Inclusive Innovation: Faith McGee and Natashia Tjandra from EA Discuss Designing for Everyone Artwork

We're In Research Too

We're in Research Too is the show that is designed to drive diverse voices to a market research related field. Sponsored by real time insights platform suzy and the insights association south central chapter. How can we drive diversity in roles that leverage research to make business decisions and why does this matter?

All Episodes

We're In Research Too

Inclusive Innovation: Faith McGee and Natashia Tjandra from EA Discuss Designing for Everyone

September 17, 2024 • Season 3 • Episode 10

Send us a text

In this week's episode, we dive into the world of Inclusive Design with two trailblazers from Electronic Arts (EA), Faith McGee and Natashia Tjandra. They share their insights and experiences on creating games that are accessible and engaging for everyone, regardless of ability or background.

Join us as Faith and Nat discuss:

The 10 Neurodiversity Experience Heuristics
The challenges and opportunities in designing for diverse audiences
Hiring strategies to bring unique perspectives and drive innovation
How Inclusive Design principles are being applied to AI development to address these biases
& more

Faith McGee brings over a decade of expertise in Inclusive Research to top Fortune 500 companies, including Zelle Pay, Capital One, Target, and Meta. Currently, as the Research Manager for Player and Employee Experiences at Electronic Arts, Faith drives innovation in inclusivity, focusing on issues such as low vision, depression, and neurodiversity to create more accessible and resilient products.
Natashia Tjandra is a Research Director at Electronic Arts, where she leads the Technology organization’s research vertical focusing on Player and Employee Experiences. With over 11 years of experience in Product Design, Strategy, and Inclusive Research, Natashia is a noted speaker and advocate for underrepresented groups, and co-authors the book Revolution as a Habit: Using Inclusive Research Every Day with Faith McGee.

Links and Resources:

If you enjoyed this episode, please consider leaving a review on your listening app of choice and sharing it with your friends. Your support helps us continue to bring you valuable content!