In this episode of the Beautiful Business Podcast, Yiuwin Tsang once again sits down with
Tim Evans to dive into the ever-evolving landscape of the creative industry and the challenges faced by businesses. They explore how the market has shifted in the wake of COVID-19 and other global events, impacting the ability of creative businesses to raise funds and find growth opportunities.
Tim shares insights into the post-COVID optimism that quickly turned into economic uncertainty, and the various challenges creative businesses are currently facing, from increased operating costs to Brexit-related issues. He highlights that while some sub-sectors, like games, have managed to thrive, many creative businesses are feeling the strain, hindering their growth potential.
They discuss the decision-making process for businesses when it comes to raising capital. Tim offers valuable advice on assessing whether seeking investment is the right path, stressing the importance of seeking a wider community for advice and introspection. He encourages founders to evaluate their products, services, and ambitions to determine if investment is necessary for growth.
The episode concludes with a discussion on lean validation methods and the need for thorough research before seeking investment, ensuring that businesses are well-prepared to take the next step in their growth journey.
Tune in to gain insights into the creative industry's challenges and opportunities and learn valuable tips for making informed decisions about raising capital for your creative business.
About Tim Evans
Tim has been with
Creative UK for nearly a decade and oversees all investment activity at the organisation. Tim has spent the past 15 years helping entrepreneurs to take innovative and compelling creative products to market and is passionate about the power of business as an engine for positive social change.
As an investment lead, Tim has secured over 50 investments across equity and debt, working with over 400 creative companies and supporting three exits. His key areas of industry focus are: SaaS, VFX, Games, Agency and TV Production.
Tim’s prior experience includes running his own production company, the management of Creative England’s equity fund and the programme management of the South West Innovation Network programmes.
The Beautiful Business Podcast is bought to you in partnership with: