How To Grow And Scale Your Newsletter with Dru Riley

How can you build and monetize a newsletter that attracts the right audience?

Dru Riley, the founder and CEO of Trends.vc, joins the podcast this week to break down proven methods for growth online.

Dru Riley has built his Trends.vc newsletter to over 60,000 subscribers - with an audience of founders, investors, and thought leaders in companies like Apple.

In this episode of Creators on Air, he joins us to discuss how to grow your newsletter, convert readers to paid members, and work with sponsors.

Follow Dru:

🐦 Twitter

📰 Newsletter

💻 Trends Pro

🤝 Passionfroot Storefront

Follow Akta:

🎥 YouTube

🐦 Twitter

📸 Instagram

📰 Newsletter

Follow Passionfroot:

💻 Website

📸 Instagram

🐦 Twitter

👥 LinkedIn

📰 Newsletter

Chapters

• 0:00 An introduction to Dru Riley and Trends.vc
• 2:56 Dru’s writing process for Trends.vc
• 7:01 Which content leads to the most subscribers?
• 12:31 Converting free to paid subscribers
• 16:33 How to approach pricing changes as a creator
• 19:54 Effective ways to work with sponsors
• 21:30 Why you should vary your sponsorship approach
• 25:29 Optimising your click rate
• 26:55 Using AI to enhance your processes
• 33:48 Quick-fire round