So Can I

Building a Commission-Based Art Business with Kelly Pelfrey

Lauren Cunningham Episode 201

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0:00 | 55:46

Today I am joined by Kelly Pelfrey! Kelly is a contemporary impressionist painter known for her expressive brushwork, love of light and shadow, and ability to capture the beauty of everyday moments. Her paintings often feature people in natural, unposed settings—scenes that feel more like memories than formal portraits. Whether she’s painting a quiet coastal landscape, a sunlit floral, or a nostalgic moment between loved ones, her work is rooted in warmth, movement, and a strong sense of place.

In addition to her studio work, Kelly is the host of Behind the Brush, a weekly podcast where she shares honest conversations and practical insight for artists building a full-time career. She is also the co-founder of The KP Art Collective, an online gallery connecting collectors with original work from artists across the country.

In this episode Kelly and I talk about her journey to becoming a full time artist, her podcast & collective, why she is mainly commission-based, and so much more! 

Samaritan's Purse

Kelly's Website

Kelly's Instagram