{"version":"1.0.0","segments":[{"speaker":"Kyle Mountsier","startTime":0.0,"endTime":3.63,"body":"I've been"},{"speaker":"Kyle Mountsier","startTime":0.0,"endTime":3.63,"body":"following Brian Singh on"},{"speaker":"Kyle Mountsier","startTime":3.66,"endTime":5.34,"body":"LinkedIn for quite some time."},{"speaker":"Unknown","startTime":11.69,"endTime":13.76,"body":"This is Auto Collabs."},{"speaker":"Kyle Mountsier","startTime":14.0,"endTime":17.81,"body":"And what I knew"},{"speaker":"Kyle Mountsier","startTime":14.0,"endTime":17.81,"body":"early on was his insight,"},{"speaker":"Kyle Mountsier","startTime":17.81,"endTime":23.51,"body":"specifically as a Fixed Ops"},{"speaker":"Kyle Mountsier","startTime":17.81,"endTime":23.51,"body":"Director were very, very"},{"speaker":"Kyle Mountsier","startTime":23.51,"endTime":29.21,"body":"poignant and an asset and had a"},{"speaker":"Kyle Mountsier","startTime":23.51,"endTime":29.21,"body":"big impact on our industry. And"},{"speaker":"Kyle Mountsier","startTime":29.21,"endTime":33.53,"body":"it was necessary to understand"},{"speaker":"Kyle Mountsier","startTime":29.21,"endTime":33.53,"body":"his perspective. And I think"},{"speaker":"Kyle Mountsier","startTime":33.53,"endTime":39.05,"body":"that that's what we need more in"},{"speaker":"Kyle Mountsier","startTime":33.53,"endTime":39.05,"body":"the entirety of the industry is"},{"speaker":"Kyle Mountsier","startTime":39.05,"endTime":42.47,"body":"a perspective that doesn't just"},{"speaker":"Kyle Mountsier","startTime":39.05,"endTime":42.47,"body":"come from the sales environment,"},{"speaker":"Kyle Mountsier","startTime":42.47,"endTime":46.49,"body":"because the majority of our"},{"speaker":"Kyle Mountsier","startTime":42.47,"endTime":46.49,"body":"leaders, the majority of the"},{"speaker":"Kyle Mountsier","startTime":46.49,"endTime":51.08,"body":"trainers, or the corporate"},{"speaker":"Kyle Mountsier","startTime":46.49,"endTime":51.08,"body":"leaders even actually come from"},{"speaker":"Kyle Mountsier","startTime":51.08,"endTime":55.43,"body":"the variable and or marketing"},{"speaker":"Kyle Mountsier","startTime":51.08,"endTime":55.43,"body":"side of the business. And what I"},{"speaker":"Kyle Mountsier","startTime":55.43,"endTime":59.0,"body":"love about Brian is he's someone"},{"speaker":"Kyle Mountsier","startTime":55.43,"endTime":59.0,"body":"that's gone from fixed ops, to"},{"speaker":"Kyle Mountsier","startTime":59.0,"endTime":64.31,"body":"General Manager to now running a"},{"speaker":"Kyle Mountsier","startTime":59.0,"endTime":64.31,"body":"national sales organization that"},{"speaker":"Kyle Mountsier","startTime":64.31,"endTime":69.29,"body":"starting up and so I'm really"},{"speaker":"Kyle Mountsier","startTime":64.31,"endTime":69.29,"body":"interested to see how he kind of"},{"speaker":"Kyle Mountsier","startTime":69.29,"endTime":72.92,"body":"perceives and portrays that"},{"speaker":"Kyle Mountsier","startTime":69.29,"endTime":72.92,"body":"journey from a fixed ops"},{"speaker":"Kyle Mountsier","startTime":72.92,"endTime":75.8,"body":"perspective, because I think our"},{"speaker":"Kyle Mountsier","startTime":72.92,"endTime":75.8,"body":"industry needs more of that."},{"speaker":"Paul Daly","startTime":76.44,"endTime":81.06,"body":"I mean, you hear it"},{"speaker":"Paul Daly","startTime":76.44,"endTime":81.06,"body":"all the time, folks saying, just"},{"speaker":"Paul Daly","startTime":81.06,"endTime":83.67,"body":"highlighting the amount of"},{"speaker":"Paul Daly","startTime":81.06,"endTime":83.67,"body":"opportunities, you have to"},{"speaker":"Paul Daly","startTime":83.67,"endTime":87.15,"body":"deliver good customer experience"},{"speaker":"Paul Daly","startTime":83.67,"endTime":87.15,"body":"in the service lane. And it is"},{"speaker":"Paul Daly","startTime":87.18,"endTime":91.92,"body":"exponentially greater then what"},{"speaker":"Paul Daly","startTime":87.18,"endTime":91.92,"body":"seems like very few of your"},{"speaker":"Paul Daly","startTime":92.01,"endTime":95.91,"body":"opportunities you have in the"},{"speaker":"Paul Daly","startTime":92.01,"endTime":95.91,"body":"sales in the sales arena. So I"},{"speaker":"Paul Daly","startTime":95.91,"endTime":98.94,"body":"agree, like thinking bringing"},{"speaker":"Paul Daly","startTime":95.91,"endTime":98.94,"body":"some more that fixed operations"},{"speaker":"Paul Daly","startTime":98.94,"endTime":102.33,"body":"experience into the forefront"},{"speaker":"Paul Daly","startTime":98.94,"endTime":102.33,"body":"saying, hey, this actually could"},{"speaker":"Paul Daly","startTime":102.33,"endTime":106.41,"body":"be more of the front door than"},{"speaker":"Paul Daly","startTime":102.33,"endTime":106.41,"body":"the sales department. So I also"},{"speaker":"Paul Daly","startTime":106.41,"endTime":109.95,"body":"am intrigued just by I just"},{"speaker":"Paul Daly","startTime":106.41,"endTime":109.95,"body":"haven't seen that before. I"},{"speaker":"Paul Daly","startTime":109.95,"endTime":112.23,"body":"haven't seen somebody. GM."},{"speaker":"Michael Cirillo","startTime":112.53,"endTime":117.15,"body":"Yeah, exactly."},{"speaker":"Michael Cirillo","startTime":112.53,"endTime":117.15,"body":"It's very rare. I can't think of"},{"speaker":"Michael Cirillo","startTime":117.18,"endTime":121.47,"body":"many that I've seen, climb that"},{"speaker":"Michael Cirillo","startTime":117.18,"endTime":121.47,"body":"ladder specifically from that"},{"speaker":"Michael Cirillo","startTime":121.5,"endTime":125.04,"body":"perspective. But you know, we've"},{"speaker":"Michael Cirillo","startTime":121.5,"endTime":125.04,"body":"talked about it on past"},{"speaker":"Michael Cirillo","startTime":125.25,"endTime":128.28,"body":"episodes, kind of this parallel"},{"speaker":"Michael Cirillo","startTime":125.25,"endTime":128.28,"body":"to that TV show Undercover Boss,"},{"speaker":"Michael Cirillo","startTime":128.82,"endTime":131.91,"body":"where it's like he has that,"},{"speaker":"Michael Cirillo","startTime":128.82,"endTime":131.91,"body":"like you both have said he has"},{"speaker":"Michael Cirillo","startTime":131.91,"endTime":135.27,"body":"that unique perspective that so"},{"speaker":"Michael Cirillo","startTime":131.91,"endTime":135.27,"body":"few will understand especially"},{"speaker":"Michael Cirillo","startTime":135.27,"endTime":139.35,"body":"those coming into it. Maybe they"},{"speaker":"Michael Cirillo","startTime":135.27,"endTime":139.35,"body":"just buy a store. And they they"},{"speaker":"Michael Cirillo","startTime":139.35,"endTime":142.11,"body":"tend to focus right, the"},{"speaker":"Michael Cirillo","startTime":139.35,"endTime":142.11,"body":"emphasis is always on variable."},{"speaker":"Michael Cirillo","startTime":142.11,"endTime":145.29,"body":"So to be able to bridge that"},{"speaker":"Michael Cirillo","startTime":142.11,"endTime":145.29,"body":"gap. I think we'll be"},{"speaker":"Michael Cirillo","startTime":145.29,"endTime":148.89,"body":"interesting to learn about in"},{"speaker":"Michael Cirillo","startTime":145.29,"endTime":148.89,"body":"this episode with Brian Singh."},{"speaker":"Kyle Mountsier","startTime":158.01,"endTime":159.96,"body":"So there's a"},{"speaker":"Kyle Mountsier","startTime":158.01,"endTime":159.96,"body":"joke in here somewhere because"},{"speaker":"Kyle Mountsier","startTime":159.96,"endTime":163.8,"body":"there's a fixed ops guy that"},{"speaker":"Kyle Mountsier","startTime":159.96,"endTime":163.8,"body":"turned into a national retailer"},{"speaker":"Kyle Mountsier","startTime":163.89,"endTime":167.94,"body":"for an online business. And I"},{"speaker":"Kyle Mountsier","startTime":163.89,"endTime":167.94,"body":"don't know where the bar comes"},{"speaker":"Kyle Mountsier","startTime":167.94,"endTime":171.75,"body":"in. But it's somewhere between"},{"speaker":"Kyle Mountsier","startTime":167.94,"endTime":171.75,"body":"Brian and Singh and that's his"},{"speaker":"Kyle Mountsier","startTime":171.75,"endTime":174.93,"body":"full name. Brian, welcome to the"},{"speaker":"Kyle Mountsier","startTime":171.75,"endTime":174.93,"body":"podcast today, man. Thank"},{"speaker":"Brian Singh","startTime":174.93,"endTime":176.97,"body":"you. Thank you"},{"speaker":"Brian Singh","startTime":174.93,"endTime":176.97,"body":"guys. Appreciate you having me."},{"speaker":"Brian Singh","startTime":177.21,"endTime":177.96,"body":"Yeah, definitely,"},{"speaker":"Kyle Mountsier","startTime":177.9,"endTime":181.62,"body":"man. Well, now"},{"speaker":"Kyle Mountsier","startTime":177.9,"endTime":181.62,"body":"the I think technical title"},{"speaker":"Kyle Mountsier","startTime":181.62,"endTime":187.02,"body":"president of Evrdrive which is a"},{"speaker":"Kyle Mountsier","startTime":181.62,"endTime":187.02,"body":"new and up and coming and about"},{"speaker":"Kyle Mountsier","startTime":187.02,"endTime":192.84,"body":"to be launched online retailer"},{"speaker":"Kyle Mountsier","startTime":187.02,"endTime":192.84,"body":"of vehicles. But you have a"},{"speaker":"Kyle Mountsier","startTime":192.99,"endTime":196.71,"body":"quite the history on the retail"},{"speaker":"Kyle Mountsier","startTime":192.99,"endTime":196.71,"body":"side of the automotive industry."},{"speaker":"Kyle Mountsier","startTime":196.71,"endTime":201.18,"body":"And I'd love to just kind of let"},{"speaker":"Kyle Mountsier","startTime":196.71,"endTime":201.18,"body":"you let you pull back the"},{"speaker":"Kyle Mountsier","startTime":201.18,"endTime":203.76,"body":"curtain on on where it all"},{"speaker":"Kyle Mountsier","startTime":201.18,"endTime":203.76,"body":"started from men."