Storytellers: Behind the Scenes
This podcast was created by Jodi Goren-Rode to share unique perspectives from successful creatives spanning genres and roles within the filmmaking, entertainment, television and marketing/pr industries. Our guests offer a broad take on business from their own lens by sharing their behind the scenes stories. You’ll hear from on-cam talent as well as producers, directors, editors, writers and more each working as Storytellers in the media industry. Some of their stories have never been shared publicly before now! Listen closely If you’re new to the field because you’ll also get tips about how to break in to the business and the do’s and don’ts that may alter your approach for finding that next gig!
Storytellers: Behind the Scenes
Wendi Caplan-Carroll "Everyone has a Unique Story"
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Jodi
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Season 1
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Episode 4
In this episode, Jodi is joined by her longtime friend Wendi Caplan-Caroll. Wendi is the co-founder of Square Biz Marketing and Advertising which provides deeper and more local solutions to B2SMB Marketers. Her company helps brands tell their stories and connects them to membership organizations, referral partners and local influencers. Listen to her and Jodi backtrack through her career in radio and marketing as well as provide advice for people starting out in the industry and how they can utilize their uniqueness to propel themselves into the fascinating world of media, film and entertainment.