The Fearless Marketing Show

How to Choose the Right Social Media Platform for your Service Based Business

Nicole Davidson Episode 16

Let me guess - you're on Instagram, Facebook, TikTok, LinkedIn, AND Pinterest because someone told you that you need to be everywhere to grow your business. And now you're spending hours creating content, feeling burnt out, and still not getting the clients you want.

Here's the truth: being on every platform is actually hurting your business more than helping it.

In this episode, I'm showing you exactly how to choose the ONE platform that will actually bring you clients, so you can stop spreading yourself thin and start seeing real results.

We dive into:

  • Why trying to be everywhere is killing your business growth
  • The 4 critical questions to ask before choosing your platform
  • An honest breakdown of what each platform is actually good for in 2025
  • The 90-day commitment that changes everything
  • The biggest mistake service providers make on social media
  • How to treat social media like a conversation, not a billboard

If you're a coach, consultant, VA, designer, or any service-based business owner feeling overwhelmed by social media, this episode will give you clarity and a clear action plan.

Important links

Connect with Nicole on TikTok @thefearlesscollective, on Instagram @thefearlesscollectiveco or Facebook @thefearlesscollectiveco