
Healthy Brand with Howie Chan
Healthy Brand with Howie Chan
EP. 28 Building Brands, Businesses, and Careers in Medical Devices with Patrick Kothe
Pat Kothe is the CEO of EM Device Lab, a medtech company focused on bringing treatments to emergency medicine. He is also the host of Mastering Medical Device, a podcast to help med device professions accelerate their career.
Learn more about Pat
Lessons
· Brand is reputation
· The curse of knowledge
· Transitioning from a product focused startup
· Mistakes and red flags in hiring
· The importance of a brand audit
· Differentiating your brand
· Owning your entry marketplace
· Understanding the customer
· Moving up your career
· Recognize the fallibility of your leaders
· The aha moment in Pat’s life
Episode website URL:
https://www.healthybrandconsulting.com/podcast/patkothe-ep28
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