Ideal Practice

#89. How to Build a Profitable, Meaningful Mental Health Empire, with Soribel Martinez

January 30, 2024 Wendy Pitts Reeves Episode 89
Ideal Practice
#89. How to Build a Profitable, Meaningful Mental Health Empire, with Soribel Martinez
Ideal Practice Supporter
Become a supporter of the show!
Starting at $3/month
Support
Show Notes Transcript Chapter Markers

You’re in for a real treat today, my friends.

You’ll hear from Soribel Martinez, a truly inspiring woman who has built a multi-million dollar private practice from the ground up.

Soribel shares the story of how she took the leap from full-time employment to start her own practice…. with a waitlist of 150 patients BEFORE she opened her doors!

Say whaaaaaa…?! 🤯

You’ll hear the exact strategies that she followed to launch and grow her practice. And most importantly, Soribel talks about the mindset that got her to where she is today - CEO, sought-after business coach, adjunct professor, published author, and philanthropist.

Honestly, there is so much wisdom here.

And the best part?

You already have everything you need inside you to replicate Soribel’s success.

In her own words;

You have a business that has the potential to change the world. Don’t let anyone tell you any other way. You have everything it takes. Go do it! Find the tools, read the books, and learn about how to become an entrepreneur.

And for your first task, listen to this episode where you’ll learn…

  • How to work with what you have in the beginning
  • The importance of staying in your zone of ‘genius’
  • A simple trick to automatically elevate your importance
  • The one word that we should loose from our vocabulary
  • And much more!

I’m so excited to share this with you.

Dive in and listen to Soribel's story!

~Wendy
   Xoxo

P.S. “Oh my gosh, I love this Wendy!“ If that’s what you find yourself saying as you listen, would you please share a little love with a 5-star review and a few words over on Apple Podcasts? Your support means more than you can imagine, and helps us get discovered by others who could use this kind of encouragement. Thank you! 🙏

_______________

TODAY’S GUEST: SORIBEL MARTINEZ


Soribel Martinez, LCSW, MBA, is an influential leader in the mental health sector and CEO of SMPsychotherapy and Counseling Services in Connecticut. Born in the Dominican Republic and a U.S. immigrant at twelve, Soribel’s journey from a school social worker to a visionary business consultant showcases her resilience and strategic acumen.

She innovated the MDPP Framework™,
propelling her practice to serve over eleven thousand clients. An adjunct professor at Post University and a member of its Management Advisory Board,

Soribel is also an accomplished author, with her memoir 'Unbreakable' and contributions to 'Ignite Your Leadership'. She epitomizes transformative leadership and empathetic mentorship.

Her Website: SoribelMartinez
Her Non-Profit: JC’ Precious Mind Foundation
Her Practice: SM Psychotherapy & Counseling Services

YouTube
Instagram

Her books:
Unbreakable
The Multi-Million Dollar Private Practice.
(Comi

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Speaker 1:

You're listening to Ideal Practice, episode number 89, and I've got a treat for you. Today, my friends, you get to meet an amazing woman whose approach to private practice beats anything I've run across yet, and even though her practice revenues are already at 2.5 million and growing, I think she'd tell you that she is just getting started. Today you get to meet Soribel Martinez. So stay tuned. Hi. I'm Wendy Pitts Reeves and with over two decades of experience in the private practice world, I've built my six-figure business while learning a lot of lessons the hard way. This is the first podcast that shows you how to apply the principles of energy alignment and strategy to build a practice that is profit-centered, but people forward. This is the Ideal Practice Podcast. Hey everybody, thank you so much for tuning in. Welcome back to another episode of the Ideal Practice Podcast. This is your host, wendy. Wendy Pitts Reeves, and I am thrilled to be hanging out with you guys today, because it's been a week, my friends.

Speaker 1:

I don't know about you, but it's been kind of crazy.

Speaker 1:

If, like me, you've ever worked in a hospital, many of you will recognize this and you will know exactly what I'm talking about here.

Speaker 1:

I had one of those days a couple of days ago where I found myself asking what the heck is going on, because all around me there were crises of one kind or another, some serious, not some, some not as serious, but affecting lots of people that are in my world in lots of different settings. And enough so that I found myself warning people by the end of the day to be kind of careful when they were driving that day, cause I kept telling everyone the energy is wonky today, y'all I don't know what's going on. And then when I got home that evening after dark and pulled into my driveway and noticed the moon, I was like oh yeah, that's right, it's a full moon week. Well, no wonder. So it's been a full moon week, and let me just say that when it's like that, it makes me really happy to come here and hang out with you guys, where things feel a little bit more you know, normal.

Speaker 1:

Anyway, I hope you're doing all right. I hope you're having a great week. I hope life is good for you. I have got a treat for you today. My friends, oh my Lord, let me tell you about our guest today. Today, I told you you get to meet Sorri Belle Martinez.

Speaker 1:

Sorri Belle is a licensed clinical social worker in Connecticut. She's an influential leader in the mental health sector there. She's the CEO of a huge counseling practice called SMP psychotherapy and counseling. She was born in the Dominican Republic and she was a US immigrant at age 12. Her journey from a school social worker to a visionary business consultant showcases her resilience and her strategic acumen, and when you learn, when you meet her, you'll see what that's all about. She innovated the MDPP framework, which propelled her practice to over 11,000 clients.

Speaker 1:

There's a story there that you're going to want to hear. She is an adjunct professor at post university and a member of its management advisory board. She's also an accomplished author. Her memoir is called Unbreakable. She's got quite a powerful personal story as well, and she has a new book that's coming out that you'll also be hearing about in this interview.

Speaker 1:

Sorri Belle epitomizes transformative leadership and empathic mentorship, and I would also add to that that she is an incredibly creative business founder. She truly is a visionary who has a remarkable way of meeting problems that turn into opportunities, finding how that works. So you're really going to love this. It's a very high energy interview. It's very different than a lot of what I typically do. I found her delightful in every possible way and I think you will as well. So with that, let's get into the interview. All right, hello everyone and welcome back to Ideal Practice. You are in for a treat today, y'all. You're going to hear a story that you have never heard before. I guarantee you this is going to be unlike anything we have covered yet on this program, and I think you're going to love it. It's going to be great. You've already heard a little bit in the intro about how outstanding and unusual my guest is today, so let me bring her on and let you say hello to her. Say hello, sorri Belle, say hi to everybody.

Speaker 2:

Hello everyone.

Speaker 1:

Welcome to the program. I'm so glad that you are willing to take time out to do this with me today. I know you've got a lot going on. You're a busy woman.

Speaker 2:

I'm a busy woman, you are, yeah.

Speaker 1:

I don't know about that. So, sorri Belle, start us off by telling us a little bit about. Well, let's just start with the simple stuff when are you, who do you serve, who do you help and how do you help them? Let's start with that. So, sorri Belle, how do you set the stage?

Speaker 2:

Yes, so my name is Sorri Belle Martinez. I'm a licensed clinical social worker. I am also a business coach for other private practice owners who want to build a million dollars and beyond in their private practice so they can have more impact, more revenue and profits. I am in Connecticut. I am originally from the Dominican Republic, but I live in Connecticut since I was 12.

Speaker 1:

And you have a very, very active and large and growing group practice right now. So tell us a little bit. I really want to dive into the juicy stuff about your practice, because you are crafting, building, teaching people how to build a multi-million dollar practice, which is just the Right. That's not language we're used to hearing. Tell me a little bit about. Let's just start with what got you into social. Why social work For a woman who thinks the way you do? Why did you go into social work instead of some other kind of industry or business? I'm kind of curious about that.

Speaker 2:

Yes. So since I was seven years old, I knew that I wanted to help people. I knew I wanted to write books. I knew I wanted to become a philanthropist. I wanted to help people. That's always been since I was a little kid. However, I also wanted to be a businesswoman and I think I got that from my dad. He had his master's in business administration back in DR and I don't know. I used to admire what he was doing and I just wanted to do that. So early on in life I decided that I was going to become a psychiatrist and I went to medical school for two years. But the truth is that I didn't like medical school. I really didn't like it. I quit. I'm not a quitter, but I quit medical school because I don't know. Medicine was not for me. I wanted to learn about behavior and how to change people's lives and how to empower people.

Speaker 2:

And they were taking too long to allow me to do that. That was too long, so I came back home and I got a master's in psychology, and the reason why I went into psychology specifically was because I needed to understand my own family dysfunctions.

Speaker 1:

Isn't that where so many people start? That is a common thing, yeah.

Speaker 2:

So I was like I need to understand why my father is a womanizer. I want to understand why my mom takes a shit oh sorry, that's fine. I wanted to understand all of it, right? And because I know that behavior is inherited. I wanted to make sure that I was not diving into the same generational trauma.

Speaker 2:

And I wanted to make a change in my life and I wanted to help others to make a change in their lives. So after that I went for my master's in business administration and then, finally, I got my master's in social work from USC.

Speaker 1:

Three master's in psychology, mba, social work. When you told me this before, I thought so you are obviously an overachiever.

Speaker 2:

Let's clear that A little bit, a little bit, I have two undergrads biology and psychology and I decided that I was going to work helping people change their lives and so they don't have to also repeat the mistakes of their family, of their parents, of their great grandparents. Right that we can make a difference, and I think that we were created to make a difference, to change our generation, so the future generations can really benefit from something else. So that's how I decided to be in therapy. I knew at some point I wanted to be a business owner. However, I have some challenges along the way with my health to bring unknown reasons and brain surgery my son was young At the time came.

Speaker 1:

Wow, so you have been through a lot.

Speaker 2:

I've been through a few things.

Speaker 1:

You've been through a lot, yeah, and you said you came from the Dominican Republic at 12, I think is when you came to this country.

Speaker 1:

So all the issues that go around immigration which is not a small thing either Illness, family difficulties, lots of tough stuff and, being the kind of person that you are, you're like, yeah, we're not going to keep this going, we're going to fix this and figure out why this happens and I want to solve it for myself and I want to solve it for other people, which I love and can totally relate to. A lot of people who go into mental health in particular, that's the backstory. Often that's the case. So you told me that when you decided to become to go into private practice, you were a school social worker in Connecticut.

Speaker 2:

Yeah, yeah.

Speaker 1:

And we're going to tell me. Tell me about that decision, like I'm just going to do a little work on the side, is what I remember you saying, yeah, yeah.

Speaker 2:

Yeah, because my son was young. I was like you know I want to go to school to be a school social worker. You know the 10 months of employment. You know summers off. Every time my son was off I was able to be at home. So, as a single mom, that was something that helped me.

Speaker 1:

Yeah.

Speaker 2:

However, as a school social worker although I was making great money, I'm not the typical social worker. That started like a $42,000. I wanted six figures and they gave me six figure when I started Wow, and it was good work, I was helping people. But the thing is like, as a single parent, of the taxes and all the things and the life that I wanted for my son, $100,000 was not cutting it anymore.

Speaker 2:

I wanted my son to go to private school. He was going to private school. He was eating a lot of my funds, right, because I was expensive and my son was playing the violin and I wanted him to have opportunities and to travel and things like that. So I was like you know what, I'm going to go part-time into private practice so I can, you know, fuel some income into my regular income. I can do that part-time after school. You know I used to work from seven to three and I can go, like you know, on the weekends and then in the summer I can do some of that. Well, it didn't turn out that way because when.

Speaker 2:

I identified the strategy, the marketing strategy that I want to implement and the marketing tactic that I want to implement, and I did it before I even opened the doors to my private practice. I had 150 people on the wait list.

Speaker 1:

Good Lord, hold on, let's catch that. So the several things you just said that are going to people are going to be going. What so? First of all, you were a school social worker making six figures in Connecticut, which would not happen in Tennessee. So we talked, I remember telling you right.

Speaker 1:

It is a huge like there's, and I want this is.

Speaker 1:

This is one of the things I love about the podcast is that it gives people a chance to get a window into what life is like in different parts of the country and how the numbers are different in parts of the country, and what sounds awesome in one place sounds terrible in another place, in vice versa. So you were making 100,000 plus as a school social worker, which is crazy in my mind, but in Connecticut I'm guessing that's not that unusual and that even on that salary, it still wasn't enough to meet what you wanted for your kid, for your family, right? And so you're like schools are easy, I've got my, hours are great, I got my, my summer is up. I can do a little bit of this on the side, sure, so a little practice to get a little money on the side. But because you have a marketing, you have a business background which is extremely unusual. You knew things the rest of us don't know starting off. So did you just say that you had 150 people waiting for you like referrals, like clients?

Speaker 2:

waiting, yes, waiting, and the door weren't even open, because the truth is that I didn't even have an office space because I didn't have the funds to rent an office space. And at that time I was driving my little white on white Mercedes Benz and I was like you know what? I'm going to start with what I have, and what I have is my car, and I'm going to turn this car into an office and I'm just going to offer in-home services. I had done in-home services before with ICAPS. You know different programs in the community. I'm going to do this, and when I saw the 150 people on the waitlist, I knew that I was not going to be able to do that. Of course, and I said you know what?

