What Keeps People From Reading the Bible?

In this episode we go back again to the research and studies done on bible reading. See below for the Scientific Evidence for the Power of 4, which is the moral changes that come about through engaging in God's word four days a week. But what if even before we get to actually reading we try to understand what it REALLY is that keeps people from reading their bibles? Is it excuses? Is it laziness? What is it? And what was found through this research is that what keeps people from reading their bibles is either...
A. They don't know how or where to start.
B. When they do read they don't understand. 

In this episode we look at two ways to go to war against these two very real things that keep us from tapping into the Power of Four. 

https://bttbfiles.com/web/docs/cbe/Scientific_Evidence_for_the_Power_of_4.pdf