Should You Build a Community with Nicole Hartwig Landau of Dreamers & Doers

Nicole Hartwig Landau is the head of the community for Dreamers & Doers, an award-winning community and PR Hype Machine™ amplifying extraordinary women entrepreneurs, investors, and leaders. Nicole is a 2x founder and adjunct professor at Parsons School of Design. Em and Lex (in person from Denver, CO, together on screen) interview Nicole about how to create and grow a community, how to foster community engagement, and how to know whether or now you should build a community of your own.

Here’s what you’ll learn: 

• All about the Dreamers & Doers community
• Nicole Landau’s entrepreneurial journey and how she became the Head of Community at Dreamers & Doers
• The different strategies that Dreamers & Doers has utilized in growing and maintaining their membership
• Tips on how to foster engagement within community
• How to know if building a community is the right next step for you
• And more!

Connect with Nicole: https://www.instagram.com/nicolehartwiglandau/

Learn about Dreamers & Doers: https://www.instagram.com/dreamersdoers/

https://www.dreamersdoers.com/get-amplified

Learn More about the Ready Set Coach Launch Pack: 

https://www.readysetcoachprogram.com/launch 

Follow Em & Lex on Instagram at @readysetcoachcommunity

Join the Ready Set Coach Community: readysetcoachcommunity.com

Learn more about Six Degrees Society and THEPRBAR inc.

Transcript

Lexie Smith  

It's real life, actually. Oh, okay. We're in Denver, Colorado coming to you live. We have a friend with us today who you're gonna meet in a second. But first, we just wanted to say we're here. And Lexi, why are you wearing a jacket? Because it's three mean? It's probably like 66 degrees, but it was 90 degrees in Ventura last weekend. So for me, this is cold. She's

Nicole Hartwig Landau  

like Winter's coming. She's got gloves on.

Lexie Smith  

Almost kind of basically. Okay, so

Nicole Hartwig Landau  

you're a little smile on your face. There we go.

Lexie Smith  

Um, you guys know us. There's a third person hanging out with us today if you're on YouTube plug. And so now we officially want to bring her to stage. Nicole, welcome to our little tripod. Thank you. Thank you. Thank you for having me.

Nicole Hartwig Landau  

We are so excited to be able to interview you. And we were just talking before we started recording that feeling when you know someone but you've actually realized you've never been on screen with this person, let alone like held held their smudge off their face, like we're doing right now. So thinking, thinking about that, that feeling of connection, I feel like connections is in your DNA. So Nicole, can you go ahead and introduce yourself and tell us a little bit about you.

Nicole Hartwig Landau  

I would love to I would love to. I am honored to be the head of community for dreamers and doers. I'm a two time founder. And I'm also an adjunct professor at Parsons School of Design, which is my alma mater.

Nicole Hartwig Landau  

So a few things is what I'm hearing you

Lexie Smith  

do nothing with your life.

Nicole Hartwig Landau  

Just a few. So I love I love the fact that we're talking to another multi passionate, multi hyphenate, slashy slashy person. I feel like so many times when I meet someone that just has they have they do one thing with their life like whoa, what's that? Like? Is that boring? That must be boring, right?

Lexie Smith  

Just I couldn't imagine it. We were on a walk this morning talking about if we were stay at home moms and I said eventually I'd probably just start a side hustle and find myself back in entrepreneurship somehow. Yeah. So so we

Nicole Hartwig Landau  

struggle with that. So let's start. Let's start at the end and then go back to the beginning. So currently, you are this incredible community manager. Also I want to point out guys, we're outside so you might hear outside noises. So we're like this is the grittiness of of you know, podcasting in the big city.

Lexie Smith  

It's hashtag authentic.

