In this inspiring episode of Women Empower Wednesdays, host Bree Logue speaks with Jen Sugermeyer, the founder and CEO of ATA Cosmetics. Jen shares her transformative journey from a career in IT leadership to revolutionizing the beauty industry with her innovative jade applicator, which combines skincare and makeup application into one eco-friendly tool.
Summary:
Jen Sugermeyer discusses her entrepreneurial shift and the challenges of introducing a novel product like the jade applicator, which aims to replace conventional makeup sponges, brushes, and even gua sha tools. She highlights the importance of education and hands-on demonstrations in marketing her unique product. Jen also delves into her personal growth, including her journey to sobriety and how it inspired her to help others enhance their lives.
Show Notes:
Jen's story is not just about creating a new product but also about how personal transformation can lead to professional innovation, aiming to make a tangible difference in people's lives through her entrepreneurial ventures.
Connect with Bri:
Website: www.brilogue.com
IG: @bri.logue
FB: @bri.logue
Want to be on the podcast?
Send me an email at: podcast@ivory.media
In this inspiring episode of Women Empower Wednesdays, host Bree Logue speaks with Jen Sugermeyer, the founder and CEO of ATA Cosmetics. Jen shares her transformative journey from a career in IT leadership to revolutionizing the beauty industry with her innovative jade applicator, which combines skincare and makeup application into one eco-friendly tool.
Summary:
Jen Sugermeyer discusses her entrepreneurial shift and the challenges of introducing a novel product like the jade applicator, which aims to replace conventional makeup sponges, brushes, and even gua sha tools. She highlights the importance of education and hands-on demonstrations in marketing her unique product. Jen also delves into her personal growth, including her journey to sobriety and how it inspired her to help others enhance their lives.
Show Notes:
Jen's story is not just about creating a new product but also about how personal transformation can lead to professional innovation, aiming to make a tangible difference in people's lives through her entrepreneurial ventures.
Connect with Bri:
Website: www.brilogue.com
IG: @bri.logue
FB: @bri.logue
Want to be on the podcast?
Send me an email at: podcast@ivory.media