Speaker 2:

This is going to be a solo practice. We got to go into group practice and that's what I did. I never was like a solo. I went from like solo to group, Like all happening like this way.

Speaker 1:

So this is brilliant. So you're saying that when you started your practice on the side around your full-time job, you couldn't afford to rent an office. I'm sure, like y'all, when you hear about salaries in Connecticut not only are salaries higher, so is the cost of living, everything's a lot higher, right? Everything's like gas is higher, everything's higher. You couldn't afford to rent a space. So you're like, fine, I'll just take my car, will be my office, I will go to them. Which is incredibly unusual and smart, and I can see why that would automatically make you stand out right from the beginning, because nobody does that.

Speaker 1:

In-home services are. I've done some in-home work early in my career, but it is a very rare thing because it's very time intensive and it can be a little scary sometimes. Depending upon this, you know what you're going to, but you took it to them, so did you? Can we dive into that a little bit and tell me how? And so you said that you had 150 people. There's no way you can serve that many. So you immediately started hiring people to meet the demand right off the bat.

Speaker 2:

So I never was solo, I was like I before I started to open the doors I had the people waiting. Then I was like, oh my God, here are the possibilities. Like why would I even start this job when there's a possibility of situations? So what I did was I left my job. I gave my four week notice and I said I'm leaving and people were like you crazy, how are you going to leave a school job? Like people died to be in the schools. You know, my situation was very different because in Connecticut social workers begin like around $43,000. 42, 43,000.

Speaker 1:

Okay.

Speaker 2:

That's the start, but I negotiated and I was willing to walk away from it if they didn't give me what I want.

Speaker 1:

I asked you a little bit when we met the first time. I asked you a little bit about your background, and I know that you've done all kinds of things. You've worked inpatient, outpatient, IOP, intensive ERs. Like you weren't new at this, you came with a wealth of experience and background already. But you know. So. The average salary for a school counselor is not or not counselor, a school social worker is not $100,000. It's $40,000, $50,000. Okay, but you negotiated all right off the bat, so you are something else Okay.

Speaker 2:

Wow.

Speaker 1:

Yeah, so I can see why people would look at you and like, why would you leave this? That's a pretty cushy job, then. Okay.

Speaker 2:

So so I gave my notice and I went into a full time. I hire people to go into into people's home. Three months later I found a woman that was renting me like her office, like $20 per session and I was growing so fast that one month I paid her $1,100 for rent and I was like hell, no, I'm not gonna pay you $1,000 when I can go find a place Like this is going to be the last month that I'm going to do that.

Speaker 1:

And.

Speaker 2:

I remember in that March I went and got me an office and I furnished the office and we continued to do in-home and I used to go to my office only two days a week because then the in-home became a thing, right yeah.

Speaker 1:

Yeah.

Speaker 2:

And it was growing and we were doing wonderful work in the community and then the pandemic hit and that's when we turned into telehealth.

Speaker 1:

Oh wow, yeah, An in-home service wouldn't work very well with the pandemic.

Speaker 2:

No, it didn't work at all.

Speaker 1:

Wow. So when you were, did you buy a building to start an office or did you? You were renting in that space?

Speaker 2:

I rented a space and I used to go to my office on January two times per week and the rest of the week I used to do home services in-home meet other therapists.

Speaker 1:

Okay, were you in the beginning? Were you serving a particular population or a particular problem? What was your focus? What was your client focus?

Speaker 2:

My marketing focus is women and families. Okay, we do serve men, but when I my knowledge tells me, since I graduated high school, all I done is human service, mental health, social service. I never done any other job but this work, so I that women are the one that usually look for these type of services.

Speaker 1:

That's true.

Speaker 2:

It could be for their son, for their daughters, for themselves, for their husband, for their grandpa, for the grandma, for the niece, for the nephew. So I was like you know what? This is a great strategy for me to position myself, and it has worked and I'm not going to change it, it's just working quickly.

Speaker 1:

Yeah, yeah, yeah, you're right, mamas are the ones who go get the help for everybody, right? You're absolutely right about that, that's true. So when you, I'd love to know I think everybody's going to be asking this question how the heck did you have 150 people waiting for you before you ever opened your doors? Like literally, how did you do that? Because that's such a crazy story.

Speaker 2:

It is because what people think that may not work has worked very well for me, and I think that one of the things that we need to keep in mind about our businesses is not just about tactics and strategies, it's about our mindset.

Speaker 2:

We have to develop a business mindset, because what I find with therapists, with us, is that we were not taught business in school. We were taught that we are here, created just to help people. There is an understanding out there that therapists are poor, that we are offering our client services that we should be getting ourselves. That's what I hear all the time Like, oh man, I don't make that much. I should be applying for these things, not just like my clients, right?

Speaker 2:

And I wanted to break with that stigma, and what I did was I created a marketing strategy. My strategy was to break the stigma of social services and mental health services in the community, that people can have access to these services, right, no matter what, and so I decided that I was going to have a website, and I decided that I was going to use psychology today and that I was going to do some traditional marketing. Those were the three things that I used initially. A website that I got a pre, you know, one of those pre-made websites.

Speaker 1:

Like Squarespace, something like that.

Speaker 2:

I used to play monthly. And then psychology today and traditional marketing.

Speaker 1:

So when you say traditional marketing, what do you mean? What was included in that?

Speaker 2:

So and that included for me developing relationships in the community, with the doctors' offices, with local communities right, and people bringing material, letting them know what I was up to connecting with the people that I knew already in my network that I was going to be doing private practice and, honestly, I really didn't think I was going to have as many people on that wait list.

Speaker 1:

I was thinking yeah, so did you. Well, I'm thinking a lot of people have a website and a site today profile, but that doesn't bring in 150 people. But this, what you just now said so casually, is not a casual thing. You marketed to doctors' offices, to community organizations, I'm guessing to people that you knew, and were you taking them brochures or business cards? Were you taking gifts to people? Did you have lunch and coffee with folks? Were you just saying, hey, this is coming, I'm going to be opening. It's not, I'm not there yet, but I'm going to be. Is this like you were sort of like the pre-sale in a way? Is that what you were doing?

Speaker 2:

So what I did? The first step that I think we need to do is we have to have an intention, we need to understand and we need to identify what we really want.

Speaker 2:

A lot of times we are too vague in what it is that we desire and our goals and the things that we want to accomplish, and one of the things that I'm good at is when I want something, I want something, and I'm going to be very specific in what I want. After that, I picked my strategy. The strategy that I was going to use was to allow people to know these services are available to everyone. There's no stigma. I can go to your home or I can do this for you. You don't have to leave your house. You have 20 kids and you can't leave because you don't have transportation. I'm there, and then I created a very intentional, not just one psychology to the profile. I have various of psychologists today profiles.