},{"speaker":"Brian Singh","startTime":203.79,"endTime":205.77,"body":"Yeah, yeah, no,"},{"speaker":"Brian Singh","startTime":203.79,"endTime":205.77,"body":"appreciate it again. Thanks for"},{"speaker":"Brian Singh","startTime":205.77,"endTime":210.93,"body":"Thanks for having me guys. So"},{"speaker":"Brian Singh","startTime":205.77,"endTime":210.93,"body":"started in retail. Started off"},{"speaker":"Brian Singh","startTime":210.93,"endTime":215.31,"body":"in fixed ops started as a parts"},{"speaker":"Brian Singh","startTime":210.93,"endTime":215.31,"body":"guy worked my way up to service"},{"speaker":"Brian Singh","startTime":215.31,"endTime":219.78,"body":"advisor Parts and Service"},{"speaker":"Brian Singh","startTime":215.31,"endTime":219.78,"body":"Director fixed ops director of a"},{"speaker":"Brian Singh","startTime":219.81,"endTime":224.91,"body":"five rooftop dealership group in"},{"speaker":"Brian Singh","startTime":219.81,"endTime":224.91,"body":"South Florida, made my way to"},{"speaker":"Brian Singh","startTime":224.91,"endTime":228.72,"body":"Texas, and was fixed ops of a"},{"speaker":"Brian Singh","startTime":224.91,"endTime":228.72,"body":"three store group and then made"},{"speaker":"Brian Singh","startTime":228.72,"endTime":232.95,"body":"it to General Manager right from"},{"speaker":"Brian Singh","startTime":228.72,"endTime":232.95,"body":"fixed operation. So never sold a"},{"speaker":"Brian Singh","startTime":232.95,"endTime":236.85,"body":"car before obviously been around"},{"speaker":"Brian Singh","startTime":232.95,"endTime":236.85,"body":"the industry. My whole career"},{"speaker":"Brian Singh","startTime":236.88,"endTime":241.56,"body":"always aspired to continue to"},{"speaker":"Brian Singh","startTime":236.88,"endTime":241.56,"body":"move up in the industry. And so"},{"speaker":"Brian Singh","startTime":241.56,"endTime":244.71,"body":"went straight straight to GM at"},{"speaker":"Brian Singh","startTime":241.56,"endTime":244.71,"body":"a Mazda Kia store here in"},{"speaker":"Brian Singh","startTime":244.71,"endTime":247.92,"body":"Houston, Texas, did that for"},{"speaker":"Brian Singh","startTime":244.71,"endTime":247.92,"body":"quite some time and then made my"},{"speaker":"Brian Singh","startTime":247.92,"endTime":251.52,"body":"way up to schomp automotive"},{"speaker":"Brian Singh","startTime":247.92,"endTime":251.52,"body":"group up in Denver, Colorado,"},{"speaker":"Brian Singh","startTime":251.55,"endTime":254.55,"body":"some good friends up there. And"},{"speaker":"Brian Singh","startTime":251.55,"endTime":254.55,"body":"there became a managing partner"},{"speaker":"Brian Singh","startTime":254.55,"endTime":257.79,"body":"of a Nissan store. And then here"},{"speaker":"Brian Singh","startTime":254.55,"endTime":257.79,"body":"I am now"},{"speaker":"Kyle Mountsier","startTime":258.45,"endTime":260.37,"body":"All right, all"},{"speaker":"Kyle Mountsier","startTime":258.45,"endTime":260.37,"body":"right. So I gotta I gotta track"},{"speaker":"Kyle Mountsier","startTime":260.37,"endTime":263.79,"body":"this because that was like the"},{"speaker":"Kyle Mountsier","startTime":260.37,"endTime":263.79,"body":"fire hose of however many years"},{"speaker":"Kyle Mountsier","startTime":263.79,"endTime":265.32,"body":"you've been in the industry"},{"speaker":"Kyle Mountsier","startTime":263.79,"endTime":265.32,"body":"which is how many"},{"speaker":"Brian Singh","startTime":266.55,"endTime":268.23,"body":"16 years 16 years"},{"speaker":"Brian Singh","startTime":266.55,"endTime":268.23,"body":"Okay,"},{"speaker":"Kyle Mountsier","startTime":268.41,"endTime":270.63,"body":"so you started"},{"speaker":"Kyle Mountsier","startTime":268.41,"endTime":270.63,"body":"in the parts department kind of"},{"speaker":"Kyle Mountsier","startTime":270.63,"endTime":275.1,"body":"in the like as as a parts"},{"speaker":"Kyle Mountsier","startTime":270.63,"endTime":275.1,"body":"employee do work at work on the"},{"speaker":"Kyle Mountsier","startTime":275.1,"endTime":275.67,"body":"desk."},{"speaker":"Brian Singh","startTime":277.05,"endTime":280.11,"body":"So actually started"},{"speaker":"Brian Singh","startTime":277.05,"endTime":280.11,"body":"shipping and receiving so I was"},{"speaker":"Brian Singh","startTime":280.11,"endTime":282.78,"body":"the guy that was checking the"},{"speaker":"Brian Singh","startTime":280.11,"endTime":282.78,"body":"parts in and putting them on the"},{"speaker":"Brian Singh","startTime":282.78,"endTime":283.35,"body":"shelves."},{"speaker":"Kyle Mountsier","startTime":283.5,"endTime":287.07,"body":"Okay, so here's"},{"speaker":"Kyle Mountsier","startTime":283.5,"endTime":287.07,"body":"what this is. This is what I"},{"speaker":"Kyle Mountsier","startTime":287.07,"endTime":290.76,"body":"love about the automotive"},{"speaker":"Kyle Mountsier","startTime":287.07,"endTime":290.76,"body":"industry is is a lot of times"},{"speaker":"Kyle Mountsier","startTime":290.76,"endTime":294.72,"body":"when we look at general manager"},{"speaker":"Kyle Mountsier","startTime":290.76,"endTime":294.72,"body":"and and the track to getting"},{"speaker":"Kyle Mountsier","startTime":294.72,"endTime":297.93,"body":"there, you wouldn't normally say"},{"speaker":"Kyle Mountsier","startTime":294.72,"endTime":297.93,"body":"you know what you should"},{"speaker":"Kyle Mountsier","startTime":297.93,"endTime":301.65,"body":"probably start as is a shipping"},{"speaker":"Kyle Mountsier","startTime":297.93,"endTime":301.65,"body":"Receiving clerk in the parts"},{"speaker":"Kyle Mountsier","startTime":301.65,"endTime":304.32,"body":"department. That's not where"},{"speaker":"Kyle Mountsier","startTime":301.65,"endTime":304.32,"body":"people kind of like, it's not"},{"speaker":"Kyle Mountsier","startTime":304.32,"endTime":307.11,"body":"like, everyone's like, that's"},{"speaker":"Kyle Mountsier","startTime":304.32,"endTime":307.11,"body":"gonna be the next general"},{"speaker":"Kyle Mountsier","startTime":307.11,"endTime":310.68,"body":"manager of the store, he's gonna"},{"speaker":"Kyle Mountsier","startTime":307.11,"endTime":310.68,"body":"run the national retailing chain"},{"speaker":"Kyle Mountsier","startTime":310.68,"endTime":314.97,"body":"for foundation automotive, get"},{"speaker":"Kyle Mountsier","startTime":310.68,"endTime":314.97,"body":"him. Right. So I, you know, I"},{"speaker":"Kyle Mountsier","startTime":314.97,"endTime":318.21,"body":"think that your perspective for"},{"speaker":"Kyle Mountsier","startTime":314.97,"endTime":318.21,"body":"the industry is probably a"},{"speaker":"Kyle Mountsier","startTime":318.21,"endTime":321.36,"body":"really a really key one because"},{"speaker":"Kyle Mountsier","startTime":318.21,"endTime":321.36,"body":"a lot of times when we see"},{"speaker":"Kyle Mountsier","startTime":321.36,"endTime":324.39,"body":"general manager, executive"},{"speaker":"Kyle Mountsier","startTime":321.36,"endTime":324.39,"body":"leadership or even ownership is"},{"speaker":"Kyle Mountsier","startTime":324.39,"endTime":328.26,"body":"it comes through the variable"},{"speaker":"Kyle Mountsier","startTime":324.39,"endTime":328.26,"body":"operations perspective on the"},{"speaker":"Kyle Mountsier","startTime":328.26,"endTime":332.88,"body":"industry. So I think I'd like to"},{"speaker":"Kyle Mountsier","startTime":328.26,"endTime":332.88,"body":"kind of like, break that down a"},{"speaker":"Kyle Mountsier","startTime":332.88,"endTime":336.12,"body":"little bit, and then pull that"},{"speaker":"Kyle Mountsier","startTime":332.88,"endTime":336.12,"body":"all the way forward at some"},{"speaker":"Kyle Mountsier","startTime":336.12,"endTime":339.87,"body":"point. 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And"},{"speaker":"Unknown","startTime":446.84,"endTime":451.61,"body":"in living proof today that doing"},{"speaker":"Unknown","startTime":446.84,"endTime":451.61,"body":"those same things, but just"},{"speaker":"Unknown","startTime":451.61,"endTime":455.15,"body":"different, you know, treating a"},{"speaker":"Unknown","startTime":451.61,"endTime":455.15,"body":"tech different than you treat an"},{"speaker":"Unknown","startTime":455.15,"endTime":458.9,"body":"F. Treat an F\u0026I director, right,"},{"speaker":"Unknown","startTime":455.15,"endTime":458.9,"body":"they're obviously different"},{"speaker":"Unknown","startTime":458.9,"endTime":462.8,"body":"guys. But they do have the skill"},{"speaker":"Unknown","startTime":458.9,"endTime":462.8,"body":"set, they need to be given the"},{"speaker":"Unknown","startTime":462.8,"endTime":467.6,"body":"tools, they need to be given the"},{"speaker":"Unknown","startTime":462.8,"endTime":467.6,"body":"the processes to follow, and the"},{"speaker":"Unknown","startTime":467.6,"endTime":471.26,"body":"mystery can can be unraveled. So"},{"speaker":"Unknown","startTime":467.6,"endTime":471.26,"body":"that was probably the coolest"},{"speaker":"Unknown","startTime":471.26,"endTime":474.08,"body":"thing for me when working with"},{"speaker":"Unknown","startTime":471.26,"endTime":474.08,"body":"other GMs while I was learning"},{"speaker":"Unknown","startTime":474.08,"endTime":478.46,"body":"from them, they also learned"},{"speaker":"Unknown","startTime":474.08,"endTime":478.46,"body":"from me, you know, as like, as I"},{"speaker":"Unknown","startTime":478.46,"endTime":479.15,"body":"came up some"},{"speaker":"Paul","startTime":480.36,"endTime":483.51,"body":"I worked in restaurants"},{"speaker":"Paul","startTime":480.36,"endTime":483.51,"body":"for, you know, from when I"},{"speaker":"Paul","startTime":483.51,"endTime":487.83,"body":"turned 15, all the way through"},{"speaker":"Paul","startTime":483.51,"endTime":487.83,"body":"college. And I was always struck"},{"speaker":"Paul","startTime":487.83,"endTime":491.58,"body":"by the difference in the"},{"speaker":"Paul","startTime":487.83,"endTime":491.58,"body":"operation of the overall"},{"speaker":"Paul","startTime":491.58,"endTime":494.97,"body":"restaurant, when what in the"},{"speaker":"Paul","startTime":491.58,"endTime":494.97,"body":"restaurant business called the"},{"speaker":"Paul","startTime":494.97,"endTime":497.19,"body":"front of the house in the back"},{"speaker":"Paul","startTime":494.97,"endTime":497.19,"body":"of the house front of the house"},{"speaker":"Paul","startTime":497.19,"endTime":502.53,"body":"being hosts, so staff servers,"},{"speaker":"Paul","startTime":497.19,"endTime":502.53,"body":"people in the in the alley,"},{"speaker":"Paul","startTime":502.56,"endTime":504.75,"body":"getting the food together, pass"},{"speaker":"Paul","startTime":502.56,"endTime":504.75,"body":"out and then the back of the"},{"speaker":"Paul","startTime":504.75,"endTime":509.73,"body":"house cooks, prep coach, you"},{"speaker":"Paul","startTime":504.75,"endTime":509.73,"body":"know, dishwashers etc. And there"},{"speaker":"Paul","startTime":509.73,"endTime":512.61,"body":"was always in most restaurants,"},{"speaker":"Paul","startTime":509.73,"endTime":512.61,"body":"there's this great divide"},{"speaker":"Paul","startTime":512.64,"endTime":516.51,"body":"between the two, both both"},{"speaker":"Paul","startTime":512.64,"endTime":516.51,"body":"literally, and metaphorically,"},{"speaker":"Paul","startTime":516.51,"endTime":519.3,"body":"right, there's this big kitchen"},{"speaker":"Paul","startTime":516.51,"endTime":519.3,"body":"alley that separates the front"},{"speaker":"Paul","startTime":519.3,"endTime":522.87,"body":"of the house in the back of the"},{"speaker":"Paul","startTime":519.3,"endTime":522.87,"body":"house. But also that tends to"},{"speaker":"Paul","startTime":523.02,"endTime":526.17,"body":"literally separate the ranks of"},{"speaker":"Paul","startTime":523.02,"endTime":526.17,"body":"people. And it's a very big us"},{"speaker":"Paul","startTime":526.17,"endTime":530.61,"body":"versus them mentality. And in"},{"speaker":"Paul","startTime":526.17,"endTime":530.61,"body":"fixed and variable. I've seen a"},{"speaker":"Paul","startTime":530.61,"endTime":533.7,"body":"lot of dealerships where there's"},{"speaker":"Paul","startTime":530.61,"endTime":533.7,"body":"a lot of contention between the"},{"speaker":"Paul","startTime":533.7,"endTime":537.06,"body":"two. And when you really can get"},{"speaker":"Paul","startTime":533.7,"endTime":537.06,"body":"those two sides to work"},{"speaker":"Paul","startTime":537.06,"endTime":539.82,"body":"together, there's an amazing"},{"speaker":"Paul","startTime":537.06,"endTime":539.82,"body":"thing starts to happen for the"},{"speaker":"Paul","startTime":539.82,"endTime":544.47,"body":"consumer experience. What would"},{"speaker":"Paul","startTime":539.82,"endTime":544.47,"body":"you say? is the key to keeping"},{"speaker":"Paul","startTime":544.47,"endTime":547.53,"body":"both the front and the back of"},{"speaker":"Paul","startTime":544.47,"endTime":547.53,"body":"the dealership both fixed and"},{"speaker":"Paul","startTime":547.53,"endTime":551.91,"body":"variable ops? What is the main"},{"speaker":"Paul","startTime":547.53,"endTime":551.91,"body":"kind of friction point? Do you"},{"speaker":"Paul","startTime":551.91,"endTime":554.37,"body":"think that if you can overcome"},{"speaker":"Paul","startTime":551.91,"endTime":554.37,"body":"that you can have a really"},{"speaker":"Paul","startTime":554.37,"endTime":555.99,"body":"cohesive operation?"