Nicole Hartwig Landau  

No, seriously, guys, there's like a Trash Trash. What are they truck truck truck words. Anyhow. So you are the community manager of DND. And just a little context for those that are like what are you talking about d&d, dreamers and doers? It is one of the most phenomenal communities that exists. I we've had the pleasure of noni knowing the founder for years. Lexi is so excited she has thumbs up being during the fire shield. She is basically breaking zoom right now with her excitement. So we will, we will address that momentarily. But yeah, so we've been a part of dreamers and doers for a while and it's actually funny, Nicole, I've known geisha, the founder since probably the inception. But I wasn't a member. And it wasn't until Lexi actually encouraged me to become a member that I became a member in the last year or so. Which has been girl What are you doing? So Lex? How would you describe dreamers and doers?

Lexie Smith  

So I like to think of dreamers and doers as an online application based exclusive community for badass woman. Beyond that, though, someone I know snaps, okay, that's why we're in it. Something that I think really makes d&d stand apart is the PR opportunities. And obviously, if you guys listen to this show, you know, the other half of me is PR related. And so I really appreciate the very coveted opportunities that you bring to members and it's also one of the most engaged communities I've ever been in. It

Nicole Hartwig Landau  

really is and we want to hear about that. So Nicole, how would you describe it? is question number one and number two is tell us how you got involved with it.

Nicole Hartwig Landau  

Oh my gosh, well, I feel like your definition completely nailed it. And it's actually the greatest gift to hear about your perception of community because we all know that brands, you know, live in the hearts and minds of the customer. And that's so true to for community. So it's really heartwarming to hear your perception of it. And, and it's so true, I mean, dreamers, and doers is, at its core, an online community for phenomenal, extraordinary female entrepreneurs, leaders, investors, just absolute trailblazers. And that's what we do at our core. And then of course, we have the community element of our of our membership, which is connecting with other amazing, you know, extraordinary women. And then there's this other really important piece, which is this, what we call the RPR, Hype Machine, which is this amazing opportunity for members to get featured, constantly a constant pipeline of opportunities to get featured. And so that's a really big other piece of of what we do.

Nicole Hartwig Landau  

And I'll say, as an entrepreneur, it's an incredible kind of leg up in terms of, I mean, you're the PR expert here, but making the making your brand feel that much more legitimate and seen when it's when you're able to put Create and Cultivate or as seen in NASDAQ, or Forbes on your website. So I as an entrepreneur, I'm just beyond grateful for those opportunities. And as a co founders, it's been incredible to be able to leverage, especially as we essentially built this brand from scratch all over again. So it was a very humbling experience and to be able to plug into such a powerful resource and community that helped amplify and grow us. It's pretty remarkable. totally

Lexie Smith  

great. So the second question, just a quick remind you to was how did you find your way to d&d? I'm so

Nicole Hartwig Landau  

glad you asked. And thank you for such a thoughtful question. i It's such a full circle story, because and it's a short story, but I found dreamers and doers. Almost a decade ago when I was starting out on my own entrepreneurial journey. So I founded two businesses before I came to dreamers and doers. And early in the days of my very first business, dreamers and doers was how I met everybody in my network. I was such a fan and I think we are all we all here are fangirls of Geisha Haas, who is the founder this phenomenal business and, and the sort of reverence for Geisha existed 10 years ago when I was just starting out on on this journey and, and leveraging dreamers and doers for for that for the very first time. And so fast forward to companies later. Being back as as Head of Community being on the team is the the coolest, I could not imagine a cooler and more amazing role to have. But that's really how I found my way, my way back. And so it's been, I like to say that it's been a really healing journey to be in this role as as someone who is sort of coming off of founder hood founder hood for for almost a decade. And just everything that comes along with with that. And so to be in a role now, where I have the greatest like pleasure and honor and joy of supporting more than 700 female founders, entrepreneurs, leaders, investors, is really a beautiful full circle moment and such a, it's such a wonderful experience to be able to take all of the learnings you live lives when you're an entrepreneur, you know, you just live lifetimes. And so to be able to sort of turn that around and then support other people who are on their own journeys is really, really special.

Lexie Smith  

We have a question. So we've talked a lot about First off, thank you and hearing the full circle moment that you were the customer and the client, the person using this and now you love it so much you're in it. This is the next phase of your life, what a testament to this community that has been built. Now this coaching podcast is predominantly for coaches. So I want to bring it in specifically in a little bit more niche to coaches who are interested in potentially creating a new revenue stream or a membership, something obviously emulating the amazingness that is dreamers and doers. Give us any insider tips if you if you will, trips behind the scenes on how Geisha how you how you guys are growing and actually getting such incredible people to sign up for this membership.

Nicole Hartwig Landau  

That's such a great question. And yes, all the tips all the all the insider tips. I think that I think that what it comes down to for us all the time is we are ruthlessly user centered. I mean, we just live for our members. And we make every decision and in a very human way. We say that a lot internally as a company like every decision is very nuanced. It's very human. And so when we think about growth, any decision like that we make with the best possible member experience in mind and I I think that that is sometimes easier said than done, it's sometimes easier said than done. And it what it requires is a team that's really, really, really plugged in to the member experience. So coming back to this idea of having been a member, myself, and then coming full circle, and being head of community, it's an important element, being a founder, like coming into this with my own sort of personal connection to what the user journey is, like, as a member, I think is really, really important. And so any any growth decision that we made, that we make is really rooted in in the member experience. And, and we are, we joke that we're very unscientific with the way that we make internal decisions in the company, you know, we are a team of women, we're a team of a bunch of brilliant women. Yeah, thank you. And, and we really embrace intuitive decision making. And it's something that Geisha cares a lot about as, as the founder of the company and the CEO of the company, are those really intuitively led gut led decisions, and we use those words a lot internally as a company. So I think that I think that anytime that you're building a community or community element of your business, this is true for entrepreneurship. In general, of course, you need to meet the needs, you need to solve the problems of the people who you know who you're looking to support. But so, so, so important with community because it is such a living, breathing, dynamic thing. And you're you're you're skipping the middleman in terms of having a particular product that sort of stands between you and the customer. It's, it's just you and your interaction. And that's what is creating value for your people. So that's what I would say, is probably the biggest, the biggest thing is that that intuitive really, really member led decision making.

Nicole Hartwig Landau  

I think that's beautiful. And I think it is so cool that you're able to reflect on your own user experience, and then also implement any changes or any tweaks needed as you are leading this incredible Head of Community. I do also want to reflect on having built now to communities, I had a big realization and Lexi and I talk about this a lot. I love building community. But I find it really exhausting to maintain community. And I don't know if you feel this similarly. And so often people, like I've probably probably had this conversation a million times with founders and coaches who are like, I want to build a community, I'm just going to open it, and then they're going to come and then I'm going to make a lot of money. And it's gonna be a membership. And I will be in Bora Bora, filthy rich. And it's like, oh, there's a lot of missing stops along the way there. But I would love to hear your thought process on like how to thoughtfully create and curate and maintain community will also not burning yourself out?

Nicole Hartwig Landau  

That's such a great question. And there's there's so many things that I want to say on this particular topic. I think that number one, it's about like, what does Yeah, what does it look like to sort of manage, you know, manage and run a community, but also just the idea of starting a community? The word community is so buzzy now, and it wasn't we I mean, when we reflect as a team upon the inception of dreamers and doers, Geisha talks about how community wasn't a thing. It wasn't a thing 10 years ago, when when she started this. And so and now it is right, it's everywhere. And everybody wants to have a community and also the definition of community has sort of like become become quite a bit loose. And I think that what we, what we have to think about is the inception of dreamers and doers was not sexy. It wasn't flashy, it was really, really grassroots. And that's the best way to build a community is in a way that is grassroots. The reason being, because when you build something in a way, that's grassroots and when I say that, I mean, like meeting with a couple people, you know, Geisha met a couple people over brunch. And you know what, Emily, you are around for this, like, it was not, it was not like the the flash and on the value prop that it is today. But what it was was like, really deep one to one interactions with the people who this company serves, which are still the foundations of the company today. And so, yes, I think that communities are beautiful and necessary and infinitely possible for everybody to build. And also starting thoughtfully and in a way that is sort of small and almost without expectation going in and understanding really what what the people who are looking to serve what their needs are, is a community what their need is, you know, I mean, yes, we all we all need community. And so, but I think that starting from humble beginnings is really important. And it's something that that I talk about with my students at Parsons is, is how can you like yes, you have this vision, you have this grand, beautiful vision, which is so important. It's so important for founders to have that and also how can you bring that down into reality and test that in really small really, really manageable ways, is it, it might be brunch with a couple of people, you know, talking around the table about about their needs. And so I think that's one one big piece about sort of the grandiose idea of building community from scratch. The other thing to your other point about community management. And I think this is true about a lot of business models, that what it looks like to stand up, a community looks maybe different than what it looks like to sustain a community and a thriving and successful way. And so we're in this really wonderful place in dreamers and doers today, where geisha, the founder, has been operating this business for almost 10 years. And it's only just been in the past two years, that Head of Community has joined the party. And that has changed a lot of the internal operations of the company and what community management looks like. And I think that community management can be really, really exhausting. It's it's a lot, it's, it is a living, breathing dynamic space. And unless you put really, really rigid parameters in place, you it's pretty a amorphous, you don't really have much control over it, you have, you have boundaries, but you don't have a lot of control. And so it does require a moderator it does require a lot of attention. And it requires a lot of sort of being in there tweaking, I like to joke that, you know, I tell our members like you don't have to have, you don't have to be plugged into dreamers and doers all the time, it's my job to have like an IV into my arm directly connected to dreamers and doers. That's, that's my job. And that is really what it takes. I think that's something that we talked about, internally, we talked about externally with members is we talked about generosity in the context of the community. And we we talk in the same breath about setting boundaries. And so internally, as community management, you have to do the same thing we are giving of ourselves so much and creating what we hope is a beautiful nourishing space for for our members. But we also have to pour from a full cup ourselves. And so it's something that is I don't think that there's a perfect recipe for that. But I do you think that it is something that anybody who's running a community, building or sustaining community needs to be really mindful about what their relationship, what they want their relationship to look like with that business model.

Lexie Smith  

Something a through line that I'm hearing and a lot of these answers that I want to highlight is you're really, really user centric, and you're really focused on the quality of the product and your product or the people. Right? How have you grown this community? How have you build this community, you focused on making sure the user experience is phenomenal. And I think actually, all three of us can speak can attest to that. And so how did Emily join the computer? community? Because I told her to how did I join join the community? Because my client told me to it really kind of organically grew? It wasn't some fancy, Instagram DM me funnel thing, right? It was really focusing on the human beings inside. So this is a bit of a selfish question. And maybe this is easier because of I know dreamers and doers has an application based process. But how, as a head of community, do you get to know your members, especially when it's scaling at a level that allows you to to know maybe when to tag them when to plug them in? When to bring them into the conversation? Yeah, that's