Speaker 1:

Oh, that's interesting. Okay, tell me about that.

Speaker 2:

I have a few psychology to the profiles and even for the people that are higher, they don't only have one psychology to the profile, they have one or two or three psychology to the profile and they're bringing in very intentional ways to trigger Google Google, because that's where it shows up in Google. So we do that. We just don't write genetic copy, we write specific copy to the ideal kind of that particular independent contract or employee, and that's what I did for mine. And then after that I created a brochure and introduction letter that I will send to people or bring to people, and then I presented myself the first time. Or we send it by email, by mail, and then we will follow up Like back then, go ahead.

Speaker 1:

Yeah, I want to ask a little clarification. Two things you know you're not just having one side profile, you're having more than one side. Today profiles a new idea which means you're paying for two or three profiles. Right, you're paying two or three times a monthly amount, but what was the difference? Were you creating a profile with a different zip code, with a different target audience? Three profiles that you had.

Speaker 2:

One profile always goes with the person's name where the picture and the name, and the other profile goes with the person identifiable ideal clients. They're a credential but it goes under the practice name.

Speaker 1:

Got it.

Speaker 2:

What I do is the SIP codes that I utilize for the that one profile. I don't utilize it for the practice. I use different SIP codes. So we have a broader reach of audiences and the copy has to be created as specific to the ideal client that that person serves. Yep, I guess it's true that we pay one, two, but how much? $60 for two profiles one client. One client would pay for that.

Speaker 2:

Right right session Right absolutely One client would pay for that and I have one profile since I started that. Hundreds and hundreds and hundreds of course, hundreds of course.

Speaker 1:

Yeah, yeah.

Speaker 2:

That profile is like on fire. Thousands, like hundreds of thousands of people has looked at that profile.

Speaker 1:

So that would be a good thing for people to go look at as an example for sure. Right Cause I will tell you like one of my pet peeves is psychology today, profiles, because they are, and no judgment. Not trying to judge anybody, but we are not taught this, so nobody knows how to do it another way. But they are all incredibly vanilla. They are all. They all say the same thing, they all sound the same. You can't tell anything about the person who's doing the providing the service and you can't tell who they serve. It drives me a little nuts, but so in the very-.

Speaker 2:

You'll have to go take my out then.

Speaker 1:

Yeah, I'm going to. You got it. I should tell everybody we should put a link to your site today profile. But when you start, you were just getting started. I mean again, you had a full-time job, this was a side gig. Did you from the beginning have a brand or a practice name, a business name, plus your individual personal name? And so you, right from the beginning, you were profiling the practice quote and yourself. Okay, that's really smart.

Speaker 2:

I'm just from the get go, the first thing I did was register my name. I, from the get go, I have my logo. I had my identifiable ideal. Clients were families that I was serving and I presented that to the doctor's office. I presented that to the people and then I would go back if they wanted to meet me so they can ask me a question. I would come back and answer those questions and to these days, the doctor the first doctor office that I can still remember where they're located they still send referrals every single month, not one month. They don't send referrals.

Speaker 1:

Love it. So that was my second question. When you went around to doctor's offices, for example, were those cold calls? Did you just walk in the door and talk to the receptionist, or did you call them in advance? Did you know somebody in that practice Like were, how did you do that part? Because that I also try to encourage people to do that, but it's scary for people to have a hard time with that.

Speaker 2:

So, yeah, so some of them will send material in advance in the mail and then we will follow up with them, yeah, With the phone. And then my secretary was doing like five hours a week. You know that's very little, like three, four hours, like that. Then she will follow up and then she will schedule an appointment if they want to meet me and I will go and see the staff and explain my mama services.

Speaker 1:

So I want to show some. You just did something there that's brilliant that I don't know that people will catch. So did you have an assistant right off the bat? When you, even before you had an office, before you opened your practice, did you have an assistant? He was making calls for you.

Speaker 2:

That was helping me.

Speaker 1:

yes, Was it somebody local that you knew, or was it like an online VA, something like that?

Speaker 2:

No, it was somebody local that I knew I was paying her. You know those small hours until we started and as I grew I continued to hours and then you know the rest of history. So from the get go, I have never done anything in my practice, like not. But be the genius that I am, do therapy and being a business owner, I don't do anything. I've never done building, credentialing, answering phones, none of that stuff.

Speaker 1:

You have somebody else. So that is also unusual, that you were in building mode and you said I didn't feel like I couldn't afford, couldn't quote, afford, unquote to rent an office space. So you were going to people and all that stuff. But yeah, you, by golly, you made it a point to quote, afford, to bring on a team member from the very beginning who helped you get the word out and what I there's, I'm going somewhere with this. You had this person call the doctor's mail something, call them, follow up and ask them if they would like to meet you, and if they would, then she or he would set that up for you. So there's a little psychological bit to this that most people are not gonna know that I wanna highlight.

Speaker 1:

When somebody which is an unusual thing and it's brilliant when someone else introduces you, it automatically elevates you, it automatically makes you, it heightens your credibility and it elevates your importance, in a way, your perceived value. So when you have an assistant who sends out the letter and the brochure or whatever, and an assistant who calls and follows up and goes, she's awesome, she's going to be launching her practice soon, she's about ready to start seeing people. Would you like to meet her. Sure, I'd like to. Who is this person? Right it automatically. And I'll tell you where I learned that was running for office. I learned that running for office. If I had someone go with me knocking on doors and they introduced me to people as a candidate, it automatically did. It automatically elevated me in a certain way and that's that's one of my goals?

Speaker 2:

yeah, and one of my goals from the get go was to establish myself as a leader in the community, and one of the things that I find that therapists struggle with a lot is they don't want to talk about themselves, or they feel uncomfortable, or the people talking about them, who they are, we feel uncomfortable. Quote unquote bragging about who we are and all these things.

Speaker 2:

And what I found is that we need to position ourselves. We need to be in a position of leadership right. We need to be in a position where people say I want to go to her because she's a leader, she's doing something. Even your clients will look at you differently.

Speaker 2:

When you are engaging in certain type of behaviors to attract them to be your clients, and from the get go, from the get go, my purpose was to establish myself as a leader in the community, as the go to practice in the community. That's my goal and that's still the goal, and we still practice in some of the things that I practice. Day number one Because of what?