},{"speaker":"Kyle Mountsier","startTime":556.08,"endTime":558.21,"body":"Well, his first"},{"speaker":"Kyle Mountsier","startTime":556.08,"endTime":558.21,"body":"one, like his first one is"},{"speaker":"Kyle Mountsier","startTime":558.21,"endTime":561.3,"body":"something like this. Well,"},{"speaker":"Kyle Mountsier","startTime":558.21,"endTime":561.3,"body":"actually everyone just needs to"},{"speaker":"Kyle Mountsier","startTime":561.3,"endTime":563.88,"body":"realize that fixed is actually"},{"speaker":"Kyle Mountsier","startTime":561.3,"endTime":563.88,"body":"the front of house right?"},{"speaker":"Unknown","startTime":563.0,"endTime":568.13,"body":"I was gonna ask sales"},{"speaker":"Unknown","startTime":563.0,"endTime":568.13,"body":"is in the math works harder?"},{"speaker":"Unknown","startTime":570.89,"endTime":576.32,"body":"Yeah, go ahead, you know. So I"},{"speaker":"Unknown","startTime":570.89,"endTime":576.32,"body":"would say first, you bridge the"},{"speaker":"Unknown","startTime":576.32,"endTime":579.77,"body":"gap between and I did it for"},{"speaker":"Unknown","startTime":576.32,"endTime":579.77,"body":"years, bridging the gap between"},{"speaker":"Unknown","startTime":579.77,"endTime":582.89,"body":"parts and service, right?"},{"speaker":"Unknown","startTime":579.77,"endTime":582.89,"body":"Service Department and parts"},{"speaker":"Unknown","startTime":582.89,"endTime":585.68,"body":"parts doesn't have the part"},{"speaker":"Unknown","startTime":582.89,"endTime":585.68,"body":"service, whatever, that you just"},{"speaker":"Unknown","startTime":585.68,"endTime":589.34,"body":"bridge the gap there. And so I"},{"speaker":"Unknown","startTime":585.68,"endTime":589.34,"body":"think you take a lot of those"},{"speaker":"Unknown","startTime":589.34,"endTime":594.26,"body":"same principles and theories"},{"speaker":"Unknown","startTime":589.34,"endTime":594.26,"body":"that you do. And really at its"},{"speaker":"Unknown","startTime":594.26,"endTime":598.31,"body":"most simple form, you find the"},{"speaker":"Unknown","startTime":594.26,"endTime":598.31,"body":"pain points and work on those."},{"speaker":"Unknown","startTime":598.73,"endTime":602.33,"body":"So when when The used car"},{"speaker":"Unknown","startTime":598.73,"endTime":602.33,"body":"manager and the service manager"},{"speaker":"Unknown","startTime":602.36,"endTime":606.62,"body":"are getting into an argument or"},{"speaker":"Unknown","startTime":602.36,"endTime":606.62,"body":"the salesman walks, and just"},{"speaker":"Unknown","startTime":606.65,"endTime":609.86,"body":"wants everyone to stop what"},{"speaker":"Unknown","startTime":606.65,"endTime":609.86,"body":"they're doing, and what are all"},{"speaker":"Unknown","startTime":609.86,"endTime":613.85,"body":"those pain points that exist,"},{"speaker":"Unknown","startTime":609.86,"endTime":613.85,"body":"and then bridge that gap with"},{"speaker":"Unknown","startTime":613.88,"endTime":616.79,"body":"with good communication"},{"speaker":"Unknown","startTime":613.88,"endTime":616.79,"body":"continuously and making people"},{"speaker":"Unknown","startTime":616.79,"endTime":620.12,"body":"understand that everyone has a"},{"speaker":"Unknown","startTime":616.79,"endTime":620.12,"body":"job to do. And maybe you don't"},{"speaker":"Unknown","startTime":620.12,"endTime":623.9,"body":"have the full scope of what that"},{"speaker":"Unknown","startTime":620.12,"endTime":623.9,"body":"individual does, right. And same"},{"speaker":"Unknown","startTime":623.9,"endTime":627.71,"body":"for, you know, I think fixed"},{"speaker":"Unknown","startTime":623.9,"endTime":627.71,"body":"people, some of them early on,"},{"speaker":"Unknown","startTime":628.22,"endTime":632.78,"body":"wanted me to tell the salesman"},{"speaker":"Unknown","startTime":628.22,"endTime":632.78,"body":"like, hey, you know, you can't"},{"speaker":"Unknown","startTime":632.78,"endTime":636.08,"body":"do this, you can't come back and"},{"speaker":"Unknown","startTime":632.78,"endTime":636.08,"body":"won't drop everything, what"},{"speaker":"Unknown","startTime":636.08,"endTime":638.93,"body":"we're doing and just work on the"},{"speaker":"Unknown","startTime":636.08,"endTime":638.93,"body":"car. And I'm like, actually, we"},{"speaker":"Unknown","startTime":638.93,"endTime":642.68,"body":"will guys, you know, I think I"},{"speaker":"Unknown","startTime":638.93,"endTime":642.68,"body":"think you want me to defend you."},{"speaker":"Unknown","startTime":643.01,"endTime":645.41,"body":"Because I'm a fixed guy. And I"},{"speaker":"Unknown","startTime":643.01,"endTime":645.41,"body":"think you were looking for that."},{"speaker":"Unknown","startTime":645.41,"endTime":647.54,"body":"But it's not about defending"},{"speaker":"Unknown","startTime":645.41,"endTime":647.54,"body":"anyone, it's about taking care"},{"speaker":"Unknown","startTime":647.54,"endTime":651.32,"body":"of the customer. And if we need"},{"speaker":"Unknown","startTime":647.54,"endTime":651.32,"body":"to get a car and get it taken"},{"speaker":"Unknown","startTime":651.32,"endTime":653.99,"body":"care of get it ready, PDI, or"},{"speaker":"Unknown","startTime":651.32,"endTime":653.99,"body":"whatever we need to for a"},{"speaker":"Unknown","startTime":653.99,"endTime":658.25,"body":"customer. Let's do that, right."},{"speaker":"Unknown","startTime":653.99,"endTime":658.25,"body":"And so I think it's realizing"},{"speaker":"Unknown","startTime":658.25,"endTime":662.15,"body":"it's not about picking sides,"},{"speaker":"Unknown","startTime":658.25,"endTime":662.15,"body":"there's no enemy or hero in"},{"speaker":"Unknown","startTime":662.15,"endTime":664.82,"body":"this. It's all about the"},{"speaker":"Unknown","startTime":662.15,"endTime":664.82,"body":"customer. And it's all about"},{"speaker":"Unknown","startTime":664.82,"endTime":668.36,"body":"those pain points that exist"},{"speaker":"Unknown","startTime":664.82,"endTime":668.36,"body":"within that, if we can drop the"},{"speaker":"Unknown","startTime":668.36,"endTime":671.96,"body":"ego out of the way, and not"},{"speaker":"Unknown","startTime":668.36,"endTime":671.96,"body":"think that our particular job is"},{"speaker":"Unknown","startTime":671.96,"endTime":674.21,"body":"more important than anyone elses"},{"speaker":"Unknown","startTime":671.96,"endTime":674.21,"body":"and realize that there's a"},{"speaker":"Unknown","startTime":674.21,"endTime":676.85,"body":"customer on the other end of it."},{"speaker":"Unknown","startTime":674.21,"endTime":676.85,"body":"I think when you're able to"},{"speaker":"Unknown","startTime":676.85,"endTime":680.69,"body":"continually remind your"},{"speaker":"Unknown","startTime":676.85,"endTime":680.69,"body":"employees and folks of that,"},{"speaker":"Unknown","startTime":681.26,"endTime":684.11,"body":"they start to realize, okay, let"},{"speaker":"Unknown","startTime":681.26,"endTime":684.11,"body":"me pump the brakes a little bit."},{"speaker":"Unknown","startTime":684.11,"endTime":686.84,"body":"And if this salesman's coming"},{"speaker":"Unknown","startTime":684.11,"endTime":686.84,"body":"back here needs a car done, and"},{"speaker":"Unknown","startTime":686.84,"endTime":690.26,"body":"get it needs you to get it ready"},{"speaker":"Unknown","startTime":686.84,"endTime":690.26,"body":"for a customer delivery. Let's"},{"speaker":"Unknown","startTime":690.26,"endTime":692.66,"body":"let's maybe figure out if we can"},{"speaker":"Unknown","startTime":690.26,"endTime":692.66,"body":"find out how to get this done"},{"speaker":"Unknown","startTime":692.66,"endTime":695.24,"body":"and get it taken care of and"},{"speaker":"Unknown","startTime":692.66,"endTime":695.24,"body":"stop worrying about some of the"},{"speaker":"Unknown","startTime":695.24,"endTime":698.96,"body":"other items. So it takes time."},{"speaker":"Unknown","startTime":695.24,"endTime":698.96,"body":"It's a culture shift. There's no"},{"speaker":"Unknown","startTime":698.96,"endTime":700.76,"body":"doubt about it. It doesn't"},{"speaker":"Unknown","startTime":698.96,"endTime":700.76,"body":"happen overnight. You don't go"},{"speaker":"Unknown","startTime":700.76,"endTime":703.04,"body":"tell your employees, hey, you"},{"speaker":"Unknown","startTime":700.76,"endTime":703.04,"body":"need to work together. Right?"},{"speaker":"Unknown","startTime":703.04,"endTime":706.88,"body":"It's just not gonna happen. It's"},{"speaker":"Unknown","startTime":703.04,"endTime":706.88,"body":"like it's one scenario, one"},{"speaker":"Unknown","startTime":706.88,"endTime":710.54,"body":"situation at a time. And you"},{"speaker":"Unknown","startTime":706.88,"endTime":710.54,"body":"start to realize they're like,"},{"speaker":"Unknown","startTime":710.54,"endTime":713.27,"body":"Okay, there's no, there's no"},{"speaker":"Unknown","startTime":710.54,"endTime":713.27,"body":"reason, faintness, we're gonna"},{"speaker":"Unknown","startTime":713.27,"endTime":716.09,"body":"take great care of our customers"},{"speaker":"Unknown","startTime":713.27,"endTime":716.09,"body":"and, and have a happy customer"},{"speaker":"Unknown","startTime":716.09,"endTime":716.69,"body":"at the end of it."},{"speaker":"Michael Cirillo","startTime":718.05,"endTime":720.27,"body":"You bring up"},{"speaker":"Michael Cirillo","startTime":718.05,"endTime":720.27,"body":"something that intrigues me,"},{"speaker":"Michael Cirillo","startTime":721.08,"endTime":729.06,"body":"because it's like one of the"},{"speaker":"Michael Cirillo","startTime":721.08,"endTime":729.06,"body":"it's like one of the roads to"},{"speaker":"Michael Cirillo","startTime":729.69,"endTime":733.8,"body":"recovery from addiction is"},{"speaker":"Michael Cirillo","startTime":729.69,"endTime":733.8,"body":"admission. I think that's the"},{"speaker":"Michael Cirillo","startTime":733.8,"endTime":737.34,"body":"first step like admitting you"},{"speaker":"Michael Cirillo","startTime":733.8,"endTime":737.34,"body":"have a problem. And I find that"},{"speaker":"Michael Cirillo","startTime":737.34,"endTime":741.84,"body":"so few organizations are willing"},{"speaker":"Michael Cirillo","startTime":737.34,"endTime":741.84,"body":"to admit they have a problem,"},{"speaker":"Michael Cirillo","startTime":741.84,"endTime":744.84,"body":"because then they know they've"},{"speaker":"Michael Cirillo","startTime":741.84,"endTime":744.84,"body":"got to do something about it."