know, if you're trying to go on a private adventure, and the way pro public land's getting nowadays is you know, it's tough. All the people we enjoy the journey of it and all of that, but sometimes the conflict that comes with it, people are trying to get away from it, you know. Um and that's what that's what drove us to create this, is just limited access. You know, people they're getting to a point to where they gotta have something in return to be able to get on their land. Door knocking's just, you know, it's hit or miss. Hit or miss, yeah.
SPEAKER_06:You can you can still get access to it. Mostly miss. Yeah, mostly miss. It's like a one in ten around here.
SPEAKER_05:So yeah, no, I that totally makes sense. I mean, especially when you go out to states like Arkansas. I mean, good luck. You're not that ain't happening out there, but I would I would imagine like around I mean, you guys might be more familiar with than we are, but um, I would imagine around like you know, Georgia, depending on what you're trying to hunt, like like one in ten sounds kind of right to me.
SPEAKER_02:Yeah, yeah, yeah. And I mean it's definitely you gotta have the the kahunas to go do it, you know what I mean? And uh um, but no, I mean, so you know, before we deep dive into this thing, you know, just give us like give us like the the 360 view, the topical view of what y'all are doing, the main purpose of it. And then I'd like to know a little bit more about each one of y'all, like what drove you into this, you know, like was it user experience? Was it was it perception, you know, what really got you into it? But um do it in any order you want to, but but give everybody just kind of a topical view. And then I think I want to go ahead and break down some of those uh different functions. Yeah.
SPEAKER_06:The the way I like to look at the app is like a one-stop shop. You know, it's it's it's not just for one person that's a waterfowler or a deer hunter or a fisherman, it's it's for everybody. Um you know, and if if you're ever in the need of even if you're going to try a new state out, you know, and you you're starting from scratch and you've never been there before, you can get on this app and you can truly find, you know, somebody that's willing to let you hunt. So you're not wasting days and hours driving around hoping for a yes, you can get on there and get started sooner, you know. Um just a neat idea that we we pondered upon.
SPEAKER_02:Right on, right on. So so in order to do that, like so what were the pieces that like like give me like a like an overview of like if you were gonna sell me this app for a million dollars right now, like what what are the key features of of the app?
SPEAKER_04:Key features we added in were the built-in calendar system that we have. So people can go on there and book. Um and if you have someone call in, you know, for your service, you can go in there, you can edit your book, and people can also go on our website or our app and book through our app. Um, all payments are accepted through the app and everything like that. Um, another key feature is the map we have on there, so you can pull up the location, see what's around it, see other um services that are nearby. Or like, so we're from Commerce and we hunt down down south toward Thomaston and Warrington and all of that. Um you can pull up a service, like for example, I shot a deer opening weekend. I didn't know where I was gonna take it. You know, processors were new to the area, so you just pull up processing plants on your map, and then you know, there you go to show everything in your area. Um very cool.
SPEAKER_05:Yeah. No, I think guys, sorry.
SPEAKER_06:For for like outfitters, just to touch on outfitters, you know, that's important, is like Brody said, you can get on there and book, and all that outfitter has to do is accept accept the invitation that you're coming. You know, they're not wasting time out there looking for people, they're not having to deal with a bunch of phone calls that ain't leading nowhere. Like I'm very familiar with the guiding service side of things, and those guys do not have time. Like I that's a that's a very lengthy process, and it's year-round. So anything to help those guys out and make it easier is is tremendous on them.
SPEAKER_05:No, yeah.
SPEAKER_02:You're you're you're speaking you're speaking the language to every guiding outfitter out there right now.
SPEAKER_05:The majority of them just want to focus on what they do best, which is guiding and hunting, you know. All the social media and marketing their business and stuff is just like that's not what they got into it to do, you know.
SPEAKER_04:No, absolutely. Yeah, and it don't take long. I mean, you get on there, you make your post, and then yeah, I mean, it's it's there. All you gotta do is just wait on the bookings to come in. So it's good.
SPEAKER_00:Elevate your outdoor pursuit with Williamson Outfitters, offering professionally guided experiences along Florida's forgotten coast. Whether it's coastal dust hunting, indoor fishing, feder hunting, or flounder kicking, every Williamson Outfitters experience is guided by a T-Flight captain, delivering world-class adventure with local expertise. From small private groups to large corporate routines, our fleet of world quick boats and experience guides deliver first-class outdoor adventures for sportsmen of all ages and experience levels. Call or text 850-251-8650. Or visit www.florida.com to book your trip, Williamson Outfitter. Making the forgotten code unforgettable.
SPEAKER_04:It's pretty simple to use. Um and we recommend, you know, anybody that do does use it, you know, contact us if you have any concerns, questions, or anything that can make the app better, you know, just reach out to us and just so we can improve, be the best we can.
SPEAKER_06:Because we are super new, you know, and it it's just now taking off, it's just now getting started. So there's still a lot of improvements.
SPEAKER_05:Well, I was like what, two weeks ago? Yeah. Yeah.
SPEAKER_06:It's super new.
SPEAKER_02:Well, good for you guys. I mean, number one, having the guts to to get out there and start something, but but it sounds like to me that you guys this really started from you know, I always say you gotta find the need and serve the need, you know, and it sounds like to me that that's kind of what really drove this. So um I got I'm curious, like listen, I got I can see both of you guys, you guys both look like Georgia boys, all right? You don't look like computer programmers, it which I understand that Georgia boys can be computer programmers, but they also milk cows and cut cut corn. All right, you know, so but how did you guys make an app? I mean, I'm not I mean what's good. Like, what's your background? I mean, do you guys did you guys is like okay, I'm gonna learn how to freaking computer program, or do you guys got backgrounds on that, or do you hire? You know, give me give me some some more intel on that.
SPEAKER_04:So we we hired a developing crew and they're working with us along the way, they're teaching us along the way, teaching us, you know, like like you said, we're Georgia boys, we don't know software that much. So they're teaching us everything about it that you know, as we go, we're learning, um, and just you know, enjoying it along the way, taking all the the uh information in we can.
