COMPLY: The Marketing Compliance Podcast
Compliance Issues Report Pt. 1
Sep 23, 2022
Season 1
Episode 10
PerformLine
Today's podcast is part one of a discussion between experts at PerformLine as they take a deep dive into the top marketing compliance issues thus far in 2022. Topics include:
- How we uncovered these findings using PerformLine’s proprietary Rulebooks and technology
- The all-too-common issue of third parties deceiving consumers through brand infringement (and these instances going unnoticed by the brand they're infringing upon)
- The importance of substantiation when using subjecting language in marketing materials to protect both consumers and your organization
Show Notes: