Marketing your Private Practice with Kathy C
Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media.
Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day.
I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds of private practice owners grow 5-, 6-, and even 7-figure businesses using the Thrive Marketing Method, a system built around the 4 Pillars of Marketing: Foundations, Messaging, Content, and Systems.
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In each episode, you’ll get practical, step-by-step guidance to:
• Book more consults and clients
• Spend less time on marketing and get better results
• Clarify your message so it connects and converts
• Streamline your marketing with a consistent content plan
• Build a sustainable practice and have time for your life outside of work
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This isn’t recycled social media advice or course-selling strategies that only worked for someone else. This is real marketing - built for real private practice owners - and it works.
Stop spinning your wheels and start marketing in a way that finally gets results.
Hit play and learn what works to build a practice with more clients, more freedom, and more time for the people and things that matter to you. Then hit Follow so you don’t miss any of my weekly lessons to help you grow your private practice.
Marketing your Private Practice with Kathy C
How to Track the Consult Data that Helps Grow your Private Practice - Ep 180
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Private practice owners who rely on what they think is happening instead of real data to guide their marketing are often spending time on activities that are not helping to grow their private practice.
If you are not bringing in as many clients as you feel you should be - then ask yourself, are you actually listening to real data or what you think is real?
The data you need exists, but it is scattered across your booking system, your EHR, and your memory - not in one place where you can see what it is telling you. That gap means you have no clear picture of where your clients are coming from or why some consult calls are not converting into booked clients.
This episode walks you through exactly how to track your consult call data using a free template - so your marketing decisions are based on real numbers, not guesses.
You'll learn:
- How easy it is to track the data from your consult calls in a way that it guides your marketing and business decisions
- What 12 numbers and data points are the key ones to track using a free template
- How to make consult call tracking a habit that actually sticks and grows your practice
Stop making marketing decisions based on what you think instead of real numbers, and learn how easy it is to track those numbers so you can use them to grow your private practice.
Be sure to check out the resources mentioned, including the free tracking template to download, which are all on our show notes page at http://MarketingYourPrivatePractice.com/180
Grab the free template here - https://academy.pepperitmarketing.com/tracker
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