The Roadmap Toolkit

Mike Murphy Unplugged

Mike Murphy Unplugged
The Roadmap Toolkit
Jan 08, 2016 Episode 18
Mike Murphy
  1. A brief recap of my 2016 Roadmap
  2. The tools I will use to implement and stay on course

DOWNLOAD THE 2016 ROADMAPCLICK TO DOWNLOAD PDF

Ask Mike Anything:

Question: How do I get better audio when using my iPhone for Periscope?Answer:     The Rode Smartlav+ is my recommended microphone and it can be used with all iOS devices.

Rode Smart Lav+ Lavalier Microphone

Accessories I recommend:

Priorities of 2016:

Goal: Improve podcast quality and take audio production skills to next levelAction: Ask for feedback and help in G+ and study and practice.

Goal: Make more video and written tutorials and improve video skillsAction: One video tutorial per week commitment and continue to study video editing.

Goal: Increase networking and build relationships in podcast communityAction: Serving hours on social media and direct contact

Goal: Drive more website traffic and grow email listAction: Increase number of lead magnets & CTAs

Goal: Re-purposing my contentAction: Make blog posts and tutorials out of 2015 episodes. Use Blab content

Goal: MonetizeAction: More product videos for affiliate links & courses

Social Media Plan:

  • Twitter: 5 Tweets per week.
  • Facebook: 2 Posts per week.
  • Instagram: 3-5 Posts
  • Pinterest: 1/month
  • Blab: Open Mike Night Mondays 9pm EST
  • Serving Hours: 2 Hours/Week

Tools To Create 2016 Roadmap:

  • Scrivener: Professional writing software that I use for all of my podcast scripts and more.
  • Workflowy:Easy and powerful web-based outliner

Tools To Keep Me on Track:


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