SPEAKER_02:Exactly. So you guys just basically presented them an idea and said, Look, man, we want to try to to to to make make it simpler for the average person out there. Um and and if I get this right and forgive me that I haven't seen the app yet, you know, because one and I know this might sound like I didn't do my due diligence, but I will say that being Tristan purposely sometimes when we have a guest on, we don't want to know too much about them because we want to learn about them from the podcast. It doesn't, I'm not using that as an excuse, but I'm just saying you can use it to find public land, public hunting areas, right? You can use it to do your outfitter, right? Um you can do uh you can find a taxidermist, you can find a meat processing plant. What other things can you use this for?
SPEAKER_06:Uh dog trainers and fish and yards is about the only other thing you miss there.
SPEAKER_02:Nice, okay.
SPEAKER_04:And and like recovery services. So you shoot a D you can get on there, find somebody to track it.
SPEAKER_02:Um that's huge.
SPEAKER_04:And if I'm not mistaken, you said uh public land or was it private right? Uh it's private land strictly, so we don't do any public land.
SPEAKER_02:But you're doing that to help cater to the people that are getting they're just kind of sick of doing public land.
SPEAKER_04:I mean, I'm not sure. Yeah, like absolutely. Oh, I can feel you on that line. Something else that drove this is you know, we've been hunting together for nine years. We're 23 years old. Um, and our first trip out of state, we're like, where do we go? We didn't know what to do, you know. And it's like, well, and and getting into it, you know, we we wanted to go hunt public land and all of that. Well, it's getting on those leases out in Arkansas, being on the East Coast, never never going out to do it. You don't know where to go, you don't know.
SPEAKER_06:Yeah, yeah, no, absolutely.
SPEAKER_04:And so a big thing with that is we're connecting those people together without them having to go out there, meet people, and go on multiple trips, taking you know, seven, eight years before you can find out, all right, well, I can find some leases here and there, and you know, that's all they got. It's it's just to help that process to help them get on those those grounds out there.
SPEAKER_05:Now, I I think it's super smart. And I think the thing that when I originally saw, I think it was Brody's post and um one of the one of the groups on Facebook, what I thought's unique about it is like, so there's companies out there that are doing like the Airbnb, like, you know, book an outfitter type thing, but you guys are bringing so much more to the conversation because like just in the last year, I was in a situation where I liver shot a deer and was debating on I didn't know where I hit it at the time, but I got on Facebook and posted on one of the um groups, long story short, and got in touch with a um a dog tracking guy, which on your app I would have been able to probably find a lot quicker. Um uh what was the oh just the other day, so we processed most of our own deer, but I just like didn't have the time, so I find I had to go on Google and look for where I could take my deer to be processed. And so I mean, just those kind of things, and like just recently today I posted on Facebook about taxidermy for waterfowl. Like that's three times within the last year I could have used your guys' app to like you know refer myself someone. And I guess my question, like from the um out or the outfitter, the uh you know, the taxidermist, like their profiles, are they able to like upload pictures of what they do and like their prices and stuff on there?
SPEAKER_04:Yes, sir. So they can upload it's up to five pictures right now. I mean, we plan on you know changing that later down the road. Um, so they can upload five pictures if they need to create a book, and you know, you they can have a calendar too, they can book. You can schedule when you're gonna drop your deer uh deer or duck, whatever the case is. You can schedule when you're gonna drop that off, and uh it's it's uh it's a very unique way for them to do it. I mean, you they can put their phone number on there too, and not do away with the calendar system if it gets too confusing for those guys. Um the calendar system really gonna be important for the outfitters and you know things like that.
SPEAKER_05:Yeah. I think it's super smart. I mean, when did uh like how long have you guys been working on this? When was this something you guys originally started thinking about?
SPEAKER_06:What like a year and a half ago plus?
SPEAKER_04:Yeah, so we started thinking about it in 2023 and you know, early 23. We started, you know, pondering on it and us being as young as we are was like, oh I don't know. Kind of backed out a couple times, got back into it, backed out. And then duck season rolled around. Um was like we got we gotta do this. So we we finally pulled the trigger on it, contacted some people and got the ball rolling.
SPEAKER_05:Nice, man.
SPEAKER_06:Yeah, go ahead.
SPEAKER_05:No, that was I was you you hadn't. I'm good.
SPEAKER_06:No, I was just saying, and then that process, once we got it started, took a year and a half to get to where we are at the launch date.
SPEAKER_05:So ha has that been like uh like did you guys think it was gonna take a year and a half, or has that kind of been like, man, it's it's uh taking longer than we thought?
SPEAKER_04:Definitely taking longer than we thought. Um the development plan was take supposed to take eight to twelve months, and it ended up taking, I think, around 17 months, 18 months. Um, so it's it's been a long process, long time waiting.
SPEAKER_06:But that was just due to because, you know, of how complex it is and how diverse it is and how many different features there are in just one one service.
SPEAKER_05:Sure. So what's kind of like the the game plan you guys just rolled it out? What I mean, obviously social social media has got to be a big piece of that, but what's kind of like the the strategy for you guys going forward on like trying to get this thing out to people? Because I think once it catches on with people, I mean, as you guys obviously believe in, it's gonna be something that people use.
SPEAKER_04:Absolutely. Marketing's a big aspect of it and contacting people, just making phone calls after phone call, um, driving, you know, putting it, putting in the time to get out there, get the word out, meeting people. And that's a big thing with us is we want to meet as many people as we can. We don't just want you to use our platform. We want to get out there, meet you, have phone calls with you, um, just have that connection with you. We don't just want to be that that service where you get on there and it's you don't know who the owners are, you don't know anything about them. That's a big part of what we're trying to do, is just we want people to know us, we want to meet them, tell our story, you know, get to get to make friendships that'll last a long time.
SPEAKER_01:Yeah, no, man.
SPEAKER_02:Didn't we just have that conversation with somebody a business owner, Tristan, you know, on a podcast? We just talked about the customer service side. Yeah. And he like accredited that as the as one of the major parts of the success is definitely doing that. So you guys are definitely on the right trajectory with that, no doubt about it.
SPEAKER_04:Awesome. Oh, yeah.
SPEAKER_05:Um, you know, when it comes to like reaching out to people, are you guys just like literally starting with like Georgia and being like, okay, let's look up all the meat processors in the area and be like, hey, and just calling them and just telling them what you guys are doing?
SPEAKER_04:Absolutely, absolutely, state by state. We each pick a state, we'll be like, we're working on this state, and then we'll go a different direction from there. Yeah.
SPEAKER_05:So dude, I love that. I mean, how's it going so far? Like, is the reception pretty good on the cold calling side of things?
SPEAKER_06:Yeah, I would say, I mean, majority of the people I've talked to, I've might have had two people deny me, and that's because they have repeat clients, you know, year after year, and you're gonna have that with outfitters that's been in the industry for 40 plus years, but 99% of the people have you know really ate the idea up and just wanted to know more about it. So it's it's working. That's awesome.
SPEAKER_05:Well, that's that's a great sign that you guys are on the right track. Because if it was 99% of the people that are saying, nah, get out of here.
SPEAKER_03:We got a problem.
SPEAKER_02:But if you if you guys are like, well, about 1% participation, yeah, we'd be like, all right, turn the podcast off. No, but for real, though, you guys are just sitting there, you're you're literally beating the streets, as you call it as a salesperson. Yeah, you know, and and that just shows your belief in it. If Mark Cuban was sitting here right now, he'd probably be saying, How much do y'all want? You know, because I I I love that's one thing that I picked up about him. That you know, anytime he invests in somebody, if they don't say it by the time he talks, he always says, What have you done? And he's not necessarily worried about the money they put in. He wants to know, like, what have you done? Have you been out there hustling? You know what I mean? Have you been beating the streets, you've been knocking the doors, have you been investing your own time, your own money, that kind of thing. And and I love it. I love that you guys are doing this, man. And a couple good old Georgia boys just have a good idea that they want to pass on to uh uh to every hunter that's going through the same issues.
SPEAKER_05:So before we get before we get too far down the road with uh this, I'm gonna challenge everybody listening to this podcast. Let's here. So you go to the app store and you type in wildlife. Wait, let's see here.
SPEAKER_02:I guess I gotta do it too. Let me put my glasses on.
SPEAKER_05:Yeah, you're gonna download it right now.
SPEAKER_02:Actually, we could put we could put the camera up there and I can do it on the TV screen.
SPEAKER_05:All right, so download. That's probably backwards. Wildlife retreats. I already got it downloaded. There you go.
SPEAKER_02:It's hard for me to find the app store.
SPEAKER_05:So hopefully, uh, hopefully the listener uh the listeners of this podcast will tune in. You guys get some uh some more downloads after this podcast, I hope.
SPEAKER_06:We greatly appreciate it. Every download is greatly appreciated.
SPEAKER_04:So and right to be contacting, you know, uh it's this it's duck season, so all the outfitters we're calling, they're they're pretty swamped. And so they're like, yeah, you know, I've looked at it, just touching base with them, seeing how their progress is coming with it. Yeah, I've looked at it, but you know, it's we're we're swamped right now. We're trying to, you know, we plan on getting on there, you know, just give us a little bit of time. Still get ready for the season and you know, everything like that.
SPEAKER_05:Yeah, I mean, from a uh I mean, I don't know how much y'all can go into, and I don't want to like put you on the spot giving away anything that like you don't want to make publicly, so just like let me know. But like from a if like there's an outfitter listening to this or somebody who's a taxidermist or whatever, like what is like the um what like I guess do they pay like a monthly fee to be listed with you guys? Is that how it works, or is it like a commission thing?
SPEAKER_04:Yes, sir. So it's uh we're subscription based. You can do a monthly, it's nine ninety nine a month, or you can do a yearly that's one ten one ten a year, so you get a month free. Um and they also when they sign up No, no, not at all. And when they sign up, they get one month free. So if they get on there, you know, end up oh yeah, I don't like it, I don't want to waste money.
SPEAKER_02:It's in the teens that morning, and maybe you're chasing ducks or geese, but now it's September and it's eighty-five degrees and you're hunting early teal or geese. As a waterfowler, you need dependable weather protection that will not break the bank. Founded in nineteen ninety-six, frogtogs is not only the leader in breathable weiter technology, but a company you can depend on to keep you warm and dry, head to toe, no matter your hunting environment.
SPEAKER_05:Dude, that's like one booking, like justifies the cost of that. Yeah. I mean, one person got hunting like one one day, and you know, I mean that justifies I mean, why would you not? Seriously.
SPEAKER_06:Absolutely. Right. And yeah, yeah. I mean, you you you said it yourself. One one booking from one individual pays for one month of of subscription.
SPEAKER_05:So well, more than I mean, if uh you says$9.99 a month.
SPEAKER_06:Yeah.
SPEAKER_05:Yeah, so you figure$120 a year or whatever, you know. I mean, let's say you're paying$250 or$350 or whatever it is to go hunt somewhere. I mean, I don't know what you know the profit is on that for an outfitter, but I'm sure like that just about pays for the year, you know. No, yeah, that's true. That's that's awesome, and I love just like the the ground roots of it all. Um, on on social media, like the posts you guys have been posting, have you guys had good feedback, like in comments and things like that?
SPEAKER_04:Or uh there's not a whole lot of activity. I mean, we're getting a lot of likes, and you know, it's it's pushing it out. We're reaching a lot of people for sure. It's just the comment side of things. There's not a whole lot of people commenting. Um, our last post actually got a good bit of good bit of feedback. People seem to be liking it, liking the idea. Um, and back to the subscription thing, there's three plans they can do. So there's a land lease plan, the outfitter slash uh service plan. So that right, the outfitter and service plan is um your dog trainers, taxidermists, outfitters, fishing charters, bow fishing charters, whole nine yards on that. And then you have our premium plan, which is the outfitters, and you can post land lease too. And this comes in when you know, outfitters out west sometimes they'll day lease their fields or you know, lease their fields out for the for the year. Um, and that's our thought process behind that was outfitters that are using the calendar process and booking clients through our calendar can also post those fields that they're leasing for the year. So it's it's all right there for them. They don't have to use another platform to you know go lease the go lease the fields out or post on Facebook, you know, whatever people do nowadays to get the word out about their lease. Um, it's just all right there in one thing. And uh the premium plan is a little bit more expensive. It's$19.99 a month and then it's$2.29 for a year. Um and that covers everything. You can do everything through that.
SPEAKER_05:It's still super reasonable though. I from a um I'm trying to I should have looked at this before I had y'all on, but I'm looking at it from a consumer standpoint. So like there's the explore page. Is um do you guys like is that kind of like algorithm-based where it's like when you guys get a bunch of stuff in there and it's kind of like taking into consideration where I am, like where it'll suggest certain things to me, or how does it work on the explore page?
SPEAKER_04:So on the explore page, you'll put you'll search in, you know, an area that you're looking. Well, first off, it'll depend on what species you have selected, and it'll pop up, you know, things closest to you that you might be interested in. Um, and then you can search up in the search bar where you're looking, so like say Oklahoma. Type in Oklahoma. If you have a specific location, you know, you can type that in and it'll pop up everything closest to that location. Um, and that's where the maps come in to, you know, just browse wherever you think would be a good place to go and go from there.
SPEAKER_05:Yeah, so I mean, literally, I guess if you're on the map, like we'll just show like pens of where stuff is located.
SPEAKER_03:Yes, sir.
SPEAKER_05:Yeah, no, that's awesome, man. Yeah, I I think um, I mean, for sure, like the outfitter thing is probably gotta be y'all's like biggest like market to kind of go after, but like the the all the other different stuff that can be listed on here is like I mean, I just I just like I said three times this year. I could have already used it, you know. I I think that's awesome. For on the uh user end, like is there any fee that like uh the user ever pays, or is it just completely down everyone?
SPEAKER_04:It's browse free, so you can get on there and look and search and do whatever you'd like to do for no charge, just until you're ready to book a hunt. That's when you're you know, you're charged.
SPEAKER_05:Yeah, like kind of like a like a service fee on Airbnb or whatever.
SPEAKER_04:Right.
SPEAKER_05:Gotcha, gotcha. Well, well, awesome, man. Um, you know, going back to kind of like y'all's background, you know, we always like to ask people, you know, like what was the you know, how'd you guys get into the outdoors? Like, what was that love? What did that look like for y'all? So obviously we've been talking about going out west and stuff. Y'all gotta be duck hunters too, huh? Oh, big duck hunters. Yeah, yeah, big duck hunters. So it sounds like we're probably in the same boat, deer hunting around here and then duck hunting out there.
SPEAKER_06:Yeah, we gotta hit the road for the ducks.
SPEAKER_05:Oh yeah. Y'all, y'all probably know it better and better than we do. We've only lived in Georgia for, I guess, going on five years now, but um, you know, from a uh like your guys' friendship, I mean, obviously you've known each other for nine years. I mean, what like share some memories of y'all getting in the outdoors together and like what has uh kind of that friendship been like over the years in the outdoors?
SPEAKER_06:Well, where do we start really? Um I mean we've been through it all. We uh we started duck hunting around here. Um that's what brought our uh you know our friendship together. Um we both had deer hunted in our past, um, but duck hunting is what really brought us together. We had nowhere to duck hunt at. Both wanted to shoot some ducks, so we just started driving around, putting the window time in. You know, we'd find a farm pond here and there and we'd stop and ask about it.
SPEAKER_05:And windows in a Canada goose.
SPEAKER_06:And you were just like, yep, that's it, right there. I'm gonna be there tomorrow. So um gotta add in the Merghanzer too. So that's kind of where it started there. And then once we got out of high school, you know, it was like, all right, dude, six ducks ain't gonna cut it no more. We gotta go find something else. So then we started traveling and you know, really exploring and just trying to pick at it and figure out the public land grind or or go and freelance, or I mean, even you know, run with some guys in Arkansas and and hunt out of pits and you know, dry fields or timber, you know, it we've we've just tried to do it all, you know, and that's really what brought us so close was was duck hunting.
SPEAKER_05:Yeah, no, I mean we've lived that exact journey because like a little background on us, like we're originally from Illinois and like growing up, so my dad moved us down there down to Florida actually when um I was 14. And uh, you know, in Illinois, like we always deer hunted, like bow hunting, that's all we did, and we look back on her like shit. I wish we duck hunted when we lived up there. Yeah, but you know, got into duck hunting in Florida of all places, which Florida, I mean, you guys probably know it's like I mean it's a lot better than Georgia for sure. Oh, you know, it's not Arkansas, but it's you know a lot better. And um, you know, then we moved up to Georgia about five years ago, and um, and you know, kind of found ourselves in the same situation. Like, you know, the duck hunting opportunities around here are very slim. And fortunately, through basically starting it like a uh just as a consumer, like we we booked a trip out there and uh we're gonna hunt public for six days and to break it up, we were doing a guided service like in the middle of that because we knew we were about to just get our ass kicked. Right and uh went out there and long story short, met uh our buddy Kate who runs Delta Thunder Outfitters. We booked a hunt with him, and over the years of like you know, we do the YouTube thing and filming, and he invited us out to film some hunts, like form this relationship with him, and now we have a really good connection out there. But you guys mentioned like getting connected with those local Arkansas boys. That's kind of the same path we've we've gone to kind of get on some ducks out of state, and thankfully uh Cade's been able to be such a great resource for us for the last few years because it's tough around here.
SPEAKER_06:Oh, yeah, that's for sure. But that that's awesome that y'all connected with a guy and was able to find them and figure them out.
SPEAKER_05:Yeah, man. It's uh our our whole thought on it was like at least at the bare minimum, like we could maybe get some insight about the public, like hunting with a guide, you know what I mean? Just yeah, just know something, yeah.
SPEAKER_02:Because you're going out there so blind, yeah. No, man, I'm telling you.
SPEAKER_06:Yeah, it's a tough thing to do. It is, it is.
SPEAKER_05:I think you know, like I and I'm curious to hear like some of y'all's experience about going out there just on a whim trying to see what happens, but like some of the stuff I remember looking for is like, you know, you picture like you know, you're gonna be finding ducks at food all the time, you know, and a lot of those like holes that people are killing ducks in out there, it's like they're they're going for refuge, like they're not going there for food per se. I mean, I know they're dabbling around and finding food, but you know, I think in my head at the time, I had like, oh, we gotta find like a shit ton of acorns that fell or something, you know, whatever, you know. Some oh no, that one soil unit or whatever.
SPEAKER_02:That one timber WMA we were at, they were smoking their ass over at uh they were smoking all their asses at on um what do you call them? Gosh dang it, the ones that grow in the swamps all the time. The what tree, what kind of tree is it? It's it grows in the swamps all the time. It's got the roots that stick straight up that go kill you when you fall out of the tree stand. I don't even know. Oh, cypress. Cypress trees. Yeah, yeah, yeah. And and people were just smoking them in cypress trees, you know. Right, just refuge spots, essentially.
SPEAKER_06:Yeah, sometimes you just gotta find where they want to rest.
SPEAKER_02:Yep.
SPEAKER_06:Yeah, but now our uh our first. First out on a whim hunt was just we we booked it to Louisiana. We had no clue what we were doing. I think we were young at the time. We might have been like 19, had no, it was just the two of us. Like we didn't go with a group of guys. We had no we had one guy that kind of gave us an inside scoop of the area. And we were like, all right. So we went out there for like what four or five days.
SPEAKER_03:Yeah.
SPEAKER_06:And just we got it was brutal for like the first three, maybe four days, and we had like or first three. Yeah. And we had we finally, I mean, we just kept going and kept going until we finally picked on some birds and we found a good group of cannabis backs. And then after that, it just really opened our eyes to just keep going until you find them. Can't stop. There's somewhere.
SPEAKER_04:First person we met out there, we walked into the store and uh we're checking out. She called us just a bunch of coon asses. It was like you know, this is the first time we've been out of state to dunk home.
SPEAKER_03:This is the first person we've seen us get called.
SPEAKER_06:Well, maybe we need to just pack up and go back home, Brady. This might not be the right place for us.
SPEAKER_02:Bro, that is so great. I've met I've I've that that reminds me of a couple of Cade's relatives. I won't mention their names. Dude, that is hilarious. Bunch of coot asses.
SPEAKER_04:Yeah. Our last day there, we ended up hiking. It was like three, three and a half miles in. And we're both carrying, we had five or six dozen decoys on our backs, our guns. Oh my god. Yeah, man. It was just brutal off to shoot. We seen like three ducks all morning. The local. So two of our hunts out there, locals had gave us pins, and it was like, you can go here or go here. And the day before we went and hunted this three and a half mile walk we had, we found birds, and we're we're idiots for not going to hunt it because there was mallards in there, you know, it was just covered. Bunch of woodies. And uh he was like, This pond's loaded, so it was like, okay, we're gonna take your word for it. And this is the second time. First time it was a skunk, we didn't shoot anything, and so this is the second time the last day was like, We'll hit it on the way out. Um walk all the way in for three ducks to fly over us. Yeah, it was brutal.
SPEAKER_06:So we learned that trip right there. When when you find birds and you know they're in there, you go back and hunt there.
SPEAKER_02:Yeah, that's yeah.
SPEAKER_05:Yeah, no, that's a good point, because like I feel like we've been guilty over over time, like, you know, trying to set up where where you in your head think the ducks are gonna be, or like, versus where they actually are.
SPEAKER_06:Yeah, just go to where they're actually at. Don't don't overthink it.
SPEAKER_04:Yeah, you gotta be where they wanna be, or else it's you might pull some stragglers, but other than that, they're all just gonna dump to the right of you.
SPEAKER_05:Yeah, right.
SPEAKER_04:Right, right.
SPEAKER_05:I uh not I don't want y'all to like spot name, obviously, but like what's what's you have you guys done any public hunting in Georgia? Like, what's your experience been like there and when it comes to waterfowl?
SPEAKER_06:To be honest, I mean we've actually had some success in public land Georgia hunting, but um we haven't hunted a whole lot of public ground in Georgia, it's just been you know, a couple like a handful of places that we've been able to find them and we we can we can access them pretty well, so that's about as much public land as we've done. It's been a lot of a lot of private in Georgia.
SPEAKER_05:Yeah. Well, I I feel like it like so it's kind of cool. So like my dad, like they live on this, like it's basically a big pond, but it's kind of like a small lake. I don't really know.
SPEAKER_02:It's like six acres or something like that.
SPEAKER_05:And uh, you know, it it's interesting, like he over over the waterfowl season gets everything out here. I mean, like, I mean, teal, gadwall, redhead, red, I mean, you know, gat uh I already said Gadwall, like just all kinds of diver ducks, like virtually every time What's up, guys? If you want coffee that doesn't suck, you probably can guess what I'm gonna say. Get the duck. Dirty Duck Coffee is the official coffee of the One Hove Life outdoor podcast, and they have a great lineup of different coffee blends, everything from Morning Wood and First Flight to Dark Dynasty and Suns Up, Guns Up. You can't go wrong with Dirty Duck Coffee, and they have a great lineup of cold brew cans, mocha, French vanilla, original cold brew, and cinnamon teal snickerdoodle. If you want 15% off your next order, use code OneHu of Life15 on your next order.
SPEAKER_02:I just heard specs come over the house the other night.
SPEAKER_06:I got the I had a buddy send me a video of a group of specs the other day in Georgia, and I was like, boy, those things are lost.
SPEAKER_02:Bro, it was it was 11 30 at night. I was taking the dog out the front yard to pee, and I'm just I'm like sitting out there, just like how you know you're you can be driving 90 down 85, and you could see like three ducks. It's same thing as a duck hunter, a goose hunter. You when you hear that sound, you're like, Yeah, yeah, you know it. And I'm like, I you know, my dogs look at me like, what, what, what? And I'm looking up here. I'm like, son of a bitch, dude. I'm happy I had my phone. I put out voice memos real quick and recorded it and sent it to our group chat because I was like, dude, no way, specs in freaking Georgia. This is like last Wednesday or something like that.
SPEAKER_06:Yeah, it's about the same time my buddy sent me a video of those specs.
SPEAKER_05:So dude, that's crazy. Well, that I mean, y'all aren't far from us, might have been the same group. Who knows? No, I mean, seriously. Um, but point being, like, you know, even though we're such a quote like flyover state when it comes to you know, waterfowl, like they still do come through here. So, like, if you find the right opportunity, like you could have a decent hunt. It's just you know what?
SPEAKER_02:I think the motto of every Georgia duck hunter should be.
SPEAKER_05:Unfortunately, we can't hunt in this backyard, or we would be.
SPEAKER_02:Oh, dude, I thought I'd thought about going out there with a blowgun or something, but um, but no, you know what the motto of every Georgia duck hunter should be? I just came up with it. I'm gonna be a millionaire. What we want what we can't have. There you go. I mean, that's why we drive after that. That's why we're just all psyched. And you know what? It's cool to hear from the outfitters that we know is we don't hear them complain about Georgia people. Georgia, Alabama, um, Louisiana. We're all good. Texas, you're good. Now, if you start to swing the other way and start to go a little bit northern up around the other way, Carolinas, I pray for you. I pray for the Carolina folks, specifically one of you, Carolinas, and I'm not gonna I'm not gonna point fingers, but but no, it's funny that um that I guess you know we all do love it so much, you know, that we're like, gosh, I mean, I I still remember the time that the very the you remember the first time you even see that species you're after.
SPEAKER_03:Yeah, right?
SPEAKER_02:You're just like holy shit, that's a pintail with a sprig. Yeah, you know, that's a witchon, you know what I mean. I mean, and the folks like Kate, our buddy, you know, he don't get it. He thinks we're stupid, and he's just like because he's seen it all his life, yeah, you know, where we have not, you know. But uh, but I think that that that makes us uh good out-of-state hosts, or go good out-of-state guests, I guess I should say, because we respect it, I think, a little bit more. Yeah, than the average person. Yeah, we do, man. We do, we do. And the times that like I would bet that if you took a survey of a thousand Georgia waterfowlers that hunted only in Georgia, you're not gonna have more than I'd say lucky. Three percent that were like, oh dude, we just wrecked them every weekend. Yeah, right. Every weekend, every weekend, you know, and if they did do that, it was there's two or three wood ducks within the limit that for see, which is fine. I'm just saying it's epic proportions when we go to those states and see that kind of thing. Like, the best way I like to describe it to fake folks always is I say it's like a Nat Geo film. It really is, especially when you see snow geese for the first time. You're like, no, bro, I'm used to seeing a dozen honkers, you know, not 30,000 snow geese that are so loud that you can't hear the person next to you.
SPEAKER_06:So I um I personally help a guide outfit up up there in our in Arkansas, and one of my favorite things to do is if I got a group of clients in or something like that, I'll take them to um you know, like a refuge close by and watch the fall and watch the flyout because you know, people that's never been out of state before, they've never seen anything like that in their life. You can just see it on their face when they're watching that afternoon flyout and those thousands and thousands of birds just sitting there swarming and it just changes their life completely.
SPEAKER_02:Oh, I did. Yeah. I mean, you basically just created more drug addicts.
SPEAKER_06:Yeah. Literally.
SPEAKER_02:You know, it's funny. If you really chalk it up like side by side, outside of the adverse reactions that alcohol or drugs has on people, it this sport is soul sucking and it's freaking great.
SPEAKER_05:Oh pocket pocketbook sucking.
SPEAKER_06:Yeah, oh my god. Go pork. Yeah, for real. It will.
SPEAKER_02:I mean, have you ever been addicted to anything more in your life? I mean, and there and I will say, you know, there was time when I was bow hunting in Illinois, when I was chasing my dream of shooting a giant buck, you know, that it almost cost me my my family, uh, you know, because I was an idiot. You know, I went to I went too far. You know, you gotta know when to call it quits and not go too far. Right.
SPEAKER_06:But it's but there's always that feeling, there's always that feeling that you know when you shoot you shoot that six mana birds or however many it is to be satisfied that you gotta wake up tomorrow and try to do it again, you know.
SPEAKER_02:That's right. Yeah, that's right. It's fine. We keep chasing those. We chase the dreams that we don't we haven't had, and we chase the reality of what we've already tasted.
SPEAKER_06:There you go. That's it.
SPEAKER_05:Um really with the guiding stuff out there. Talk to me a little bit about that. Like, what's that been like getting in, or how'd you even get into that and uh just being on that side of the fence, like what what is uh that kind of like taught you from the because I know it's a lot of work, man. I mean, you're getting early, breaking stuff, you know, setting stuff up, breaking stuff down. Um it's a lot of ways a thankless job, you know, a lot of times.
SPEAKER_06:Yeah, there's more, I think there's more work in it than uh than people really, you know, portray unless you just are doing it. Um and th those guys are dedicated. I've never met somebody that's in the like the the gods. I mean, they those are some dedicated guys. Like they wake up, you know, 60 days out of the year, and their main goal is to make sure that their clients are happy and they had a successful hunt, whether it's one bird or a limit of birds, you know, they're they're waking up before everybody to make sure that the decoys are set, the rigs are on, the mojos were charged the night before, and you know, entertainment's a big thing because you know, you even if you're not killing birds, you still want your clients to have a good time. And and a lot, a lot of it is, you know, there's more to duck hunting than just killing birds, you know, the the sun rises, the spending time, the camaraderie, the the great food, because you know when you go out and duck hunting, you're gonna eat good. So um there is a lot that goes into it. But I I think when uh when a group of clients come out there and you know they had a successful trip, I think that's what that guide outfit really enjoys the most, is just knowing that he was able to make people happy doing what he loves to do.
