Lead with Heart | Philanthropy, Nonprofit Leadership, Nonprofit Management & Fundraising

E56: Connecting with Your Nonprofit Supporters with Jane Pfeiffer

Haley Cooper | Certified Fundraising Executive (CFRE), Certified Stress Management Coach, Certified EmC Trainer Episode 56

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0:00 | 32:19

On today’s episode of Lead with Heart, I am excited to have Jane Pfeiffer as my guest. Jane is the founder and president of Fieldtrip - a cause-driven agency that amplifies nonprofits and the impact they make.

Jane and her team recently surveyed 400 participants to explore people's thoughts and feelings about supporting nonprofits. She is sharing the fascinating insights from that survey with us and discussing how nonprofits can better connect with and engage their supporters.

This conversation gets juicy, so you’re not going to want to miss it!

In this episode:

  • [04:14] The challenges nonprofits face in engaging multi-generations of giving
  • [09:44] The primary motivations that drive individuals to support nonprofits
  • [12:05] The three different donor attitudes and how to engage them
  • [23:26] Improving nonprofit communication strategies
  • [27:10] Building and maintaining nonprofit supporters


RESOURCES

Find the study here.

CONNECT WITH JANE
LinkedIn: Jane Pfeiffer
Instagram: @wearefieldtrip
Website: wearefieldtrip.com
Email: janep@wearefieldtrip.com


Send Haley a suggestion or request via text HERE!

My book, Sow, Grow, Lead is live on Amazon! It shares my journey of starting a nonprofit in Malawi and offers practical strategies for nonprofit leaders to create real impact.

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CONNECT WITH HALEY
Haley is a CFRE, Stress Management Coach, and EmC trainer. Founder of The Savvy Fundraiser, she brings experience in human services, homelessness, and youth nonprofits. She specializes in EmC, leadership, board development, and fundraising, empowering nonprofit leaders to build thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
YouTube: thesavvyfundraiser
Produced by Ideablossoms