},{"speaker":"Michael Cirillo","startTime":744.87,"endTime":746.97,"body":"They can't just sweep it under"},{"speaker":"Michael Cirillo","startTime":744.87,"endTime":746.97,"body":"the rug. So I find it really"},{"speaker":"Michael Cirillo","startTime":746.97,"endTime":749.7,"body":"intriguing that you're willing"},{"speaker":"Michael Cirillo","startTime":746.97,"endTime":749.7,"body":"to go into a problem head on,"},{"speaker":"Michael Cirillo","startTime":749.91,"endTime":755.13,"body":"how do you navigate admitting"},{"speaker":"Michael Cirillo","startTime":749.91,"endTime":755.13,"body":"you have a problem, pinpointing"},{"speaker":"Michael Cirillo","startTime":755.13,"endTime":759.93,"body":"it to your to your point, but"},{"speaker":"Michael Cirillo","startTime":755.13,"endTime":759.93,"body":"keeping morale high, so that the"},{"speaker":"Michael Cirillo","startTime":759.93,"endTime":763.83,"body":"team doesn't get depressed over"},{"speaker":"Michael Cirillo","startTime":759.93,"endTime":763.83,"body":"the realization that there's a"},{"speaker":"Michael Cirillo","startTime":763.83,"endTime":765.27,"body":"problem that needs to be fixed?"},{"speaker":"Brian Singh","startTime":765.9,"endTime":768.48,"body":"Yeah, no, that's a"},{"speaker":"Brian Singh","startTime":765.9,"endTime":768.48,"body":"good one. Because you don't want"},{"speaker":"Brian Singh","startTime":768.48,"endTime":771.93,"body":"to damage egos. And you don't"},{"speaker":"Brian Singh","startTime":768.48,"endTime":771.93,"body":"want to steal someone's"},{"speaker":"Brian Singh","startTime":771.93,"endTime":775.2,"body":"confidence, especially you're"},{"speaker":"Brian Singh","startTime":771.93,"endTime":775.2,"body":"walking in and they feel like"},{"speaker":"Brian Singh","startTime":775.2,"endTime":777.57,"body":"things are great, and they don't"},{"speaker":"Brian Singh","startTime":775.2,"endTime":777.57,"body":"want to maybe address the"},{"speaker":"Brian Singh","startTime":777.57,"endTime":780.72,"body":"problem. They just swept it"},{"speaker":"Brian Singh","startTime":777.57,"endTime":780.72,"body":"under the rug, and someone's"},{"speaker":"Brian Singh","startTime":780.72,"endTime":783.96,"body":"bringing it up. So I think that"},{"speaker":"Brian Singh","startTime":780.72,"endTime":783.96,"body":"I take the same approach on how"},{"speaker":"Brian Singh","startTime":783.96,"endTime":786.99,"body":"I manage and operate and treat"},{"speaker":"Brian Singh","startTime":783.96,"endTime":786.99,"body":"myself and especially coming in,"},{"speaker":"Brian Singh","startTime":787.44,"endTime":790.74,"body":"if you keep that student sort of"},{"speaker":"Brian Singh","startTime":787.44,"endTime":790.74,"body":"mindset, and I'm always learning"},{"speaker":"Brian Singh","startTime":790.77,"endTime":794.4,"body":"I'm not perfect. I don't you"},{"speaker":"Brian Singh","startTime":790.77,"endTime":794.4,"body":"know, I have this saying that."},{"speaker":"Brian Singh","startTime":794.7,"endTime":798.12,"body":"I'm not perfect. The company is"},{"speaker":"Brian Singh","startTime":794.7,"endTime":798.12,"body":"not perfect. So why Who are we"},{"speaker":"Brian Singh","startTime":798.12,"endTime":802.02,"body":"to demand to perfect employee?"},{"speaker":"Brian Singh","startTime":798.12,"endTime":802.02,"body":"Right? And when you say that to"},{"speaker":"Brian Singh","startTime":802.02,"endTime":805.35,"body":"people, they their guard drops a"},{"speaker":"Brian Singh","startTime":802.02,"endTime":805.35,"body":"little bit, right. It's like,"},{"speaker":"Brian Singh","startTime":805.38,"endTime":808.65,"body":"okay, cool. I'm not going to be"},{"speaker":"Brian Singh","startTime":805.38,"endTime":808.65,"body":"disparaged. I'm not going to"},{"speaker":"Brian Singh","startTime":808.65,"endTime":810.6,"body":"feel like I'm gonna get fired,"},{"speaker":"Brian Singh","startTime":808.65,"endTime":810.6,"body":"I'm not going to feel like I'm"},{"speaker":"Brian Singh","startTime":810.6,"endTime":813.78,"body":"gonna get passed over for cuz"},{"speaker":"Brian Singh","startTime":810.6,"endTime":813.78,"body":"I'm not perfect. Like, it's"},{"speaker":"Brian Singh","startTime":813.78,"endTime":817.5,"body":"okay, if you are perfect, or you"},{"speaker":"Brian Singh","startTime":813.78,"endTime":817.5,"body":"think you're perfect. That's"},{"speaker":"Brian Singh","startTime":817.5,"endTime":819.6,"body":"probably not going to get you"},{"speaker":"Brian Singh","startTime":817.5,"endTime":819.6,"body":"very far with me, right? Because"},{"speaker":"Brian Singh","startTime":819.63,"endTime":821.79,"body":"I'll be the first to admit I'm"},{"speaker":"Brian Singh","startTime":819.63,"endTime":821.79,"body":"not and the company's not will"},{"speaker":"Brian Singh","startTime":821.79,"endTime":824.55,"body":"always need to get better. And I"},{"speaker":"Brian Singh","startTime":821.79,"endTime":824.55,"body":"think when people can let their"},{"speaker":"Brian Singh","startTime":824.55,"endTime":827.82,"body":"guard down and realize, okay,"},{"speaker":"Brian Singh","startTime":824.55,"endTime":827.82,"body":"you know what, I am good. That's"},{"speaker":"Brian Singh","startTime":827.82,"endTime":830.43,"body":"why I'm here. And that's why"},{"speaker":"Brian Singh","startTime":827.82,"endTime":830.43,"body":"I've gotten to where I'm at. But"},{"speaker":"Brian Singh","startTime":830.43,"endTime":835.56,"body":"I can't improve without feeling"},{"speaker":"Brian Singh","startTime":830.43,"endTime":835.56,"body":"the fear of the GM or whoever"},{"speaker":"Brian Singh","startTime":835.56,"endTime":838.29,"body":"coming down on me, and making me"},{"speaker":"Brian Singh","startTime":835.56,"endTime":838.29,"body":"feel like I'm inadequate in my"},{"speaker":"Brian Singh","startTime":838.29,"endTime":841.29,"body":"role. And I think once you do"},{"speaker":"Brian Singh","startTime":838.29,"endTime":841.29,"body":"that people start to listen a"},{"speaker":"Brian Singh","startTime":841.29,"endTime":841.8,"body":"little more."},{"speaker":"Michael Cirillo","startTime":842.28,"endTime":845.07,"body":"I love how you"},{"speaker":"Michael Cirillo","startTime":842.28,"endTime":845.07,"body":"position that you've created a"},{"speaker":"Michael Cirillo","startTime":845.07,"endTime":848.43,"body":"central point by which the"},{"speaker":"Michael Cirillo","startTime":845.07,"endTime":848.43,"body":"entire team can rally around"},{"speaker":"Michael Cirillo","startTime":848.43,"endTime":851.79,"body":"which is doing the right thing"},{"speaker":"Michael Cirillo","startTime":848.43,"endTime":851.79,"body":"for the customer. Starting with"},{"speaker":"Michael Cirillo","startTime":851.79,"endTime":854.31,"body":"how do we want the customer to"},{"speaker":"Michael Cirillo","startTime":851.79,"endTime":854.31,"body":"feel what kind of experience do"},{"speaker":"Michael Cirillo","startTime":854.31,"endTime":858.03,"body":"we want them to have? And then"},{"speaker":"Michael Cirillo","startTime":854.31,"endTime":858.03,"body":"rallying everyone creating"},{"speaker":"Michael Cirillo","startTime":858.09,"endTime":862.26,"body":"agreeable an agreeable"},{"speaker":"Michael Cirillo","startTime":858.09,"endTime":862.26,"body":"environment for everybody? Hey,"},{"speaker":"Michael Cirillo","startTime":862.26,"endTime":866.01,"body":"we might disagree on the"},{"speaker":"Michael Cirillo","startTime":862.26,"endTime":866.01,"body":"minutia. But what we can agree"},{"speaker":"Michael Cirillo","startTime":866.01,"endTime":868.59,"body":"on is the central point so I"},{"speaker":"Michael Cirillo","startTime":866.01,"endTime":868.59,"body":"love the way that you position"},{"speaker":"Michael Cirillo","startTime":868.59,"endTime":871.74,"body":"that. Also, I would submit that"},{"speaker":"Michael Cirillo","startTime":868.59,"endTime":871.74,"body":"I'm sure technicians are like"},{"speaker":"Michael Cirillo","startTime":871.92,"endTime":875.43,"body":"you can pick a fight with us but"},{"speaker":"Michael Cirillo","startTime":871.92,"endTime":875.43,"body":"I'm the one holding a crescent"},{"speaker":"Michael Cirillo","startTime":875.46,"endTime":881.31,"body":"wrench. Yeah. Yeah, just what do"},{"speaker":"Michael Cirillo","startTime":875.46,"endTime":881.31,"body":"you got a plastic chair? I have"},{"speaker":"Michael Cirillo","startTime":881.31,"endTime":882.18,"body":"a drill car"},{"speaker":"Kyle Mountsier","startTime":882.18,"endTime":886.44,"body":"to come in for"},{"speaker":"Kyle Mountsier","startTime":882.18,"endTime":886.44,"body":"an oil change. Yeah, that one."},{"speaker":"Kyle Mountsier","startTime":886.77,"endTime":887.34,"body":"They're loading"},{"speaker":"Michael Cirillo","startTime":887.34,"endTime":890.58,"body":"up drill bits."},{"speaker":"Michael Cirillo","startTime":887.34,"endTime":890.58,"body":"You know, just like tighten them"},{"speaker":"Michael Cirillo","startTime":890.58,"endTime":892.74,"body":"in. I love it."},{"speaker":"Kyle Mountsier","startTime":892.0,"endTime":896.65,"body":"I do I want to"},{"speaker":"Kyle Mountsier","startTime":892.0,"endTime":896.65,"body":"draw because now I'm there's a"},{"speaker":"Kyle Mountsier","startTime":896.65,"endTime":899.98,"body":"really straight line. There's a"},{"speaker":"Kyle Mountsier","startTime":896.65,"endTime":899.98,"body":"I love drawing the straight"},{"speaker":"Kyle Mountsier","startTime":899.98,"endTime":903.43,"body":"lines in like someone's story to"},{"speaker":"Kyle Mountsier","startTime":899.98,"endTime":903.43,"body":"what they're doing right now,"},{"speaker":"Kyle Mountsier","startTime":903.43,"endTime":908.2,"body":"especially as they start to"},{"speaker":"Kyle Mountsier","startTime":903.43,"endTime":908.2,"body":"explore like the the next part"},{"speaker":"Kyle Mountsier","startTime":908.2,"endTime":911.23,"body":"of their career. And what you've"},{"speaker":"Kyle Mountsier","startTime":908.2,"endTime":911.23,"body":"been brought on with the"},{"speaker":"Kyle Mountsier","startTime":911.23,"endTime":915.34,"body":"Foundation group to do is begin"},{"speaker":"Kyle Mountsier","startTime":911.23,"endTime":915.34,"body":"this journey of what's being"},{"speaker":"Kyle Mountsier","startTime":915.34,"endTime":920.56,"body":"called Evrdrive, which is really"},{"speaker":"Kyle Mountsier","startTime":915.34,"endTime":920.56,"body":"a new perspective on retailing."},{"speaker":"Kyle Mountsier","startTime":920.8,"endTime":927.7,"body":"And it's, I'm guessing it has at"},{"speaker":"Kyle Mountsier","startTime":920.8,"endTime":927.7,"body":"its core, a very customer"},{"speaker":"Kyle Mountsier","startTime":927.79,"endTime":931.6,"body":"focused energy. And so tell us a"},{"speaker":"Kyle Mountsier","startTime":927.79,"endTime":931.6,"body":"little bit about because we're"},{"speaker":"Kyle Mountsier","startTime":931.6,"endTime":935.29,"body":"seeing a lot of these groups"},{"speaker":"Kyle Mountsier","startTime":931.6,"endTime":935.29,"body":"kind of create their, you know,"},{"speaker":"Kyle Mountsier","startTime":935.29,"endTime":939.43,"body":"car shops and their, their their"},{"speaker":"Kyle Mountsier","startTime":935.29,"endTime":939.43,"body":"driveways and their click lanes."},{"speaker":"Kyle Mountsier","startTime":939.43,"endTime":942.34,"body":"And, you know, and then you got"},{"speaker":"Kyle Mountsier","startTime":939.43,"endTime":942.34,"body":"Carvana and Carmax. And so we"},{"speaker":"Kyle Mountsier","startTime":942.34,"endTime":946.84,"body":"all realize this, this other"},{"speaker":"Kyle Mountsier","startTime":942.34,"endTime":946.84,"body":"brand, has the potential to be"},{"speaker":"Kyle Mountsier","startTime":946.84,"endTime":950.05,"body":"exploratory and create new"},{"speaker":"Kyle Mountsier","startTime":946.84,"endTime":950.05,"body":"inroads and create customer"},{"speaker":"Kyle Mountsier","startTime":950.05,"endTime":955.15,"body":"experiences. So what what ever"},{"speaker":"Kyle Mountsier","startTime":950.05,"endTime":955.15,"body":"drives take on that, that that"},{"speaker":"Kyle Mountsier","startTime":955.15,"endTime":957.19,"body":"you're bringing your experience"},{"speaker":"Kyle Mountsier","startTime":955.15,"endTime":957.19,"body":"to?"},{"speaker":"Unknown","startTime":958.35,"endTime":960.93,"body":"Yeah, so I would say"},{"speaker":"Unknown","startTime":958.35,"endTime":960.93,"body":"definitely, we're building this"},{"speaker":"Unknown","startTime":960.96,"endTime":965.4,"body":"with the customer at the center,"},{"speaker":"Unknown","startTime":960.96,"endTime":965.4,"body":"right, we're not doing it easy,"},{"speaker":"Unknown","startTime":965.4,"endTime":969.03,"body":"we're not doing it, to make it"},{"speaker":"Unknown","startTime":965.4,"endTime":969.03,"body":"convenient for us. So much. So"},{"speaker":"Unknown","startTime":969.03,"endTime":972.12,"body":"that Foundation is decided to"},{"speaker":"Unknown","startTime":969.03,"endTime":972.12,"body":"split this off completely."},{"speaker":"Unknown","startTime":972.39,"endTime":978.3,"body":"Right, this is a whole separate"},{"speaker":"Unknown","startTime":972.39,"endTime":978.3,"body":"entity will have a few pieces"},{"speaker":"Unknown","startTime":978.3,"endTime":980.97,"body":"that will be continued to be"},{"speaker":"Unknown","startTime":978.3,"endTime":980.97,"body":"connections. But from a"},{"speaker":"Unknown","startTime":980.97,"endTime":984.57,"body":"consumers perspective, it's"},{"speaker":"Unknown","startTime":980.97,"endTime":984.57,"body":"completely separate. So we're"},{"speaker":"Unknown","startTime":984.57,"endTime":988.62,"body":"not the dealership is not the"},{"speaker":"Unknown","startTime":984.57,"endTime":988.62,"body":"main source. And then this"},{"speaker":"Unknown","startTime":988.62,"endTime":993.45,"body":"afterthought of E commerce is"},{"speaker":"Unknown","startTime":988.62,"endTime":993.45,"body":"there, which works for a lot of"},{"speaker":"Unknown","startTime":993.45,"endTime":996.78,"body":"people, it works for like like"},{"speaker":"Unknown","startTime":993.45,"endTime":996.78,"body":"to your example, a Lithia"},{"speaker":"Unknown","startTime":996.78,"endTime":1002.78,"body":"Driveway. This model is just"},{"speaker":"Unknown","startTime":996.78,"endTime":1002.78,"body":"saying, Were building, what do"},{"speaker":"Unknown","startTime":1002.78,"endTime":1006.47,"body":"we need to do to build around"},{"speaker":"Unknown","startTime":1002.78,"endTime":1006.47,"body":"the customer? And provide this"},{"speaker":"Unknown","startTime":1006.5,"endTime":1010.01,"body":"this industry, this segment of"},{"speaker":"Unknown","startTime":1006.5,"endTime":1010.01,"body":"the industry that continues to"},{"speaker":"Unknown","startTime":1010.01,"endTime":1013.79,"body":"grow every single year and"},{"speaker":"Unknown","startTime":1010.01,"endTime":1013.79,"body":"ecommerce? And how do we build"},{"speaker":"Unknown","startTime":1013.79,"endTime":1017.51,"body":"it? What do we need to do to"},{"speaker":"Unknown","startTime":1013.79,"endTime":1017.51,"body":"build it the right way, and that"},{"speaker":"Unknown","startTime":1017.51,"endTime":1022.01,"body":"is to have our own"},{"speaker":"Unknown","startTime":1017.51,"endTime":1022.01,"body":"reconditioning center to keep it"},{"speaker":"Unknown","startTime":1022.01,"endTime":1025.43,"body":"completely separate from the"},{"speaker":"Unknown","startTime":1022.01,"endTime":1025.43,"body":"dealership model. Now, we don't"},{"speaker":"Unknown","startTime":1025.43,"endTime":1027.41,"body":"need to build this, and we're"},{"speaker":"Unknown","startTime":1025.43,"endTime":1027.41,"body":"not going to build it by"},{"speaker":"Unknown","startTime":1027.41,"endTime":1030.98,"body":"disparaging the dealership model"},{"speaker":"Unknown","startTime":1027.41,"endTime":1030.98,"body":"either, right? We believe we can"},{"speaker":"Unknown","startTime":1030.98,"endTime":1032.87,"body":"coexist with the"},{"speaker":"Unknown","startTime":1030.98,"endTime":1032.87,"body":"Lithia/Driveways with their"},{"speaker":"Unknown","startTime":1032.87,"endTime":1035.6,"body":"Carvanas. And with new car"},{"speaker":"Unknown","startTime":1032.87,"endTime":1035.6,"body":"franchise dealers, I mean, I"},{"speaker":"Unknown","startTime":1035.9,"endTime":1039.62,"body":"grew up in the new car franchise"},{"speaker":"Unknown","startTime":1035.9,"endTime":1039.62,"body":"dealer. So I love a lot of"},{"speaker":"Unknown","startTime":1039.62,"endTime":1041.75,"body":"things about it. And there are a"},{"speaker":"Unknown","startTime":1039.62,"endTime":1041.75,"body":"lot of great things about it."},{"speaker":"Unknown","startTime":1041.75,"endTime":1044.72,"body":"But in order to meet the"},{"speaker":"Unknown","startTime":1041.75,"endTime":1044.72,"body":"customer that with this e"},{"speaker":"Unknown","startTime":1044.72,"endTime":1048.98,"body":"commerce solution, you've got to"},{"speaker":"Unknown","startTime":1044.72,"endTime":1048.98,"body":"take it and separate it while"},{"speaker":"Unknown","startTime":1048.98,"endTime":1051.83,"body":"still coexisting with with all"},{"speaker":"Unknown","startTime":1048.98,"endTime":1051.83,"body":"the others out there."},{"speaker":"Kyle Mountsier","startTime":1052.52,"endTime":1056.03,"body":"So what do you"},{"speaker":"Kyle Mountsier","startTime":1052.52,"endTime":1056.03,"body":"think will be outside of the"},{"speaker":"Kyle Mountsier","startTime":1056.03,"endTime":1059.75,"body":"separation and the the attention"},{"speaker":"Kyle Mountsier","startTime":1056.03,"endTime":1059.75,"body":"to e commerce, what do you"},{"speaker":"Kyle Mountsier","startTime":1059.75,"endTime":1063.11,"body":"think, or maybe you've already"},{"speaker":"Kyle Mountsier","startTime":1059.75,"endTime":1063.11,"body":"done this work, what's gonna be"},{"speaker":"Kyle Mountsier","startTime":1063.11,"endTime":1066.59,"body":"kind of the thing that sets it"},{"speaker":"Kyle Mountsier","startTime":1063.11,"endTime":1066.59,"body":"to set it up sets it a part,"},{"speaker":"Kyle Mountsier","startTime":1066.83,"endTime":1071.06,"body":"from a consumer or an employee"},{"speaker":"Kyle Mountsier","startTime":1066.83,"endTime":1071.06,"body":"perspective, and the engagement"},{"speaker":"Kyle Mountsier","startTime":1071.09,"endTime":1074.48,"body":"of in both of those mediums and"},{"speaker":"Kyle Mountsier","startTime":1071.09,"endTime":1074.48,"body":"how you approach consumers."},{"speaker":"Unknown","startTime":1075.89,"endTime":1078.5,"body":"So I think we're"},{"speaker":"Unknown","startTime":1075.89,"endTime":1078.5,"body":"bridging a lot of the best of"},{"speaker":"Unknown","startTime":1078.5,"endTime":1082.28,"body":"both worlds and the staffing"},{"speaker":"Unknown","startTime":1078.5,"endTime":1082.28,"body":"that we're bringing on. So but"},{"speaker":"Unknown","startTime":1082.31,"endTime":1086.3,"body":"at the head of the table is a"},{"speaker":"Unknown","startTime":1082.31,"endTime":1086.3,"body":"car guy, but my COO she came"},{"speaker":"Unknown","startTime":1086.3,"endTime":1090.59,"body":"from TrueCar, my my chief"},{"speaker":"Unknown","startTime":1086.3,"endTime":1090.59,"body":"marketing officer came, she"},{"speaker":"Unknown","startTime":1090.59,"endTime":1094.91,"body":"spent her entire career on the"},{"speaker":"Unknown","startTime":1090.59,"endTime":1094.91,"body":"OEM side of the business. And"},{"speaker":"Unknown","startTime":1095.33,"endTime":1099.29,"body":"we're bringing a lot of things"},{"speaker":"Unknown","startTime":1095.33,"endTime":1099.29,"body":"that maybe maybe some"},{"speaker":"Unknown","startTime":1099.29,"endTime":1101.78,"body":"dealerships don't do and don't"},{"speaker":"Unknown","startTime":1099.29,"endTime":1101.78,"body":"focus on when you talk about"},{"speaker":"Unknown","startTime":1101.78,"endTime":1105.41,"body":"employee engagement, employee"},{"speaker":"Unknown","startTime":1101.78,"endTime":1105.41,"body":"satisfaction, we're gonna build"},{"speaker":"Unknown","startTime":1105.41,"endTime":1109.73,"body":"a Leadership Academy for our"},{"speaker":"Unknown","startTime":1105.41,"endTime":1109.73,"body":"employees. Has nothing to do"},{"speaker":"Unknown","startTime":1109.73,"endTime":1113.33,"body":"with selling cars, but we want"},{"speaker":"Unknown","startTime":1109.73,"endTime":1113.33,"body":"to make sure that we can give"},{"speaker":"Unknown","startTime":1113.33,"endTime":1116.6,"body":"them the tools to succeed as"},{"speaker":"Unknown","startTime":1113.33,"endTime":1116.6,"body":"well. And then from the"},{"speaker":"Unknown","startTime":1116.6,"endTime":1121.52,"body":"consumers perspective, I think"},{"speaker":"Unknown","startTime":1116.6,"endTime":1121.52,"body":"the culture that we create will"},{"speaker":"Unknown","startTime":1121.52,"endTime":1124.76,"body":"be a big part of it. But outside"},{"speaker":"Unknown","startTime":1121.52,"endTime":1124.76,"body":"of that, we're also doing"},{"speaker":"Unknown","startTime":1124.76,"endTime":1128.78,"body":"customer experience centers,"},{"speaker":"Unknown","startTime":1124.76,"endTime":1128.78,"body":"where you can still engage with"},{"speaker":"Unknown","startTime":1129.59,"endTime":1133.64,"body":"an associate of Evrdrive it's"},{"speaker":"Unknown","startTime":1129.59,"endTime":1133.64,"body":"still an Ecommerce platform you"},{"speaker":"Unknown","startTime":1133.64,"endTime":1136.97,"body":"still transact that way so it's"},{"speaker":"Unknown","startTime":1133.64,"endTime":1136.97,"body":"not like you start the process"},{"speaker":"Unknown","startTime":1137.12,"endTime":1140.3,"body":"in one area and then have to"},{"speaker":"Unknown","startTime":1137.12,"endTime":1140.3,"body":"start all over again. So we feel"},{"speaker":"Unknown","startTime":1140.3,"endTime":1144.26,"body":"like we're bridging the gap"},{"speaker":"Unknown","startTime":1140.3,"endTime":1144.26,"body":"between no human interaction and"},{"speaker":"Unknown","startTime":1144.26,"endTime":1144.98,"body":"Ecommerce"},{"speaker":"Paul Daly","startTime":1145.04,"endTime":1148.16,"body":"Can you explain Can"},{"speaker":"Paul Daly","startTime":1145.04,"endTime":1148.16,"body":"you explain what a customer"},{"speaker":"Paul Daly","startTime":1148.16,"endTime":1152.36,"body":"experience center like looks"},{"speaker":"Paul Daly","startTime":1148.16,"endTime":1152.36,"body":"like in you know feels like"},{"speaker":"Brian