Marketing your Private Practice with Kathy C
Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media.
Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day.
I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds of private practice owners grow 5-, 6-, and even 7-figure businesses using the Thrive Marketing Method, a system built around the 4 Pillars of Marketing: Foundations, Messaging, Content, and Systems.
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In each episode, you’ll get practical, step-by-step guidance to:
• Book more consults and clients
• Spend less time on marketing and get better results
• Clarify your message so it connects and converts
• Streamline your marketing with a consistent content plan
• Build a sustainable practice and have time for your life outside of work
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This isn’t recycled social media advice or course-selling strategies that only worked for someone else. This is real marketing - built for real private practice owners - and it works.
Stop spinning your wheels and start marketing in a way that finally gets results.
Hit play and learn what works to build a practice with more clients, more freedom, and more time for the people and things that matter to you. Then hit Follow so you don’t miss any of my weekly lessons to help you grow your private practice.
Marketing your Private Practice with Kathy C
Clear Messaging: Your Path to Stand Out and Thrive - Ep 79
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In this episode of "Marketing Your Private Practice with Kathy C we are talking with Ola Williams, a business coach and host of a personal development podcast as well as owner of Cornish’s Variety, a convenience store in the small town of Trenton in Nova Scotia, Canada.
Ola was looking for a marketing review to clarify her messaging, audience, and content for her podcast and coaching practice.
Kathy focused in on ways that Ola could develop a clear and concise statement that communicates who she is, who she helps, and how she helps her clients.
The main advice given to Ola was all about the importance of ensuring that her messages no matter if she is talking to folks, or has them written online or on her website - it’s got to convey her expertise and the transformation her clients can expect.
Kathy suggests several strategies to improve Ola’s messaging on her website and in her marketing. They also discussed her podcast title and subtitle and how a small change could better reflect these key messages.
Ola also shares some of her own experiences as a newcomer to Canada and as a parent and entrepreneur, emphasizing the importance of creating boundaries and prioritizing what matters most as she builds her businesses.
Listen in to learn what advice Kathy has to help Ola attract the right clients and effectively communicate the benefits of her coaching services through improved messaging in her marketing.
Check out all the resources and connect with Ola via the Show Notes at: http://marketingyourprivatepractice.com/79
Want a quick review of your consistent content plan? Book a free marketing Review with Kathy C: https://www.pepperitmarketing.com/review
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~ Thanks for Listening!