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Build in Public Radio
You’re about to experience a space to help entrepreneurs and professionals build, scale and thrive. Forget the fluff, we’re here to give you actionable advice, covering the ups, downs and realities of business & entrepreneurship. Make your vision a reality: In Furlough we bring brands, startups and professionals together in a collaborative environment covering marketing to biz dev and everything in between! If you want to join a community of driven professionals in a supportive environment, this is the podcast for you!
Build in Public Radio
Marketing Ops with Tom Marcus | Hosted By Joe Casanova
In this week's episode of Build In Public Radio, Joe Casanova, Founder of Furlough, engages in a dynamic conversation with Tom Marcus, a marketer and business strategist at Furlough. The discussion centers around marketing operations and the importance of conducting thorough audits to understand a company's operations.
Tom emphasizes the significance of team collaboration and recommends utilizing project management tools like ClickUp, which will soon integrate AI capabilities. He shares practical advice for marketers, such as setting clear objectives, building processes, and leveraging automation tools for improved workflow. Tom also touches on the value of fractional CMOs and COOs for businesses experiencing rapid growth. This session offers a wealth of knowledge for marketing professionals, providing actionable insights for optimizing marketing operations and driving growth.