Singh","startTime":1152.93,"endTime":1156.47,"body":"yep, so it's the"},{"speaker":"Brian Singh","startTime":1152.93,"endTime":1156.47,"body":"inventory won't be there we're"},{"speaker":"Brian Singh","startTime":1156.47,"endTime":1161.6,"body":"finding every year the stats go"},{"speaker":"Brian Singh","startTime":1156.47,"endTime":1161.6,"body":"down with for test drives"},{"speaker":"Paul Daly","startTime":1161.63,"endTime":1164.96,"body":"right because I'm an"},{"speaker":"Paul Daly","startTime":1161.63,"endTime":1164.96,"body":"indication would it be in we're"},{"speaker":"Paul Daly","startTime":1164.96,"endTime":1165.11,"body":"going"},{"speaker":"Brian Singh","startTime":1165.11,"endTime":1168.23,"body":"to be in high"},{"speaker":"Brian Singh","startTime":1165.11,"endTime":1168.23,"body":"traffic areas, malls, shopping"},{"speaker":"Brian Singh","startTime":1168.23,"endTime":1171.92,"body":"centers, so small footprint but"},{"speaker":"Brian Singh","startTime":1168.23,"endTime":1171.92,"body":"high traffic areas that people"},{"speaker":"Brian Singh","startTime":1171.92,"endTime":1175.04,"body":"can get to very easy very"},{"speaker":"Brian Singh","startTime":1171.92,"endTime":1175.04,"body":"boutique style type environment"},{"speaker":"Paul Daly","startTime":1175.07,"endTime":1178.4,"body":"so like, like from a"},{"speaker":"Paul Daly","startTime":1175.07,"endTime":1178.4,"body":"square footage standpoint give"},{"speaker":"Paul Daly","startTime":1178.4,"endTime":1181.25,"body":"me like comparable of a store"},{"speaker":"Paul Daly","startTime":1178.4,"endTime":1181.25,"body":"that people might be familiar"},{"speaker":"Paul Daly","startTime":1181.25,"endTime":1181.58,"body":"with."},{"speaker":"Brian Singh","startTime":1182.18,"endTime":1184.97,"body":"We're not going to"},{"speaker":"Brian Singh","startTime":1182.18,"endTime":1184.97,"body":"go ahead yeah, I was gonna say"},{"speaker":"Brian Singh","startTime":1185.0,"endTime":1190.64,"body":"2500 square feet ish so so like"},{"speaker":"Brian Singh","startTime":1185.0,"endTime":1190.64,"body":"so I don't want any"},{"speaker":"Paul Daly","startTime":1190.64,"endTime":1194.66,"body":"small like you know,"},{"speaker":"Paul Daly","startTime":1190.64,"endTime":1194.66,"body":"I don't know in in you know, my"},{"speaker":"Paul Daly","startTime":1194.69,"endTime":1199.04,"body":"the big mall here. There's like"},{"speaker":"Paul Daly","startTime":1194.69,"endTime":1199.04,"body":"a, like, I think it's a it's a"},{"speaker":"Paul Daly","startTime":1199.04,"endTime":1202.22,"body":"Casper mattress. store. It's"},{"speaker":"Paul Daly","startTime":1199.04,"endTime":1202.22,"body":"like one of the mattress brands."},{"speaker":"Paul Daly","startTime":1202.22,"endTime":1205.67,"body":"And it's, it's just like, I"},{"speaker":"Paul Daly","startTime":1202.22,"endTime":1205.67,"body":"don't know, it's just like a"},{"speaker":"Paul Daly","startTime":1205.67,"endTime":1208.79,"body":"small retail spot. Right? You"},{"speaker":"Paul Daly","startTime":1205.67,"endTime":1208.79,"body":"know, there's not going to be a"},{"speaker":"Paul Daly","startTime":1208.79,"endTime":1210.02,"body":"single car in there."},{"speaker":"Unknown","startTime":1210.9,"endTime":1213.9,"body":"Exactly. Yep, no cars."},{"speaker":"Unknown","startTime":1210.9,"endTime":1213.9,"body":"And you know, we're not"},{"speaker":"Unknown","startTime":1213.9,"endTime":1217.11,"body":"everything to everyone. So test"},{"speaker":"Unknown","startTime":1213.9,"endTime":1217.11,"body":"drive is not part of it. But"},{"speaker":"Unknown","startTime":1217.11,"endTime":1220.53,"body":"again, that's that seems people"},{"speaker":"Unknown","startTime":1217.11,"endTime":1220.53,"body":"don't seem to care about test"},{"speaker":"Unknown","startTime":1220.53,"endTime":1223.77,"body":"driving as much anymore. They do"},{"speaker":"Unknown","startTime":1220.53,"endTime":1223.77,"body":"want the interaction, they do"},{"speaker":"Unknown","startTime":1223.77,"endTime":1227.91,"body":"want to ask questions. Although"},{"speaker":"Unknown","startTime":1223.77,"endTime":1227.91,"body":"we're simplifying, buying a car,"},{"speaker":"Unknown","startTime":1227.94,"endTime":1230.88,"body":"it's still a complicated"},{"speaker":"Unknown","startTime":1227.94,"endTime":1230.88,"body":"process. And working in the"},{"speaker":"Unknown","startTime":1230.88,"endTime":1234.0,"body":"dealerships. People have a lot"},{"speaker":"Unknown","startTime":1230.88,"endTime":1234.0,"body":"of questions. And sometimes they"},{"speaker":"Unknown","startTime":1234.0,"endTime":1238.44,"body":"don't want to do that over the"},{"speaker":"Unknown","startTime":1234.0,"endTime":1238.44,"body":"phone. And we get numb to some"},{"speaker":"Unknown","startTime":1238.44,"endTime":1240.36,"body":"of the questions people have,"},{"speaker":"Unknown","startTime":1238.44,"endTime":1240.36,"body":"because we're doing it every"},{"speaker":"Unknown","startTime":1240.36,"endTime":1244.08,"body":"single day, we know the process"},{"speaker":"Unknown","startTime":1240.36,"endTime":1244.08,"body":"like the back of our hands. But"},{"speaker":"Unknown","startTime":1244.11,"endTime":1247.26,"body":"people want to communicate, they"},{"speaker":"Unknown","startTime":1244.11,"endTime":1247.26,"body":"want to interact, and they want"},{"speaker":"Unknown","startTime":1247.26,"endTime":1249.78,"body":"to ask questions to feel"},{"speaker":"Unknown","startTime":1247.26,"endTime":1249.78,"body":"comfortable about making this"},{"speaker":"Unknown","startTime":1249.78,"endTime":1254.07,"body":"purchase. So we want to lean"},{"speaker":"Unknown","startTime":1249.78,"endTime":1254.07,"body":"into Ecommerce because you"},{"speaker":"Unknown","startTime":1254.07,"endTime":1257.76,"body":"shouldn't be able to buy a car"},{"speaker":"Unknown","startTime":1254.07,"endTime":1257.76,"body":"on your phone from start to"},{"speaker":"Unknown","startTime":1257.76,"endTime":1262.8,"body":"finish, you know, outside of any"},{"speaker":"Unknown","startTime":1257.76,"endTime":1262.8,"body":"state requirements that need a"},{"speaker":"Unknown","startTime":1263.1,"endTime":1266.07,"body":"an actual signature, you should"},{"speaker":"Unknown","startTime":1263.1,"endTime":1266.07,"body":"be able to buy a car that way."},{"speaker":"Unknown","startTime":1266.37,"endTime":1269.82,"body":"But you don't want to get so"},{"speaker":"Unknown","startTime":1266.37,"endTime":1269.82,"body":"extreme, you alienate folks and"},{"speaker":"Unknown","startTime":1269.82,"endTime":1273.27,"body":"not have the human interaction"},{"speaker":"Unknown","startTime":1269.82,"endTime":1273.27,"body":"in that presence as well."},{"speaker":"Michael Cirillo","startTime":1273.71,"endTime":1275.69,"body":"You know, you"},{"speaker":"Michael Cirillo","startTime":1273.71,"endTime":1275.69,"body":"know what? You know what's"},{"speaker":"Michael Cirillo","startTime":1275.69,"endTime":1279.95,"body":"interesting about this, I'm"},{"speaker":"Michael Cirillo","startTime":1275.69,"endTime":1279.95,"body":"clenching to the air right now."},{"speaker":"Michael Cirillo","startTime":1280.55,"endTime":1285.02,"body":"Because I'm so intrigued by this"},{"speaker":"Michael Cirillo","startTime":1280.55,"endTime":1285.02,"body":"concept, because you've used the"},{"speaker":"Michael Cirillo","startTime":1285.02,"endTime":1290.21,"body":"word now, Brian, three or four"},{"speaker":"Michael Cirillo","startTime":1285.02,"endTime":1290.21,"body":"times alienate. And maybe here's"},{"speaker":"Michael Cirillo","startTime":1290.21,"endTime":1295.43,"body":"my controversial statement of"},{"speaker":"Michael Cirillo","startTime":1290.21,"endTime":1295.43,"body":"the day. Great marketing does"},{"speaker":"Michael Cirillo","startTime":1295.43,"endTime":1299.78,"body":"exactly that. it alienates a"},{"speaker":"Michael Cirillo","startTime":1295.43,"endTime":1299.78,"body":"certain audience that it's not"},{"speaker":"Michael Cirillo","startTime":1300.02,"endTime":1303.44,"body":"positioned for, and it attracts"},{"speaker":"Michael Cirillo","startTime":1300.02,"endTime":1303.44,"body":"the right audience. You know"},{"speaker":"Michael Cirillo","startTime":1303.44,"endTime":1307.25,"body":"what I mean? Like, I'm never"},{"speaker":"Michael Cirillo","startTime":1303.44,"endTime":1307.25,"body":"gonna buy the Skechers shoes"},{"speaker":"Michael Cirillo","startTime":1307.25,"endTime":1314.06,"body":"that tone my buttocks, because"},{"speaker":"Michael Cirillo","startTime":1307.25,"endTime":1314.06,"body":"I'm not interested. Like they"},{"speaker":"Kyle Mountsier","startTime":1314.09,"endTime":1317.33,"body":"not I look that"},{"speaker":"Kyle Mountsier","startTime":1314.09,"endTime":1317.33,"body":"I could have told you that."},{"speaker":"Michael Cirillo","startTime":1320.03,"endTime":1324.08,"body":"Obviously,"},{"speaker":"Michael Cirillo","startTime":1320.03,"endTime":1324.08,"body":"don't need it, Michael. Come on."},{"speaker":"Michael Cirillo","startTime":1325.61,"endTime":1329.36,"body":"These glutes are made for"},{"speaker":"Michael Cirillo","startTime":1325.61,"endTime":1329.36,"body":"walking in recording has"},{"speaker":"Michael Cirillo","startTime":1329.36,"endTime":1330.08,"body":"stopped."},{"speaker":"Michael Cirillo","startTime":1335.09,"endTime":1338.75,"body":"Like, great marketing, attracts"},{"speaker":"Michael Cirillo","startTime":1335.09,"endTime":1338.75,"body":"the right audience, and it"},{"speaker":"Michael Cirillo","startTime":1338.75,"endTime":1341.48,"body":"repels the wrong audience. And I"},{"speaker":"Michael Cirillo","startTime":1338.75,"endTime":1341.48,"body":"think for too long in our"},{"speaker":"Michael Cirillo","startTime":1341.48,"endTime":1344.78,"body":"industry, the narrative has been"},{"speaker":"Michael Cirillo","startTime":1341.48,"endTime":1344.78,"body":"you're either pro dealer or"},{"speaker":"Michael Cirillo","startTime":1344.78,"endTime":1350.24,"body":"you're anti dealer. Well, no,"},{"speaker":"Michael Cirillo","startTime":1344.78,"endTime":1350.24,"body":"not not necessarily. So black"},{"speaker":"Michael Cirillo","startTime":1350.24,"endTime":1353.87,"body":"and white, or cut and dry,"},{"speaker":"Michael Cirillo","startTime":1350.24,"endTime":1353.87,"body":"lukewarm, whatever, it you can"},{"speaker":"Michael Cirillo","startTime":1353.87,"endTime":1356.75,"body":"actually be pro dealer, but"},{"speaker":"Michael Cirillo","startTime":1353.87,"endTime":1356.75,"body":"recognize that there is a"},{"speaker":"Michael Cirillo","startTime":1356.75,"endTime":1361.1,"body":"segment over here, who perhaps"},{"speaker":"Michael Cirillo","startTime":1356.75,"endTime":1361.1,"body":"just wants a different option."},{"speaker":"Michael Cirillo","startTime":1361.58,"endTime":1363.98,"body":"And so you know, enter the"},{"speaker":"Michael Cirillo","startTime":1361.58,"endTime":1363.98,"body":"market catering to that option."