Nicole Hartwig Landau  

a great question. And the answer is, is that we're still at a size where I know everybody's name. And I know what they do, I know where they where they are in the world, what businesses they have, and I connect with them one on one. It's a big part of my day, every day of the week, to connect one on one individually with members. And it reminds me a bit of, of, I had an entire path life career in fashion. And I worked as a buyer. And it was this wonderful creative outlet to be making design decisions and creative direction decisions for for the department. But there was a really, really important, much sort of less sexy part of the job where I needed to be on the sales floor all the time. And that frustrated me sort of as a young as a young career person that I really wanted to just sort of like be in the back office making my creative direction decisions. Now fast forward, you know, more than a decade in my career, I have such an appreciation for again, that being user centered, I understand why that that is in place. And it really is the greatest joy. It's the best part of my day to get a chance to connect one on one with members. Because I think that what makes dreamers and doers really special is you have a human being who is your glue to everybody else in the community. That's really special. Is it scalable to infinity? Maybe not necessarily, but we we internally have a lot of conversations about what does scaling look like? What does growth look like for For us, we really as a team, appreciate the intimacy, the feeling of intimacy that we think that dreamers and doers has today. And so it is a big topic of conversation of how can we continue to create that kind of experience where we don't we continue to not invest $1 into marketing, just because our members are delighted by their experience. And then they go and bring all of their amazing friends into the into the fold, we want to keep that going. And that's more important to us, then then rapid scaling. And in fact, it's the reason why we've chosen and really, Geisha has chosen over the years slower, more sustainable growth. And that really is is our stake in the ground is that allows us to create the kind of experience and that kind of delightful environment and that intimacy that we all really value as entrepreneurs who are coming to this ourselves because we love being in community with others. Hey,

Lexie Smith  

everyone, Lex here, and M. And if you haven't heard a we did something pretty darn cool.

Nicole Hartwig Landau  

We sure did. We launched a completely free community built specifically for coaches. Say

Lexie Smith  

it again, for the people in the back.

Nicole Hartwig Landau  

We launched a free community for coaches, tell them quickly who it's for and what we're doing inside blacks. Sure

Lexie Smith  

thing so for anyone from the coaching, curious to side hustlers to coaches ready to scale, and through the virtual platform that we've built, we've created a safe and fun space to learn, launch, grow, connect ideas, collaborate better, and evolve together.

Nicole Hartwig Landau  

You nailed it Lex now wallets free, you must apply in order to gain a free membership, you know, so we can make sure everyone inside is awesome. Like us. Apply

Lexie Smith  

today at ReadySet. Coach community.com.

Nicole Hartwig Landau  

I love that. I love that explanation of it all. And in reflecting on my experience on at d&d I joined there is a like a job seeking d&d Facebook group, it was all managed via Facebook group, it was job seeking. It was like apartment swapping, promoting events. And you've since closed these Facebook groups and moved on in terms of platforms and have found circle which circle has definitely been when I first was introduced to circle I hated circle. And then the more I spent time on circle, the more I fell in love with circle, I've realized this about myself on the slow adapter and adopter to things. And I think you would dreamers and doers do a beautiful job of integrating all of the things that these separate Facebook groups had components of into one really safe space. So my question for you is, how did the pandemic influence your growth in a virtual community?

Nicole Hartwig Landau  

Yeah, that's a great question. It was, it was an interesting time. And I will say that the pandemic did predate me a little bit in in my in my role with dreamers and doers as head of community. So while I wasn't there, specifically, you know, when when the pandemic hit, it wasn't long after that I that I joined the team. But there was a, an outpouring of interest in connecting with people at a time where we were unable to connect with people in the way that we were used to doing so. And so I don't think that it necessarily changed anything about the business model or the way that we think about the experience, but it really was a wonderful time to sort of bring a lot of new people into the community, which is, which is certainly true. And and think about what what that kind of what those kinds of external forces that create sort of those big waves of change within your business, like what that what that looks like, you know, for future planning for the business. So yeah, I don't I don't think that it really, necessarily changed so much. But it was it was a time of growth for us, which we were of course grateful for. That wasn't true for every every business type out there. Yeah. Yeah.

Lexie Smith  

So Mike, and a last question for you, as we begin to wrap up here is, if I were to say, pose this question broadly to anyone listening who's thinking about, again, launching a community adding this as a revenue stream, and the question is, should you launch a community? What are the top considerations you think someone should really brainstorm on? That would indicate yes or no?

Nicole Hartwig Landau  

That's a great question. I would I think that the top consideration is what? Who are you? Who are you serving? So perhaps you already have an audience? You already have a product and you already have people? So defining who it is that you're serving, and then what is it that they need? What are their pain points. One of my favorite frameworks is jobs to be done, which is which essentially says what are the pain points that people are already experiencing? And how are they already solving them? Even if it's bad? So how are they already sort of like piecemealing a solution together? That's not really working very well. But they're doing it because they have such a need, that they're creating some kind of makeshift solution for that problem. And that's where there's a point of intervention. That's where there's, there's an opportunity for design intervention. And is it community? Is it something else? You know, community is, like I said, it's, it's a bit more loosely defined than it used to be right. We think about a lot of different things as community. Sometimes we think about our relationships on social media as community, even though oftentimes, it's a one way communication, and you're not actually getting a group dynamic communication happening. And so the question is really the first question after it's defining who your people are, in defining their pain points is, is what is that design intervention? Is it community? You know, if if it is, it's thinking about what again, what the specific needs are for those specific people. The interesting thing about building community is that it is designed to be niche is designed to serve the needs of their very specific needs of very specific people. You know, we've made a lot of decisions, a lot of a lot of business model decisions. PR Hype Machine is a great example of one very specifically because there was a need for female entrepreneurs and leaders to be written up in a different way in the media. And we wanted to create that change. We also wanted to create those opportunities to amplify to amplify members. And so that came out of direct experience of hearing the pain points over and over again, it is so hard as an early stage founder to get press. It's so expensive to hire, you know, an agency like I'm bootstrapping, you know, where do I even begin? And so again, like, thinking about designing specifically for that pain point, I think is the best if it's the it's the closest you'll get to truth and the closest you'll get to de risking your business hypothesis if you start with a problem.

Lexie Smith  

Amen. Sister,

Nicole Hartwig Landau  

a man. Oh, my gosh, I have like a million questions that I am going to sidebar with you. My final question for you is for the person. Again, I think what Lexie just asked was so perfect. I think it's like getting a puppy. When people get puppies, they think it's going to be so wonderful and that it's going to be just puppy and love you and never barked back at you never destroy your favorite shoes. But that's not the reality. There is consistency, there is dedication, there is frustration. There is love and there is time commitment. For someone starting a new community, how much time do you recommend they commit to it?

Nicole Hartwig Landau  

That's a great question. It's, it is an around the clock. Business model. The doors don't close, there is no close sign that you can flip on on the door. It is active all the time. So it's actually more, I think, a follow on question of what do you want that your community experience to look and feel like, I'd really dynamic community where there's a lot of engagement, and a lot of action is going to require a lot of attention, a lot of moderation, a lot of putting rules into place to make sure that everyone's staying in the lane that they're meant to be in to create the best possible experience. So it's really that that that question about what do you what do you want that to look like, you know, your dreamers and doers is, as you both know, a really dynamic space, it's very active. In fact, you feel behind if you don't log into it, you know, every so often there's so much going on, there's a lot to manage. Yeah. And so but you know, that's that's also a 10 year old community with hundreds and hundreds of of members. And so that's, that's the nature of this particular community. It can look so different across the board. I mean, when you think about just community in general, you think about religious community, you think about political community, you think about academic community, there's all these different examples of how we gather together with a shared interest, you know, across the board across the sort of human experience, and those all look really different. There's religious communities might meet once a week, and then they have no contact with each other the rest of the time, you know, in dreamers and doers we are we're all the time we're, you know, we're interacting with each other. So thinking about what does that experience look like? And again, coming back to like, what are the needs of your people? What kind of experience do they want in their in their role in their work and what's important to them in their season of life? What makes the most sense in terms of cadence and touch points and, and what does that experience look like? So I think that that's really the big question, but the be all end all answer is a lot of time. A lot. other time around the clock with as with any business, right as with absolutely any business, but with a business that you can't shut the door and lock the door at the end of the day. Yeah, it's particularly around the clock for sure.