Speaker 1:

Sorry Belle, this is so cool. You, from the beginning, wanted your practice to be the go to resource in your community. From the beginning, you wanted to be the place. So that. I love that, because that's exactly how I started my practice as well. Back in the day, when I started a group practice, I wanted it to be the place that everybody thought of first. But I wasn't coming at it from a bragging point of view. I wanted it. It was like I want to help, I want to, no matter what you need, I want our place to be the place that does that and that has served you well, hasn't it? That leadership has served you well.

Speaker 2:

And I think that we need to build a mindset that we I hear a lot of therapists. I'm just a therapist and I'm like what does that even mean? You are just a therapist. Double vocabulary doesn't highlight. You are a business owner, you are a leader, you have knowledge, you are an expert, you are a person that has the potential to change somebody's life just with one word, and you think you're just a therapist because we were made beliefs.

Speaker 2:

This is what we have to change the mindset. We have to shift, switch that little chip there that says I'm just a therapist, I'm just here to serve. I'm supposed to save everybody else, but yeah, also I supposed to be poor and if I don't have a husband who gives me insurance, then I can't. You know what I mean. Like those type of conversation and the mindset. It will keep people away from really building a business. I have a business, I'm building a company, I'm building a kingdom, I'm building a legacy, I'm building something humongous that will impact the life of a lot of people. So when you say that to yourself, you go from I'm just a therapist to I am a leader. I am here to change people's lives. I'm here to provide job opportunities to others. So we need to shift the mindset that we are just a therapist. Being a therapist is one important duty in this society. It's not just a therapist. We change lives, we change mindsets. We save marriages. We should save kids.

Speaker 2:

We do so much and we are just therapists. And we need to shift the mindset. Because when we shift our mindset from this idea that we are just therapists to a business owner make different decisions, you no longer gonna allow yourself to be answering those phone calls.

Speaker 1:

There's no need.

Speaker 2:

I use someone to do one hour per week. If that's what you can afford, Two hours per week, it's okay. Then you can add more hours as you continue to grow. So I think that what has helped me is that I am not your typical therapist.

Speaker 1:

That's an understatement.

Speaker 2:

Yeah, but in regards to mindset, I am a business owner, I am a CEO and I position myself as such.

Speaker 1:

Yeah, yeah, yeah, yeah, and you feel really strongly about this. I think we need to take the word just out of our vocabulary. I'm not just anything, I love that and I 100% agree with you, 100%. So you have a multi. Are you in the multi? Are you in seven figures in your practice at this point yeah, over 2.5,.

Speaker 1:

we made it here 2.5, awesome, y'all listen to this. So today I know that you're doing all kinds of things You've got you're still doing the in-home person, you're doing telehealth and you've got like 40 something people working for you.

Speaker 2:

At this point, Well, since you and I met, we hired, you've hired some more.

Speaker 1:

so what? You are like a rocket taking off. So how many? What's your staffing look like today?

Speaker 2:

Yeah, A clinical like 45.

Speaker 1:

45.

Speaker 2:

Total, total.

Speaker 1:

Yeah.

Speaker 2:

We are about like 65.

Speaker 1:

Because you have. What administrative help? What kind of team do you have? No, what?

Speaker 2:

kind of team I have. So I have two IT guys. They're the part-time, the young people. I have my service coordinator, slash office manager. She's soon gonna transition to just office manager because I'm hiring a phone person that can answer the phone's life now, from May 30 in the morning to 7pm. We're gonna have two people doing that work.

Speaker 1:

Wow, that's huge, we do have a billing department.

Speaker 2:

I never done billing. I don't know how to do billing and I'm not interested in learning either. That's why I hire people that are competent, that they're genius in that we have a credentialing department that takes care of all the credentialing from all the therapists, that we hire. I have a writer, a professional writer, that writes every single profile for our website and for psychology today, because it's very intentional, very intentional of the work that we do. We have our payroll department and we have an HR department.

Speaker 1:

Goodness gracious, that's a lot. Are your staff? Are they W2 employees or are they 1099 contractors, or do you have both?

Speaker 2:

I have both. I have independent contractors are the fully licensed people. So I have psychiatric APRNs. I also have people who do just immigration evaluations and psychological evaluations.

Speaker 1:

Oh, wow.

Speaker 2:

So each person in my practice works with the people that they want to work with. I don't assign just clients to anyone People hear. The first question is who is your ideal client? And you will believe that therapists have a hard time.

Speaker 1:

Every therapist that does an interview with me.

Speaker 2:

They're like will you be my ideal client?

Speaker 1:

I don't know, I just wanna help Everybody.

Speaker 2:

I wanna be everybody. I said well, I know we were taught to work with everybody, but who do you love working with?

Speaker 1:

Yes, yes, yes, yes.

Speaker 2:

Smile in your face when you do the work. So we have I have my accountant. I have one part-time assistant, I have a full-time assistant, slash social media manager. I have my graphic designer.

Speaker 1:

All of these are in-house. These are not people outside that you contract with.

Speaker 2:

These are in-house. I have independent contractors. Those are in others.

Speaker 1:

Yeah, yeah, yeah. So you mentioned APRNs, which is psychiatric nurse practitioners, right? So you've got prescribers in-house, you've got people in-house who specialize in immigration, psychological values and so forth. That's fantastic and that's a niche. That's a really unique niche and probably well-served in your area. And then you had I love, so I was curious about the level of individual among your providers. Do you set the rates for the practice as a whole or do they? Is it a front door that everybody walks through, a digital front door, or a real front door that everybody your clients come to and then it goes from in there, right? So you have a system for how people pay you that kind of thing, right? Okay? And your insurance you take insurance and self-pay. Is it both?

Speaker 2:

We take all the insurance, including state insurance. Here is Medicaid. Also, remember that I have office space in New York and we do have APRNs in New York and we have therapists you're not many. I'm still like breaking in New York. It's a really hard state to break through, but not giving up. As you already know, that's not an option. So, yes, so everybody comes through one door and that door they get assigned to different therapists depending on the therapist specialist and who they're working with. We don't assign clients that therapists are not. They're not. It's not part of the ideal client. So it has to be part of the ideal clients, especially what they want to work with. We have a monthly team meeting for independent contractors. It is voluntary because they're not my employees but the W2, which are usually the pre-licensed people they are meant to come. I have two part-time clinical directors.

Speaker 1:

Wow, I love this. I love this.

Speaker 2:

I have two part-time clinical directors. I have one director for the In-Home program that's called the FIF the FIF.

Speaker 1:

F-I-H-T-H. English is your second language. Let's point that out. Yeah, I know, Sometimes I have a hard time.

Speaker 2:

So that is to provide services. I do have now a marketing shift officer. He's going to be overseeing all the marketing, all the marketing efforts and everything, both online and traditional, including advertisement. So we're going to scale up to more refined marketing strategies like TV, radio billboards.

