{"version":"1.1.0","chapters":[{"startTime":43.0,"title":"Guest intro"},{"startTime":141.0,"title":"What you don't know about Paul!"},{"startTime":334.0,"title":"What is Twitch?"},{"startTime":427.0,"title":"Setting up an internal insights team \u0026 methodologies used"},{"startTime":688.0,"title":"Helping guide brands on Twitch"},{"startTime":956.0,"title":"Building relationships with Gen Z"},{"startTime":1356.0,"title":"What makes a good/ bad agency?"},{"startTime":1676.0,"title":"How to think about modern ad measurement"},{"startTime":2049.0,"title":"Tying the pieces together \u0026 predictive metrics"},{"startTime":2147.0,"title":"Measuring the impact of emotion"},{"startTime":2471.0,"title":"Why brand building is important"},{"startTime":2659.0,"title":"Quickfire round"}]}