Episode Summary: 10 social media strategies in active use — why "go where your audience is" beats trying to be everywhere, and the exact platforms, pages, and handles used to build an audience.

What You'll Learn

• 10 social media platforms in active rotation, and why each one matters
• Why "go where your audience is" beats trying to be everywhere at once
• The exact handles and pages used across every platform
• A featured podcaster's show and website worth checking out

Ask Mike Anything: Featured Guest

Cara Lumen's podcast: Reflections of a Deeper Song. Cara Lumen's website: Passionately on Purpose.

10 Social Media Strategies

1. Go where your audience is. The foundation of every other strategy on this list.
2. Facebook. Facebook Ads, Facebook Business Pages, Facebook Groups.
3. Instagram.
4. YouTube & Google+.
5. Twitter.
6. Pinterest.
7. Periscope.
8. Blab.im.
9. Medium.
10. Buffer — for scheduling across all of the above.

Music: "Life of Riley" & "Wallpaper" (incompetech.com).

Show Notes & Links

• Reflections of a Deeper Song (Cara Lumen)
• Passionately on Purpose (Cara Lumen)
• Facebook Group: Mike Unplugged
• Instagram: @mikeunplugged
• YouTube
• Twitter: @mikeunplugged
• Pinterest
• Periscope
• Medium: @mikemurphyco
• Buffer

Read the complete show notes and resources on mikemurphy.ai.

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