Dr. Jennifer Hintzsche, CEO and Founder of PherDal, joins the show to talk about:

- Dr. Hintzsche's personal story of being defined as "in-fertile", a $10,000 invoice for a solution to a problem that doctor's couldn't define, and how she used her PhD to prove those physician's wrong.

- The process of crowdfunding for PherDal and lessons learned by launching on their platform. 

- Market sizing the fertility market, dealing with the FDA, and going from 0 to 1 in biotech.