Nicole Hartwig Landau  

And I think you guys do a really good job just to a big shout out to you about putting those boundaries into place for something that is always moving. If someone posts in the wrong channel, like you were very quick to correct it, and you do it in a way that doesn't make the person feel bad about it, you make them feel like Oh, I'm going to be more thoughtful about how I post or the questions I ask or what I promote, and how I promote it. And I think that's really an incredible model to model community off of. Yeah,

Lexie Smith  

and I have your homework and your homework is to tap back. Like if you're listening on your phone, and you're not driving, there's that little wheel thing, right? Or if you're on YouTube, you can scroll, I want you to tap back a couple of minutes, because when you were just speaking, Nicole, you listed off a series of phenomenal questions that I want you guys for your homework to brainstorm on. Okay, so tap back a couple minutes, write down those questions and take some serious time to think it's really, I think the idea of launching a membership in a community can be sexy, it can be cool, you think it's gonna be passive? It's not. So really take the time to to answer questions. And Nicole from the bottom of our heart, we just want to thank you for all that you do for d&d, and for taking the time to be on this podcast with us. She has about

Nicole Hartwig Landau  

27 notifications right now. Have you seen in the last 37 minutes, I just want to call that out.

Lexie Smith  

Business like we all get it, we probably all do actually times 10

Nicole Hartwig Landau  

I'm getting so much for having me this is this was such a joy, and I hope hope little tidbits are helpful for anybody that sort of venturing out on their community journey. It's a beautiful, beautiful, impactful, wonderful just sort of get, you know, cup filling mission to have to want to create a place where people can come together. So I salute and bow to anyone who, who is up for the challenge and welcome it for sure. So in

Nicole Hartwig Landau  

a cool final, final stand up, how can people continue connecting and find out more information about you and d&d?

Lexie Smith  

Yes, well, we

Nicole Hartwig Landau  

would love for you to connect with us. We're Dreamers doers.com. And our website has all the information about what dreamers and doers membership looks like, what our PR membership looks like, what that whole experience is like, and we're on Instagram, which is where we feature a ton of just great, like, very fun, again, human centered things that our members have experienced, but also within the community, but also where they've been featured in The Amazing publications and the work that they're doing. And it's a really fun, inspiring place. Even if you don't and aren't even interested in becoming a member of just seeing phenomenal, extraordinary women and the work that they're doing. Check out check us out at dreamers doers on Instagram. Yeah, those are the best places to to keep up with us. Lexie,

Nicole Hartwig Landau  

I'm adding a new question that we're ending, okay. Okay, this is a new one. So if this sucks, we're gonna edit it out. But Nicole, our company's called ReadySet. Coach. So if we were to find you, your dream next coach, what would be your dream next coach be? Wow, I

Nicole Hartwig Landau  

love this question. My dream next coach.

Nicole Hartwig Landau  

Yeah, because I feel like, okay, we have coaches for everything. And we're coaching community. And if we can give back and find you, your dream, literally could be like that how to get up earlier in the morning. Like, it doesn't have

Lexie Smith  

to play you coach. I'm just saying, yeah, the plants we know how to trade my dog.

Nicole Hartwig Landau  

You know what, I think that and this is actually a great, this is a great point on on the community front, which is that there's a lot going on and a lot of different places. And sometimes your brain can feel a little bit scattered. And so that's like that is the My point of optimization right now in my life is like, how to unify the scatterbrain? Like, how do you sort of not feel pulled in in a lot of different directions? What does that look like? How do you how do you design your day to optimize for that? So I think that's what that's what comes up.

Nicole Hartwig Landau  

Lexie, do you have the solution of the coach?

Lexie Smith  

I was just relating to her shoes. And my brain was melting. And then I was experiencing the problem firsthand. What it I mean, we could call it a lot of things. It could be a I feel like you have the answer. I do

Nicole Hartwig Landau  

but I want to push you into answer different things. So it sounds like executive functioning. And it sounds like da Yeah, right. Organization executive functioning. And we have an incredible coach for that. So we will connect to you after the fact with the fabulous Corey wetland at wetland coaching.

Lexie Smith  

Okay, that's our show. Thanks for tuning in to the badly set coach

Emily Merrell  

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