SPEAKER_02:Isn't that dude? It's like I'm listening to you talk and I'm hearing Cade, I'm just hearing him talk, dude. I really am. And and I I won't forget that. He, you know, he had a tone with a client on the phone. We were driving in the truck with him one day, and I just saw his whole like spirit lift in the truck. You remember that day? And I go, Well, gosh dang, you don't talk to me like that. He goes, because I'm not here to satisfy you, I'm here to get smiles on these people's faces. And that was a customer just called me and told me thank you, and they thank me for the little things, you know, and all that stuff. And that was I mean, I just remember experiencing that for him, and I was just like, Man, isn't that the truth? You know, the people that are doing it for the right reasons, that's the motivation.
SPEAKER_06:Absolutely. You said it right, even like kids. Do you need a job?
SPEAKER_02:No, I'm just I might know a guy. No, I don't want to I don't want to take away from anybody. You they obviously got a good guide.
SPEAKER_06:Well, I appreciate that. I appreciate that. But yeah, it's awesome. It's a unique experience that I was able to uh have the opportunity to do, and I took it to experience it. Man, I'm glad I did because it showed me another side of things that you wouldn't see just every day going out and hunting, you know.
SPEAKER_02:Yeah, oh, and there's so many little things, right? It's a side-by-side battery that goes dead, it's a battery cable, it's a uh the wind changed, so now you gotta go out there and flip the whole spread goes out there, right? You know, I mean it's just so many. Golly, I don't even know if you could have a list that's even predictable.
SPEAKER_06:Right, you can't because that that list is always changing, it's always changing, man. There's always something else to go do for sure.
SPEAKER_02:Man, I guided uh when I was in between jobs, uh Cade taught me uh a lot about I guided professional, uh professionally is for uh bow hunts in Illinois for years, and uh was I understand stood that side of it from a sacrifice of time, but I had no idea that I'd be getting my steps in like a freaking snow goose guy. I think Cade didn't tell me some shit on purpose because honestly, I mean going out and and resetting 5,500 decoys by yourself, you know, because there's nobody else to help you, and you know, whatever it to me it was just like I guess because I'm an ex-military thing guy, you know, to me it's just like part of the job. I don't know any different, you know. And to me, I'm like, gotta have a big spread. You know, I'm like, my damn, we're gonna have a big spread. I don't care if it takes you 12 hours to reset these decoys. But I my my my where I'm going with this is my point is I did it for a month, loved it, learned a lot, and everything else, but I think that was easier than what a duck guide goes through. I think just the element of walking through the water from from shin deep to to waist deep. The I mean, there's so many other things that can go wrong when you put all that water into it. I mean, like I'm just thinking about ruts, right? I mean, dealing with ruts and getting the side by side stuckers, you know. I mean, there's all these other things that could go wrong. So I I don't think that I've I don't think that I'm cool yet. By no means. Because I think I think a duck hunter that does that day in, day out, man, uh big kudos to all y'all do that.
SPEAKER_06:Well, and they they they sacrifice a lot for sure.
SPEAKER_05:Do uh y'all got anything exciting lined up already for this duck season or deer season?
SPEAKER_04:Uh we can only chase one, both of them's too expensive. But we plan on getting on some more ducks later on in the year.
SPEAKER_06:We just we just got back from Canada and we do plan on going out to Arkansas um hunting out there, and we're gonna try to get into another state, but we're not not too sure on what state that is yet.
SPEAKER_05:So how was uh Canada? Talk to us about that a little bit. Oh, it was awesome, man.
SPEAKER_06:Phenomenal, man. Like we've been going on talking about it Yeah, I mean, if you ever get the opportunity, I would 100% do it.
SPEAKER_05:We just had a guy on like two podcasts ago telling us about his Canada experience, too.
SPEAKER_06:Yeah, I mean it's it's phenomenal. It's phenomenal.
SPEAKER_04:It's something different, something you're not necessarily gonna get to see here.
SPEAKER_06:No, by no means.
SPEAKER_05:Just like ducks that consistently work all the time.
SPEAKER_06:Or the numbers or what the size, yeah, just the sizes of the feeds, man. Like you find a good feed and you're talking thousands.
SPEAKER_04:Yeah, the further they come down, I think the smaller they get. Like even in North Dakota, South Dakota, like they just keep breaking up, they keep getting shot at all the way down through Canada, you know, just getting smaller and smaller. So it's it's an experience, that's for sure.
SPEAKER_05:Do uh y'all got a like recommendation of a guide up there, or what's like what do you do you guys? I mean, is freelancing a thing where y'all go, or what do you guys do?
SPEAKER_06:Yeah, freelancing for the most part.
unknown:Okay.
SPEAKER_04:Yeah, we freelanced uh every year we've been up there, we freelanced. Yeah.
SPEAKER_05:I mean, what do you guys suggest if you're gonna go up there? Because we were talking to um a guy the couple podcasts ago, and he um I forget what part of Canada he went to, Cal. Um, but he um was saying like from Saskatchewan. Okay. Um from like a new guy perspective, like if if me and him were gonna go do it, he's like, I would definitely start with an outfitter first. Like, what do you guys think? Do you think it's uh attainable to go out there with no experience and try to freelance it? Or like what would you say?
SPEAKER_06:It'd be hard. You you one need a you you need a good group of guys. Um the more vehicles the better. And I I like his idea. Definitely the god, you know, because they can they can kind of point you in the right direction.
SPEAKER_04:And finding somewhere to stay out there is pretty difficult too. There ain't many people live up there, so yeah, you just don't book an Airbnb, right? Oh Lord, no. And the area we go to, the hotel, the hotel's only so big, so you I mean you gotta have you gotta make sure you book a room early enough that way you got a room that week.
SPEAKER_03:Yeah.
SPEAKER_05:Shoot, man. What um when does their season come in? Like the big like some mid-September, beginning of September?