},{"speaker":"Michael Cirillo","startTime":1363.98,"endTime":1367.07,"body":"And so, you know, I wouldn't"},{"speaker":"Michael Cirillo","startTime":1363.98,"endTime":1367.07,"body":"even position as as it alienates"},{"speaker":"Michael Cirillo","startTime":1367.07,"endTime":1373.37,"body":"other than you've found a market"},{"speaker":"Michael Cirillo","startTime":1367.07,"endTime":1373.37,"body":"segment, who you believe, is"},{"speaker":"Michael Cirillo","startTime":1373.64,"endTime":1376.97,"body":"wanting this type of an"},{"speaker":"Michael Cirillo","startTime":1373.64,"endTime":1376.97,"body":"experience. And it goes back to"},{"speaker":"Michael Cirillo","startTime":1377.42,"endTime":1381.41,"body":"gosh, I feel like all of us have"},{"speaker":"Michael Cirillo","startTime":1377.42,"endTime":1381.41,"body":"had conversations at some point,"},{"speaker":"Michael Cirillo","startTime":1381.41,"endTime":1385.34,"body":"alluding to this idea that, that"},{"speaker":"Michael Cirillo","startTime":1381.41,"endTime":1385.34,"body":"we believe showrooms, the"},{"speaker":"Michael Cirillo","startTime":1385.34,"endTime":1390.26,"body":"footprint might shrink, right?"},{"speaker":"Michael Cirillo","startTime":1385.34,"endTime":1390.26,"body":"service departments might grow."},{"speaker":"Michael Cirillo","startTime":1391.34,"endTime":1394.31,"body":"Right, and we've we're starting"},{"speaker":"Michael Cirillo","startTime":1391.34,"endTime":1394.31,"body":"to see that narrative a lot"},{"speaker":"Michael Cirillo","startTime":1394.31,"endTime":1396.29,"body":"more. I don't know how you guys"},{"speaker":"Michael Cirillo","startTime":1394.31,"endTime":1396.29,"body":"feel about that. But I'm"},{"speaker":"Michael Cirillo","startTime":1396.29,"endTime":1400.13,"body":"certainly seeing it a lot more"},{"speaker":"Michael Cirillo","startTime":1396.29,"endTime":1400.13,"body":"that the footprint, the showroom"},{"speaker":"Michael Cirillo","startTime":1400.13,"endTime":1404.6,"body":"is going to shrink, floor plans"},{"speaker":"Michael Cirillo","startTime":1400.13,"endTime":1404.6,"body":"shrink. And there might be even"},{"speaker":"Michael Cirillo","startTime":1404.6,"endTime":1408.14,"body":"one of each vehicle with like an"},{"speaker":"Michael Cirillo","startTime":1404.6,"endTime":1408.14,"body":"iPad type kiosk thing where you"},{"speaker":"Michael Cirillo","startTime":1408.14,"endTime":1411.14,"body":"can customize to your point,"},{"speaker":"Michael Cirillo","startTime":1408.14,"endTime":1411.14,"body":"what you've created is a visitor"},{"speaker":"Michael Cirillo","startTime":1411.14,"endTime":1413.36,"body":"center, right? This this"},{"speaker":"Michael Cirillo","startTime":1411.14,"endTime":1413.36,"body":"Experience Center, it's a"},{"speaker":"Michael Cirillo","startTime":1413.36,"endTime":1416.66,"body":"visitor center, like I'm going"},{"speaker":"Michael Cirillo","startTime":1413.36,"endTime":1416.66,"body":"to a landmark that I want to"},{"speaker":"Michael Cirillo","startTime":1416.66,"endTime":1421.34,"body":"learn more about, I'm coming in"},{"speaker":"Michael Cirillo","startTime":1416.66,"endTime":1421.34,"body":"a low, nice smelling environment"},{"speaker":"Michael Cirillo","startTime":1421.34,"endTime":1424.79,"body":"that I can learn more about what"},{"speaker":"Michael Cirillo","startTime":1421.34,"endTime":1424.79,"body":"I'm interested in, and and get"},{"speaker":"Michael Cirillo","startTime":1424.79,"endTime":1426.74,"body":"the information I need. So I"},{"speaker":"Michael Cirillo","startTime":1424.79,"endTime":1426.74,"body":"think that this is really"},{"speaker":"Michael Cirillo","startTime":1426.74,"endTime":1428.9,"body":"interesting. And it's we're"},{"speaker":"Michael Cirillo","startTime":1426.74,"endTime":1428.9,"body":"starting to, we're starting to"},{"speaker":"Michael Cirillo","startTime":1428.9,"endTime":1430.49,"body":"round out that full circle."},{"speaker":"Kyle Mountsier","startTime":1431.48,"endTime":1437.66,"body":"Well. They go"},{"speaker":"Kyle Mountsier","startTime":1431.48,"endTime":1437.66,"body":"well, and also, I'm just"},{"speaker":"Kyle Mountsier","startTime":1437.66,"endTime":1441.32,"body":"thinking about this. It's like,"},{"speaker":"Kyle Mountsier","startTime":1437.66,"endTime":1441.32,"body":"they're probably you know, how"},{"speaker":"Kyle Mountsier","startTime":1441.32,"endTime":1446.54,"body":"many times is like, well, I love"},{"speaker":"Kyle Mountsier","startTime":1441.32,"endTime":1446.54,"body":"my trade at home. Like, if"},{"speaker":"Kyle Mountsier","startTime":1446.54,"endTime":1451.46,"body":"you're shopping, you're probably"},{"speaker":"Kyle Mountsier","startTime":1446.54,"endTime":1451.46,"body":"in the you know, like, it's"},{"speaker":"Kyle Mountsier","startTime":1451.46,"endTime":1455.57,"body":"just, it's just there, right?"},{"speaker":"Kyle Mountsier","startTime":1451.46,"endTime":1455.57,"body":"And so if you have the like you"},{"speaker":"Kyle Mountsier","startTime":1455.57,"endTime":1459.29,"body":"have that piece too. So you can"},{"speaker":"Kyle Mountsier","startTime":1455.57,"endTime":1459.29,"body":"do the trade appraisal and see"},{"speaker":"Kyle Mountsier","startTime":1459.29,"endTime":1462.35,"body":"the vehicle in person. Like"},{"speaker":"Kyle Mountsier","startTime":1459.29,"endTime":1462.35,"body":"there's just a lot of things"},{"speaker":"Kyle Mountsier","startTime":1462.35,"endTime":1465.02,"body":"that if you think about the way"},{"speaker":"Kyle Mountsier","startTime":1462.35,"endTime":1465.02,"body":"that people engage a shopping"},{"speaker":"Kyle Mountsier","startTime":1465.02,"endTime":1469.19,"body":"center or mall or any of those"},{"speaker":"Kyle Mountsier","startTime":1465.02,"endTime":1469.19,"body":"like high traffic corner areas,"},{"speaker":"Kyle Mountsier","startTime":1469.19,"endTime":1472.25,"body":"I'm thinking like, how do we,"},{"speaker":"Kyle Mountsier","startTime":1469.19,"endTime":1472.25,"body":"you know, how do we become the"},{"speaker":"Kyle Mountsier","startTime":1472.25,"endTime":1475.04,"body":"new Walgreens, right as an"},{"speaker":"Kyle Mountsier","startTime":1472.25,"endTime":1475.04,"body":"industry where it's like, we're"},{"speaker":"Kyle Mountsier","startTime":1475.04,"endTime":1477.65,"body":"just on the corner corner"},{"speaker":"Brian Singh","startTime":1478.37,"endTime":1480.65,"body":"and have car"},{"speaker":"Brian Singh","startTime":1478.37,"endTime":1480.65,"body":"dealers strip clubs, they would"},{"speaker":"Brian Singh","startTime":1480.65,"endTime":1482.78,"body":"they would lump them together,"},{"speaker":"Brian Singh","startTime":1480.65,"endTime":1482.78,"body":"the city would say we don't want"},{"speaker":"Brian Singh","startTime":1482.78,"endTime":1485.24,"body":"them in there. And I think we're"},{"speaker":"Brian Singh","startTime":1482.78,"endTime":1485.24,"body":"changing that right? It's"},{"speaker":"Brian Singh","startTime":1485.24,"endTime":1485.72,"body":"because they got"},{"speaker":"Michael Cirillo","startTime":1485.72,"endTime":1487.73,"body":"confused about"},{"speaker":"Michael Cirillo","startTime":1485.72,"endTime":1487.73,"body":"the terminology like what"},{"speaker":"Michael Cirillo","startTime":1487.73,"endTime":1489.5,"body":"headlights are we talking about"},{"speaker":"Michael Cirillo","startTime":1487.73,"endTime":1489.5,"body":"here?"},{"speaker":"Brian Singh","startTime":1491.66,"endTime":1494.39,"body":"Exactly. And it's"},{"speaker":"Brian Singh","startTime":1491.66,"endTime":1494.39,"body":"like, you know, we could be with"},{"speaker":"Brian Singh","startTime":1494.45,"endTime":1497.24,"body":"any other retail shopping as"},{"speaker":"Brian Singh","startTime":1494.45,"endTime":1497.24,"body":"long as we give that customer"},{"speaker":"Brian Singh","startTime":1497.24,"endTime":1502.49,"body":"the similar experience that they"},{"speaker":"Brian Singh","startTime":1497.24,"endTime":1502.49,"body":"expect and deserve. I think we"},{"speaker":"Brian Singh","startTime":1502.49,"endTime":1506.69,"body":"shouldn't have to be afraid to"},{"speaker":"Brian Singh","startTime":1502.49,"endTime":1506.69,"body":"mix with any of those."},{"speaker":"Michael Cirillo","startTime":1508.16,"endTime":1510.74,"body":"Man, this is"},{"speaker":"Michael Cirillo","startTime":1508.16,"endTime":1510.74,"body":"really compelling, interesting"},{"speaker":"Michael Cirillo","startTime":1510.74,"endTime":1513.71,"body":"conversation. Brian, thanks so"},{"speaker":"Michael Cirillo","startTime":1510.74,"endTime":1513.71,"body":"much for joining us on the Auto"},{"speaker":"Michael Cirillo","startTime":1513.71,"endTime":1514.67,"body":"Collabs podcast."},{"speaker":"Brian Singh","startTime":1514.94,"endTime":1517.07,"body":"Absolutely."},{"speaker":"Brian Singh","startTime":1514.94,"endTime":1517.07,"body":"Appreciate you guys having me"},{"speaker":"Michael Cirillo","startTime":1522.14,"endTime":1525.47,"body":"think a lot"},{"speaker":"Michael Cirillo","startTime":1522.14,"endTime":1525.47,"body":"about this idea in business. I"},{"speaker":"Michael Cirillo","startTime":1525.47,"endTime":1527.66,"body":"think even guys like Grant"},{"speaker":"Michael Cirillo","startTime":1525.47,"endTime":1527.66,"body":"Cardone talk about this where"},{"speaker":"Michael Cirillo","startTime":1527.66,"endTime":1530.18,"body":"it's like, you got to be"},{"speaker":"Michael Cirillo","startTime":1527.66,"endTime":1530.18,"body":"agreeable. It's kind of like the"},{"speaker":"Michael Cirillo","startTime":1530.18,"endTime":1533.42,"body":"first rule of business be"},{"speaker":"Michael Cirillo","startTime":1530.18,"endTime":1533.42,"body":"agreeable. And I know a lot of"},{"speaker":"Michael Cirillo","startTime":1533.42,"endTime":1536.06,"body":"people have a problem with that,"},{"speaker":"Michael Cirillo","startTime":1533.42,"endTime":1536.06,"body":"because they're like, but what"},{"speaker":"Michael Cirillo","startTime":1536.06,"endTime":1539.3,"body":"if I don't agree, and I'm like,"},{"speaker":"Michael Cirillo","startTime":1536.06,"endTime":1539.3,"body":"Ah, there's, I see it as it"},{"speaker":"Michael Cirillo","startTime":1539.3,"endTime":1542.09,"body":"makes me look weak, or something"},{"speaker":"Michael Cirillo","startTime":1539.3,"endTime":1542.09,"body":"makes me look weak. What if I"},{"speaker":"Michael Cirillo","startTime":1542.09,"endTime":1544.28,"body":"don't agree with their position?"