Speaker 1:

Oh, you're going all out. Yeah, all of that stuff.

Speaker 2:

And I just hire a market manager. She's going to be our own foot person. I'm testing that here in Hartford County where she's going to go and build relationship. Remember that work that I used to do back then.

Speaker 1:

Yeah.

Speaker 2:

Now I have someone that she's going to go do build those relationships.

Speaker 1:

It should be like your ambassador. It should be your ambassador. And you have people you've got like two or three locations at this point, or four, something like that.

Speaker 2:

Right, so we have yeah, we have office space in Denver, connecticut, hartford, connecticut. I'm about to open an office in Bloomfield, connecticut. We have office in New York. We still have office in Massachusetts, by Massachusetts. It's another state that you have to like breathe a couple of times.

Speaker 1:

While crossing state lines. Instantly, you're in a whole new set of rules and a whole new set of complications. I'm sure.

Speaker 1:

But we're not giving up. No, it's not in your nature, I don't think ever. You're smart enough to know when you need to pivot and you will do that. But I don't giving up is not in your vocabulary. I got that, yeah. Yeah, it's super impressive to hear all this and very unusual, but what drives? I think what's so significant about you is, number one, that you have this business background, so you already were thinking like that. But number two, you are so unapologetic about what you're building.

Speaker 2:

Can I ask you a question? Yeah, yeah, sure. Who do we need to apologize to?

Speaker 1:

Yeah, who is it For real?

Speaker 2:

Who do we need to apologize to? So we just need to show up as who we are, what we want, what we desire, what we believe that we deserve, and we deserve to fulfill a purpose period. So for me, it's like, actually, I don't even look at my, I only look at my competition. When I want to see what my competition is not offering, so I can offer it. That's right. We are working on creating a program called actually a program, and we're going to write a book as a practice called Beyond the Therapeutic Share. Oh, cool, okay, Because I believe that the missing link, the missing in mental health, is personal development, and I want to be able to give my clients the therapeutic part and the personal development part where we can do like online courses. We're going to write a. Our practice is going to write an anthology. Every one is going to write a chapter of the book.

Speaker 1:

I love that.

Speaker 2:

Groups, yeah, or shops, seminars. Let's get people from the share to a journey of personal development.

Speaker 1:

That's not much. We're not just healing, we're not just solving problems. We're not just fixing something that's already that's broken. We are growing human beings here who are going to have a full and lovely life. I love that. Sorry, bella, I love that Such a big thinker you are. What are the things that not everyone who hears this wants to have an empire like you're building, but everyone who's listening to this wants to be successful in some way? What do you think are the key? What are the drivers for any therapist who have, maybe not a million dollar practice maybe I have a million dollar practice, maybe a $200,000 practice, but a still a financially sound practice? What do you think people need? What makes that work for folks?

Speaker 2:

I think I'm going to disagree with you. Okay, hear me out. Okay, I believe that we all want to build an empire but, there's different sizes of empires. Maybe your empire looks like two therapists and yourself, and that is success for you.

Speaker 1:

That's your empire, that's your legacy.

Speaker 2:

That's how you feel comfortable. That's where you feel comfortable.

Speaker 1:

If you want to have a half a million part of practice.

Speaker 2:

You can do that A million, multimillion, 20 million, 30 million, whatever, whatever billions, If it's a matter you can have whatever size of success that you desire, and every success is good success. Even the woman that decides to stay home and take care of their children, she's successful.

Speaker 1:

Yeah.

Speaker 2:

Right, yeah, I mean, it's not about how big the goal is or the dream is For me. It's me helping you understand that your vision is important and if you, if for people, your vision is supposedly called a small, that is a huge vision, because your vision is important to the world, your mission is important to the world, your purpose is important, because that potential that we have inside of us needs to be brought to the world right, Right yep. More concise, smaller, whatever you want.

Speaker 1:

Right, concentrate it, your ideal practice.

Speaker 2:

Yeah or whatever. This is my ideal dream.

Speaker 1:

Yeah.

Speaker 2:

This is my ideal dream. Maybe your ideal dream is different, but it is your ideal dream and I think that, and I believe that everyone deserves to have exactly what is ideal to them.

Speaker 1:

Right, whatever that looks like. Yeah, yes, and you're really hammering home the importance of mindset, how you think about success, how you think about what you bring to the table. But you're also you talk about marketing a lot and you have a completely different approach to marketing. It's very creative and it's very and it's multi-level, multi-faceted, right. What do you think is what's the mistake that people that too many therapists make in private practice when it comes to marketing? What do you think? Where are they tripping themselves up?

Speaker 2:

Thinking that they don't need marketing.

Speaker 1:

Ah, that they don't need it at all. What brand?

Speaker 2:

Yeah, even the dollar store has a brand. Every clothing that you wear has a brand. Everything that you use, from the headphone, from everything, the hair color, everything has a brand. So, therapists, we believe that we don't need a brand, that we don't need to market, and that is something that hinders us. I get people applying all the time that have their own private practice and they want to work and supplement their private practice. We work that I will provide to them. Why? Because they don't think that they need to market. They think that word of mouth is sufficient and it's not because it's not predictable. Nothing that is predictable is going to get you the success that you want. Now, there's different levels of marketing, of course. If you want a more like chic, like a smaller beauty kind of thing going on, well, you create a marketing strategy and a tool and a tactic that will feed that that you're trying to accomplish, but everything that you have is because somebody marketed and somebody said I have something that you need.

Speaker 2:

But, we are no different, but we think that we're different. We think that we shouldn't market because we shouldn't have a brand. You need a brand. You need to market it, because even that small practice that you are building, you must have an exit plan for it to sell it. Don't just close it. No, no, no, sell it.

Speaker 1:

Sell it. Listen to that. Okay, I want to put a pin in that. That's practice. That you've got, whatever size it is, you need to have a plan to sell it. I wish someone had told me that when I started my practice, because I did not know that Until it was almost too late. That's a powerful bit of advice right there, from the beginning. Be thinking about your practice as something you're not just going to close when you retire or you move into something else. You sell it, yeah.

Speaker 2:

You sell it If you made $100,000 from that practice this is the price If you sold it and they give you $20 million. That's also successful. You want it, that's what you desire From the get go.

Speaker 2:

Have an exit plan. I know what my exit plan is. I have two exit plans. One exit plan is my son wants to go to medical school. He wants to become a psychiatrist. One exit plan for me is to pass it on to him. If he chooses not to go on that path, then I'm going to sell it. You need to have an exit plan, you can't just shut down or close down something that you work so hard for.

Speaker 1:

Sell it.

Speaker 2:

If you make $25,000 from that. If you don't want the $25,000, then do it to me. I know what to do with it.

Speaker 1:

If you don't want the $25,000, then do it to me. I know what to do, I know what to do with it. So what does a brand mean for private practice? Because, you're right, dollar General, I can see that, mcdonald's, I can see that. But what's a brand when I am a solo provider, renting an office space in a big building in some city, somewhere? What does a brand look like for me?

Speaker 2:

A brand is about your messaging. What problems do you solve? How do you help people? How do you help them? What do you help with? What do you help with and how do you help them? It's creating that message that, for example, the messaging of our practice is that we empower women suffering from depression and anxiety to build meaningful relationships with their loved ones. So we want to have them reconnect with their purpose, find who they are if they're depressed, to help them out if they have a sexual relationship problem, whatever that is. We empower women. And even when people come because they apply to my practice and you ask them what do you think about sort of a practice?

Speaker 2:

She's empowering Because I'm not just empowering the people that we serve, but I'm empowering the people that come and work for us. I want them to be the best that they can be. So a brand is about your messaging who you are. It's not about building. It's not about building. I mean, remember where Amazon started their business. Remember where they started I actually don't know yeah.

Speaker 2:

They just had a message and how they were going to solve a particular problem and they were the solution to that problem. Become the solution to somebody's problem. Stop serving everybody. You cannot serve everyone. Pick your people, call it niche, but I call it your specialty. What do you specialize on? What is your genius? Right? I'm a genius inspiring motivating people, writing books, getting people out of their heads and getting into movement. Right. So I want to only do the things that I am a genius.

Speaker 1:

I don't want to do it.

Speaker 2:

I don't want to do billing, I don't want to do the marketing. I don't want to do it. There's people out there that the universe gave them the purpose to be the person that's going to help you grow your brand.

Speaker 1:

Yeah, you're saying stay in your lane, do the things that you're good at and bring on other people to do the things that you're not focused on what you're good at. And I really want to highlight what you just said you can't serve everybody.

Speaker 1:

Oh, you can't so be the solution to someone's problem. But which problem do you want to be the solution to? And I agree with you, it is hard. I have so much trouble. That's not the right language. It is one of the biggest obstacles or challenges that my coaching clients have is identifying their specialty, what they want to be known for, who they really want to serve, who they love and their clients. Absolutely, yeah, yeah.

Speaker 2:

So your brand is.

Speaker 1:

What you're known for is how.

Speaker 2:

I think of it. Yeah, yeah, think about this.

Speaker 1:

Yeah.

Speaker 2:

When I was diagnosed with two brain aneurysms back in 2009, I was like my doctor called me and said sorry, belle, my primary doctor, the MRI came back, you have to bring aneurysms and we need to plan for treatment. When I went to his office, he told me well, I'm a general doctor, I don't do, I don't do brain surgeries, he's a general doctor. He's stating his lane. He was like I can't help you. We need to find someone that specializes in this and after seeing doctors in New York, ohio, florida, connecticut and Boston, Wow.

Speaker 2:

I found Dr Karushi and you know what I liked about Dr Karushi, what Dr Karushi lived and fed his family by repairing brain aneurysms. So should I go to a general neurosurgeon or should I go to Dr Karushi? That, in and out, that's what he does every day of his life.

Speaker 1:

Yeah, yeah Right.

Speaker 2:

Well, let's be realistic. The general neurosurgeon would have charged me $25,000 for the surgery. Dr Karushi, it was a million dollars. My surgery was a total of $1 million. Goodness gracious, you know what Specializing something. He knows things that that other surgeon don't know. He utilized machinery and all this stuff that the average person didn't know about, and that he is part of the reason why I'm here.

Speaker 1:

So what's that? What did?

Speaker 2:

I mean, sure, I'm paying a million dollars to this man and they're insuring and they're hospital and all the things. Of course was worth it, but Dr Karushi was not walking out there saying I fixed every single brain issue that there is under the sun.

Speaker 1:

He said, no, I only repair bring back the reasons and when he said that and he started explaining himself.

Speaker 2:

I was like this is my man.

Speaker 1:

He knows what he's doing. He knows what he's doing.

Speaker 2:

Yeah, what he's doing so we therapists need to think about that way. You can even be a generalist and charge $100 per session, or you can specialize in something very specific and earn more money.

Speaker 1:

And what I love about this is that you have found a way because you are clear about how to make money from the beginning to provide services for people who can't afford as much. You take Medicaid. Oh yeah, Is that right? So it's not that you only serve the Uber wealthy.

Speaker 2:

Oh no, actually you serve everybody, yeah, and actually we have a grant that serves undocumented folks.

Speaker 1:

A grant that serves undocumented folks. That's great. So, which is what I always come back to, when you make good money and you run a business that operates like a business, you can find lots of ways to help people, lots of ways to make a difference. This is what we bring to the table when we allow ourselves to be as successful as we are meant to be.

Speaker 2:

Sorry.

Speaker 1:

Bill, I love the way that you just called that out and are like no, everybody wants to build some kind of an empire, even if it's just you or you and two people, somebody.

Speaker 2:

you want something, it's an empire.

Speaker 1:

Yeah, it's still an empire. I love that. So tell people first of all what's the name of your practice. I know that you are doing lots of things, but what's the name of your actual practice?

Speaker 2:

SM Psychotherapy and Counseling Services.

Speaker 1:

S as in. Sorry Bill.

Speaker 2:

No.

Speaker 1:

As in Martinez, no no.

Speaker 2:

Samuel Martinez, my son's last name. Samuel Martinez Psychotherapy and Counseling Services. Most people think it's Sorry, bill Martinez.

Speaker 1:

Yeah, okay, this is different.

Speaker 2:

I just told you that's different.

Speaker 1:

No, it's out there Awesome, because I think people might want to go look that up and I want to make sure we link to your practice in our show notes. You've also written a couple of books. You've got a new one coming out and you were just now talking about a third one you've got planned. Tell us about the books that you've got out there and where people can learn more about you.

Speaker 2:

So my first book is a book about resiliency, and I told my stories of how I overcame challenges.

Speaker 1:

Unbreakable.

Speaker 2:

It's called Unbreakable and it's still my stories of how I overcame I can send you a copy, wendy. You know how I overcame immigration, brain surgery, the loss of my unborn child at 36 weeks of gestation. I talk about the women around me. I talk about overcoming religious trauma and then I talk about how I open Essence Psychotherapy Counseling Services some of the challenges. And then in that book I wrote a chapter about business and this other book is the answer to that chapter Unbreakable. It's called Multi-Million Dollar Private Practice how to build a mental health practice that creates a massive impact, support your dreams and generate millions of dollars consistently every single year.