SPEAKER_06:I think it's beginning of September and it runs to the first week of November, I believe. Don't hold me to that, but that's about the time frame.
SPEAKER_05:Man, with all these people talking so highly about Canada, we might have to look at that next year. Right. Yeah, it's it's a fun trip. Yeah. What uh what all did you guys shoot up there? A bunch of mallards and pentails or what?
SPEAKER_06:No, well, we could have I mean, there was a bunch of snow geese up there, but um we like the ducks, so we kept driving until we found duck feeds. So it was mostly mallards and pentails and a couple wigeons. They weren't thick like they have been in the past, but got into some darks one morning. Yeah, some dark geese.
SPEAKER_04:We got into some whites too, but we try to stay away from those if we can.
SPEAKER_05:Well, that's awesome, guys. Yeah, that's that's great. Well, um, I guess just kind of to bring it back home with the uh with the app, I mean, what's uh you know, obviously tell everybody where they can get in touch with you guys. Um, but what are I mean, is there anything like kind of exciting that you guys are looking forward to with the app here in the next few months, or is it kind of just we're all in trying to get it?
SPEAKER_02:Yeah, like where are you at like with this journey with each state and each piece, you know? Like are you are you guys at 50%, 100%, you know, with outfitters or you know, whatever it is, you know, each piece of it.
SPEAKER_06:I know you guys are dialing your asses off. We're not even probably a quarter of the way through. There's a lot of people to talk to, and we're just getting started. Like you said, we launched two weeks ago, so we're just I think we're just now skimming the the top of the iceberg, really.
SPEAKER_05:Yeah.
SPEAKER_06:I mean, we have a lot to do.
SPEAKER_02:Do you guys have states that you're like that you've started with, or like what would be the first states that that somebody would be able to utilize some of these?
SPEAKER_06:Definitely Georgia, the home state, I feel like. Um but just one state at a time picking up. Yeah.
SPEAKER_04:Yeah. I mean, we I've I've targeted Arkansas a little bit just because I know how you know how everybody wants to go out there, how many outfitters are out there and all that. Um, and then just our local states mostly South Carolina, Mississippi, Alabama. Um, and that's really about as far as we've gotten so far. Right on.
SPEAKER_05:Right on. Awesome. Well, I mean, we'll definitely do what we can to share just kind of the word about what you guys are doing with like our network of you know people we hunt with and all that.
SPEAKER_02:Yeah, and look forward to you guys' journey, you know, and uh and uh definitely stay in touch and and uh we'd love to hear about you guys' progress as you guys continue to to fill the fill the the the bucket, I guess, you know, so to speak.
SPEAKER_06:So yeah, absolutely. Do y'all attend uh expos and stuff like that?
SPEAKER_05:Oh yeah, yeah. We um we did ducks this year. We actually um hosted the podcast from the Frog Talks booth all weekend long. So that that was pretty cool, just from I mean an exposure standpoint, of course, but um that was pretty cool. And outside of that, um next year we want to try to do more like because one thing we've done like really well, I mean, not like tooting our horn or whatever, but just the way it's happened is we've had like good luck getting like waterfowl guests on to like your rusty creases, your your um the Dr. Duck guys, Forbes. Like, so I feel like when you kind of build on those things, like their friends see it, and then when you ask them to come on, they're like, Oh yeah, I saw him on the podcast or whatever. But haven't had that luck in the deer hunting community yet, which is kind of where our roots lie. And I think like we've been talking about we want to do some more of those like local expos, like you know, your Bakarama or your you know out Alabama Deer Classic or whatever, just to kind of like you know, maybe we get a booth and do podcasts all weekend, like and just you know, line up having like guys like you on, um, just to kind of build our um name and like the deer hunting community a little bit more and kind of try to get that side of it going too. So yeah, I mean change your question next year. We want to try to do more of the local stuff. We've done kind of more of the big stuff too, which we'll always be a part of it.
SPEAKER_02:Yeah, and of course, you know, we're part of different uh we'd love to attend. We just got back from uh Delta Waterfowl banquet the other night, you know, where we also have table with some other great folks that pitched in on that and and uh do events and and things like that.
SPEAKER_05:So yeah, I'll have to keep y'all on the loop next year when they do their event. Um, y'all should definitely come with us.
SPEAKER_06:I mean, yeah, absolutely.
SPEAKER_05:It was it was a blast.
unknown:Yep.
SPEAKER_06:And that's hopefully we can cross paths at one of these expos because that's the thing that we do plan on getting heavenly involved in, is is just throwing ourselves into expos and meeting people and shaking hands and talking to everybody we possibly can.
SPEAKER_05:Yeah. No, I mean I think that's the right way to do it. That's a great way to do it. I mean, I we can we've talked several times on this podcast, just every time we've gone to like anything like that, just you get back from it, you're like, man, that's the return is so productive. I mean, you really do meet so many awesome people, and it's it's definitely worth the time and money, in my opinion. Yep. So awesome.
SPEAKER_06:That's good to know for somebody that's already done it.
SPEAKER_02:Yeah. Well, good luck out there. You know, go out there and wax their ass, you know, and uh shoot some more ducks, man. Uh, I can't wait. And we're excited about it. I'm actually heading out to Missouri. Um, well, I'm actually heading to Cades um tomorrow or Wednesday. Is it tomorrow? Yeah, tomorrow. And uh I'll be uh hunting the the pre-rut out there in Missouri, southern Missouri. Oh, heck yeah, all right. I'm super excited about it. So we'll see what happens.
SPEAKER_04:Well, best of luck to you. Yeah, y'all have a good season. Yeah, all right.
SPEAKER_05:Y'all too, man. Thank you guys for coming on, and um, I'll cut I'll make some like little clips or whatever and tag y'all in this. And uh yeah, anybody listening to it, download wildlife retreats.
SPEAKER_04:Let's go. Thank you guys for having us on.
SPEAKER_01:All right, fellas. Have a good day. I've been stout down, I've been helping, riding on a bittime strain. Too fast now, think of slow down, standing in the poor rain.