},{"speaker":"Michael Cirillo","startTime":1542.09,"endTime":1544.28,"body":"Well, it's like, you don't"},{"speaker":"Michael Cirillo","startTime":1544.28,"endTime":1546.89,"body":"actually have to agree with"},{"speaker":"Michael Cirillo","startTime":1544.28,"endTime":1546.89,"body":"their position, you have to"},{"speaker":"Michael Cirillo","startTime":1546.89,"endTime":1549.98,"body":"agree that they have a position,"},{"speaker":"Michael Cirillo","startTime":1546.89,"endTime":1549.98,"body":"right? And the minute that you"},{"speaker":"Michael Cirillo","startTime":1549.98,"endTime":1553.67,"body":"can become agreeable on that"},{"speaker":"Michael Cirillo","startTime":1549.98,"endTime":1553.67,"body":"level, like nobody can get you,"},{"speaker":"Michael Cirillo","startTime":1553.73,"endTime":1556.7,"body":"you're like, you're like Doc"},{"speaker":"Michael Cirillo","startTime":1553.73,"endTime":1556.7,"body":"Rivers. It's like, it's it's not"},{"speaker":"Michael Cirillo","startTime":1556.7,"endTime":1558.71,"body":"Blake's fault. It's everybody's"},{"speaker":"Michael Cirillo","startTime":1556.7,"endTime":1558.71,"body":"fault. You know, it's like we"},{"speaker":"Michael Cirillo","startTime":1558.71,"endTime":1562.67,"body":"all did it, you know, you can't"},{"speaker":"Michael Cirillo","startTime":1558.71,"endTime":1562.67,"body":"get them. I love how Brian"},{"speaker":"Michael Cirillo","startTime":1562.67,"endTime":1567.47,"body":"framed, creating an agreeable"},{"speaker":"Michael Cirillo","startTime":1562.67,"endTime":1567.47,"body":"environment for everybody. You"},{"speaker":"Michael Cirillo","startTime":1567.47,"endTime":1570.53,"body":"might disagree with me"},{"speaker":"Michael Cirillo","startTime":1567.47,"endTime":1570.53,"body":"fundamentally, as a technician,"},{"speaker":"Michael Cirillo","startTime":1570.53,"endTime":1573.14,"body":"because you don't understand me"},{"speaker":"Michael Cirillo","startTime":1570.53,"endTime":1573.14,"body":"or a technician might disagree"},{"speaker":"Michael Cirillo","startTime":1573.14,"endTime":1576.17,"body":"with sales, because you don't"},{"speaker":"Michael Cirillo","startTime":1573.14,"endTime":1576.17,"body":"understand me or whatever. But"},{"speaker":"Michael Cirillo","startTime":1576.17,"endTime":1581.99,"body":"what we can agree on this point"},{"speaker":"Michael Cirillo","startTime":1576.17,"endTime":1581.99,"body":"of agreeableness is a new"},{"speaker":"Michael Cirillo","startTime":1581.99,"endTime":1584.87,"body":"customer experience, what we"},{"speaker":"Michael Cirillo","startTime":1581.99,"endTime":1584.87,"body":"want them to feel and what we"},{"speaker":"Michael Cirillo","startTime":1584.87,"endTime":1587.27,"body":"can agree on is the right thing"},{"speaker":"Michael Cirillo","startTime":1584.87,"endTime":1587.27,"body":"to do for them. That was a huge"},{"speaker":"Michael Cirillo","startTime":1587.27,"endTime":1588.53,"body":"takeaway for me from Brian."},{"speaker":"Kyle Mountsier","startTime":1588.72,"endTime":1590.91,"body":"Yeah, well,"},{"speaker":"Kyle Mountsier","startTime":1588.72,"endTime":1590.91,"body":"speaking of of the customer"},{"speaker":"Kyle Mountsier","startTime":1590.91,"endTime":1595.02,"body":"experience, this idea of, yeah,"},{"speaker":"Kyle Mountsier","startTime":1590.91,"endTime":1595.02,"body":"we can't hit the button in this"},{"speaker":"Kyle Mountsier","startTime":1595.02,"endTime":1600.03,"body":"podcast Paul. But the idea of"},{"speaker":"Kyle Mountsier","startTime":1595.02,"endTime":1600.03,"body":"creating these centers that are"},{"speaker":"Kyle Mountsier","startTime":1600.03,"endTime":1603.75,"body":"oriented around the customer"},{"speaker":"Kyle Mountsier","startTime":1600.03,"endTime":1603.75,"body":"experience, and, you know, some"},{"speaker":"Kyle Mountsier","startTime":1603.75,"endTime":1606.93,"body":"would argue, hey, look, the"},{"speaker":"Kyle Mountsier","startTime":1603.75,"endTime":1606.93,"body":"showroom does that it allows for"},{"speaker":"Kyle Mountsier","startTime":1606.93,"endTime":1609.78,"body":"test drives that allows for"},{"speaker":"Kyle Mountsier","startTime":1606.93,"endTime":1609.78,"body":"sitting down having that"},{"speaker":"Kyle Mountsier","startTime":1609.78,"endTime":1613.68,"body":"conversation. But I think going"},{"speaker":"Kyle Mountsier","startTime":1609.78,"endTime":1613.68,"body":"closer to the customer getting"},{"speaker":"Kyle Mountsier","startTime":1613.68,"endTime":1617.16,"body":"closer to their regular everyday"},{"speaker":"Kyle Mountsier","startTime":1613.68,"endTime":1617.16,"body":"interaction, and create an"},{"speaker":"Kyle Mountsier","startTime":1617.16,"endTime":1620.4,"body":"experience that is altogether"},{"speaker":"Kyle Mountsier","startTime":1617.16,"endTime":1620.4,"body":"different than the showroom"},{"speaker":"Kyle Mountsier","startTime":1620.4,"endTime":1625.29,"body":"experience will attract a"},{"speaker":"Kyle Mountsier","startTime":1620.4,"endTime":1625.29,"body":"another type of buyer that as an"},{"speaker":"Kyle Mountsier","startTime":1625.29,"endTime":1629.7,"body":"industry, we need to be ready to"},{"speaker":"Kyle Mountsier","startTime":1625.29,"endTime":1629.7,"body":"attract, it's, I know, people"},{"speaker":"Kyle Mountsier","startTime":1629.88,"endTime":1633.18,"body":"that have never ordered food off"},{"speaker":"Kyle Mountsier","startTime":1629.88,"endTime":1633.18,"body":"of DoorDash. Like, they will"},{"speaker":"Kyle Mountsier","startTime":1633.18,"endTime":1636.78,"body":"only go and grab the food"},{"speaker":"Kyle Mountsier","startTime":1633.18,"endTime":1636.78,"body":"themselves, or their only eat"},{"speaker":"Kyle Mountsier","startTime":1636.78,"endTime":1640.26,"body":"out or things like that. And"},{"speaker":"Kyle Mountsier","startTime":1636.78,"endTime":1640.26,"body":"that's okay. Now, my wife and I,"},{"speaker":"Kyle Mountsier","startTime":1640.29,"endTime":1643.2,"body":"we DoorDash things like it's"},{"speaker":"Kyle Mountsier","startTime":1640.29,"endTime":1643.2,"body":"going on, like they're about the"},{"speaker":"Kyle Mountsier","startTime":1643.53,"endTime":1646.89,"body":"business, right? And it's just,"},{"speaker":"Kyle Mountsier","startTime":1643.53,"endTime":1646.89,"body":"it's, it's trying to figure out"},{"speaker":"Kyle Mountsier","startTime":1646.89,"endTime":1650.82,"body":"what avenue in what lane"},{"speaker":"Kyle Mountsier","startTime":1646.89,"endTime":1650.82,"body":"different customers are looking"},{"speaker":"Kyle Mountsier","startTime":1650.82,"endTime":1654.09,"body":"to interact with businesses with"},{"speaker":"Kyle Mountsier","startTime":1650.82,"endTime":1654.09,"body":"and I love the approach that"},{"speaker":"Kyle Mountsier","startTime":1654.09,"endTime":1656.34,"body":"they're taking is saying, hey,"},{"speaker":"Kyle Mountsier","startTime":1654.09,"endTime":1656.34,"body":"look, this is the part of the"},{"speaker":"Kyle Mountsier","startTime":1656.34,"endTime":1658.89,"body":"customer experience that we're"},{"speaker":"Kyle Mountsier","startTime":1656.34,"endTime":1658.89,"body":"trying to solve. And we know"},{"speaker":"Kyle Mountsier","startTime":1658.89,"endTime":1661.17,"body":"that there are others that will"},{"speaker":"Kyle Mountsier","startTime":1658.89,"endTime":1661.17,"body":"solve it in different ways. And"},{"speaker":"Kyle Mountsier","startTime":1661.17,"endTime":1661.71,"body":"that's okay."},{"speaker":"Paul Daly","startTime":1662.34,"endTime":1664.23,"body":"That's, I mean,"},{"speaker":"Paul Daly","startTime":1662.34,"endTime":1664.23,"body":"that's the whole principle of"},{"speaker":"Paul Daly","startTime":1664.23,"endTime":1668.55,"body":"why all of these, you know, new"},{"speaker":"Paul Daly","startTime":1664.23,"endTime":1668.55,"body":"entrants, whether it's a"},{"speaker":"Paul Daly","startTime":1668.55,"endTime":1672.42,"body":"Carvana, or a room, or, you"},{"speaker":"Paul Daly","startTime":1668.55,"endTime":1672.42,"body":"know, products like driveway"},{"speaker":"Paul Daly","startTime":1672.42,"endTime":1675.12,"body":"that have been born out of, you"},{"speaker":"Paul Daly","startTime":1672.42,"endTime":1675.12,"body":"know, the franchise side of"},{"speaker":"Paul Daly","startTime":1675.12,"endTime":1678.96,"body":"things. And now Evrdrive, trying"},{"speaker":"Paul Daly","startTime":1675.12,"endTime":1678.96,"body":"a different way. That's the"},{"speaker":"Paul Daly","startTime":1678.96,"endTime":1681.51,"body":"beauty of the whole thing is"},{"speaker":"Paul Daly","startTime":1678.96,"endTime":1681.51,"body":"that no one's going to get the"},{"speaker":"Paul Daly","startTime":1681.51,"endTime":1684.39,"body":"whole thing, right. And"},{"speaker":"Paul Daly","startTime":1681.51,"endTime":1684.39,"body":"everyone's going to take"},{"speaker":"Paul Daly","startTime":1684.39,"endTime":1687.03,"body":"learnings from everyone's"},{"speaker":"Paul Daly","startTime":1684.39,"endTime":1687.03,"body":"attempt, and they're going to"},{"speaker":"Paul Daly","startTime":1687.03,"endTime":1690.36,"body":"put them together and hopefully,"},{"speaker":"Paul Daly","startTime":1687.03,"endTime":1690.36,"body":"make the customer experience"},{"speaker":"Paul Daly","startTime":1690.36,"endTime":1694.08,"body":"better and better as we move"},{"speaker":"Paul Daly","startTime":1690.36,"endTime":1694.08,"body":"through it. So I love that"},{"speaker":"Paul Daly","startTime":1694.08,"endTime":1696.93,"body":"there's someone else trying a"},{"speaker":"Paul Daly","startTime":1694.08,"endTime":1696.93,"body":"different approach. I happen to"},{"speaker":"Paul Daly","startTime":1696.93,"endTime":1699.33,"body":"think they're going to find a"},{"speaker":"Paul Daly","startTime":1696.93,"endTime":1699.33,"body":"few things that no one else has"},{"speaker":"Paul Daly","startTime":1699.33,"endTime":1702.87,"body":"found before. And it's going to"},{"speaker":"Paul Daly","startTime":1699.33,"endTime":1702.87,"body":"make everybody execute better,"},{"speaker":"Paul Daly","startTime":1703.14,"endTime":1706.8,"body":"especially as it pertains to the"},{"speaker":"Paul Daly","startTime":1703.14,"endTime":1706.8,"body":"customer experience. And I think"},{"speaker":"Paul Daly","startTime":1706.83,"endTime":1709.53,"body":"it's going to tie back to the"},{"speaker":"Paul Daly","startTime":1706.83,"endTime":1709.53,"body":"view of franchise retail"},{"speaker":"Paul Daly","startTime":1709.53,"endTime":1712.56,"body":"automotive in a positive way. So"},{"speaker":"Paul Daly","startTime":1709.53,"endTime":1712.56,"body":"on behalf of Michael Cirillo,"},{"speaker":"Paul Daly","startTime":1712.59,"endTime":1715.38,"body":"Kyle Mountsier and myself."},{"speaker":"Paul Daly","startTime":1712.59,"endTime":1715.38,"body":"Thanks for listening to Auto"},{"speaker":"Paul Daly","startTime":1715.38,"endTime":1716.76,"body":"Collabs. We'll see you next"},{"speaker":"Paul Daly","startTime":1715.38,"endTime":1716.76,"body":"time."},{"speaker":"Unknown","startTime":1716.94,"endTime":1720.36,"body":"Sign up for our free"},{"speaker":"Unknown","startTime":1716.94,"endTime":1720.36,"body":"and fun to read daily email for"},{"speaker":"Unknown","startTime":1720.36,"endTime":1724.17,"body":"free shot of relevant news in"},{"speaker":"Unknown","startTime":1720.36,"endTime":1724.17,"body":"automotive, retail media and pop"},{"speaker":"Unknown","startTime":1724.17,"endTime":1729.99,"body":"culture. You can get it now"},{"speaker":"Unknown","startTime":1724.17,"endTime":1729.99,"body":"asotu.com That's ASOTU.com. If"},{"speaker":"Unknown","startTime":1729.99,"endTime":1733.29,"body":"you love this podcast, please"},{"speaker":"Unknown","startTime":1729.99,"endTime":1733.29,"body":"leave us a review and share it"},{"speaker":"Unknown","startTime":1733.29,"endTime":1736.32,"body":"with a friend. Thanks again for"},{"speaker":"Unknown","startTime":1733.29,"endTime":1736.32,"body":"listening. We'll see you next"},{"speaker":"Unknown","startTime":1736.32,"endTime":1736.53,"body":"time."}]}