Speaker 1:

Love it, love it. She's got and is that out or is it available for pre-sale?

Speaker 2:

That is on pre-sale. If you go to mndppbookcom, I am gifting a thousand dollars of bonuses to those that pre-order. It's a pre-order on bars and novels right now.

Speaker 1:

Okay, great, we'll make sure we link to all that too. It looks really cool. Both of those books look really cool. You are a phenomenal creator. You're really good at recognizing a problem and coming up with not just one, but many solutions, many ways to address that problem. You're really good at finding new ways to serve people and new ways to create income as well, and I just I adore this. Sorry, baila, you also have a wicked sense of humor and it's just. It's really really, really, really fun. So where would you want people to go who want to like I want a little bit of what she's got? Where do you want them to go?

Speaker 2:

First, before I say that, I want to say that remember when I told you in the beginning, when I was a little girl, I wanted to become a philanthropist.

Speaker 2:

So, I added this it's not just for me. A lot of this is also to help other people. We have a nonprofit organization called JC Precious Mind Foundation, in the honor of the baby that I lost at 36 weeks of gestation, and what we do is we offer all services financial, school, education, therapy, everything to children in the Dominican Republic suffering from especially services Down syndrome, autism, et cetera, et cetera. So this is that just for me. This is so much bigger than me. I'm just the vehicle that the universe has selected to bring it into fruition. And now how can you find me? I'm everywhere. You can go to wwwSoriBelMartinescom. That's where you're going to find all the services that I offer. I offer courses, I have online courses, I do seminars. I do the things right To help other private practice owners to become who they want to become. A million dollars is just a number. It's a number of how many people do we impact every single year? Two million, three million, 20 million. It's just a symbol of how many people we are impacting in the community.

Speaker 2:

And you can find me on social media. Sorry about Martinez, I'm on YouTube. I have YouTube videos teaching different aspects of what I teach about resiliency how to become resilient in your business, all of that stuff. You can find me on YouTube at Sorry about Martinez. Linkedin Sorry about Martinez. Instagram is therapist underscore. Sorry about Martinez.

Speaker 1:

I've been featured. We'll be sure and drop all that in the show notes. I know that you have a framework around how to build a multi-million dollar practice and that's what's your new book that's coming out is going to be addressing, and I know you've got coaching around that as well, and I hope people will take you up on it, because the world needs more of what you are bringing and I love that. The foundation I didn't know about your foundation. That's beautiful.

Speaker 2:

Yes, really beautiful. Yeah, and it's growing. Now what we're going to do is we're going to start helping women, the moms of the kids, open their own home-based businesses so they can become sustained and they can help their kids.

Speaker 1:

Super cool. Yay for you. You are really something that's fantastic. So talk about a ripple effect, and I will just. I want to say this is what I think happens when women are successful, and I'm going to show. You can accuse me of being biased if you want to, but I think when mom is happy, everybody's happy. That's true. I really do think that when we do well, we tend to make sure that people around us are doing well in big and small ways, and you are the epitome of that, the epitome of life. That's really great. This has been such a fascinating conversation and so so much more than I think a lot of people are used to hearing about. So thank you so much for sharing your vision, your big dream and the reality that this dream is with us. It's really awesome. Is there anything, as I bring this to a close, is there anything I have not asked you? Is there anything we haven't covered? Is there anything that you feel called to share that you feel like would make this conversation complete?

Speaker 2:

What I want to say is this I know that my dream are humongous and I also know that I am a successful person, but also I want you to know that we're all successful and, whatever my need to or miniature it, that we want to bring that success into the world. You have every single potential inside of you to bring it. Don't let anyone to tell you any other way, any other way, you have everything that it takes. Go do it, find the tools, read the books, read about how can you become a real entrepreneur? It's not telling people I have a little practice. No, you have a business. You have a business that has the potential to change the world.

Speaker 2:

You know why? Because one person has the seeds of five generations. And that could be the whole world in itself.

Speaker 1:

Whoa, that's a writer downer. One person has the seed of five generations and that can change the world. Wow, that's beautiful. What a powerful way to close this. That's great, and you are so right, so stop saying I'm just anything. I'm saying you already have what you need inside.

Speaker 2:

You're smart, you're beautiful, you're great, you're amazing. You are everything that you need. You are. You just need to allow it to just come out.

Speaker 1:

Show it Nobody to apologize.

Speaker 2:

There's nobody to apologize to Love it.

Speaker 1:

Thank you sorry, belle. You are such a treat. I'm so glad I've got to meet you. I hope I'm gonna be following you. I wanna keep up with how you're doing and I know that my audience is going to just like soak this up. Thank you so much for being here today. This is just really fantastic.

Speaker 2:

It was a wonderful conversation. Thank you so much.

Speaker 1:

So, y'all, I hope that you have gotten something out of this. I hope that she has got you thinking and some really new ways about what's possible for you. I hope she is stirring you up because she's right, you do have this already inside, whether you know it or not. So quit dimming your light. Let it shine, people, let it shine. All right, everyone. Have an awesome week and I will see you next time right here on Ideal Practice. Bye everybody.

Speaker 1:

If this program has come to be important to you, it would mean so much to me if you'd be willing to take just a minute to do one or two things. First, would you follow or subscribe to the show Right here at Ideal Practice? Following me helps you because you'll never miss an episode, and it helps me too, for the same reason. To do that, all you have to do is go to the show page for Ideal Practice on Apple Podcast or Spotify or wherever you happen to listen to podcasts there, all you have to do is click on the plus sign that usually you'll find at the top right-hand corner, or click on the word follow, which will be somewhere on that page. That really is one of the most important things you can do to support the podcast and support me While you're there.

Speaker 1:

It would be extra special if you'd be willing to give me a five-star rating and a review and share your favorite episode with a friend, a colleague, someone you think could use this information. Could you do that? I promise if you do, I will love you forever. The truth is, you matter a lot to me and I value your support more than words will ever convey. So if you do that or any of those things, that would just be beautiful. Thank you, sweet friend. I appreciate you more than you know and I will see you back here again soon. Wow, wow, wow, wow, wow, wow, wow, wow, wow, wow, Wow, wow, wow, wow, wow. Thank you.

Empowering Business Growth in Private Practice
Starting a Successful Private Practice
Building a Business and Shifting Mindsets
Building a Successful Therapy Practice
Branding and Marketing in Private Practice
Building a Mental Health Practice
Request for Five-Star Rating and Review